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- Tasks: Lead and optimise paid media campaigns for diverse clients, driving performance and innovation.
- Company: Dynamic digital agency with a focus on creativity and collaboration.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Why this job: Make a real impact in the digital landscape while developing your strategic skills.
- Qualifications: Experience in paid media campaigns and strong analytical skills.
- Other info: Join a vibrant team that values creativity and continuous learning.
The predicted salary is between 40000 - 50000 ÂŁ per year.
Own the day-to-day success of paid media across a portfolio of clients by setting clear strategy, delivering high-quality execution, and driving continuous performance improvement. This role is performanceâled by default, combining handsâon campaign management with smart delegation, and using testing, data, and insight to turn client objectives into measurable results.
Responsibilities
- Strategic Leadership: Lead paid media strategy and execution across a portfolio of clients. Translate highâlevel business goals into actionable digital media plans across search, social, programmatic, and video.
- Performance & Accountability: Own paid media performance with a focus on outcomes and efficiency. Set clear KPIs and ensure all activity is held accountable against client objectives.
- Campaign Lifecycle: Balance handsâon delivery with strategic delegation, personally managing highâpriority activity while overseeing builds.
- Quality Assurance: Review and qualityâcheck Executive work to ensure alignment with platform best practices, agency standards, and the specific strategic direction of the account.
- Insightful Reporting: Provide performance updates that go beyond the "what" to explain the "why." Focus on storytelling within data to provide clients with clear recommendations and actionable next steps grounded in testing learnings.
- Innovation & Growth: Stay up to date with platform developments and proactively identify opportunities or emerging tools to improve efficiency and maintain a competitive edge for clients.
- CrossâTeam Collaboration: Work within a pod structure, collaborating closely with Client Partnerships and other service teams to deliver integrated solutions.
- New Business: Support pitch activity with strong, performanceâled thinking and innovative media planning.
Skills and Experience
- Agency Expertise: Proven experience planning, building, and optimizing paid media campaigns (Search, Social, Programmatic).
- Platform Mastery: Advanced knowledge of Google, Meta, LinkedIn, and emerging ad platforms.
- Strategic Mindset: A clear performance mindset with the ability to make fast, dataâdriven decisions.
- Testing Rigor: Experience designing and running creative/audience testing frameworks.
- Leadership & Delegation: Experience balancing personal output with the management/mentorship of Digital Media Executives.
- Commercial Acumen: Confident managing budgets and commercial expectations.
- Communication: Ability to simplify complex data into clear, strategic narratives for clients.
Success Looks Like
- Target Achievement: Paid media activity consistently hits or exceeds performance targets.
- Operational Excellence: Work is delivered on time and to a high standard across the entire portfolio.
- Strategic Trust: Clients trust the performance logic behind recommendations, viewing the Strategist as a partner in their business growth.
- Continuous Learning: A clear "loop" of learning is established through creative testing, leading to measurable improvements in ad effectiveness.
- Scalable Delivery: Effective delegation to Analysts that allows for account growth without a drop in quality.
- Innovative Impact: Successful implementation of new tools, betas, or crossâchannel tactics that drive incremental gains.
Digital Media Strategist - Brighton or Manchester in London employer: Anything is Possible
Contact Detail:
Anything is Possible Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Digital Media Strategist - Brighton or Manchester in London
â¨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and donât be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
â¨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in digital media strategy. Use case studies to demonstrate how youâve driven performance improvements and achieved client objectives. This will make you stand out when you apply through our website.
â¨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to paid media strategy. Think about how you can showcase your strategic mindset and data-driven decision-making. Remember, itâs all about showing how you can deliver results!
â¨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds. Plus, itâs a great chance to reiterate why youâre the perfect fit for the team!
We think you need these skills to ace Digital Media Strategist - Brighton or Manchester in London
Some tips for your application đŤĄ
Show Your Strategic Side: When you're writing your application, make sure to highlight your strategic mindset. We want to see how you can translate high-level business goals into actionable plans. Use examples from your past experiences to showcase your ability to set clear KPIs and drive performance.
Be Data-Driven: We love a good story backed by data! In your application, explain how you've used insights and testing to improve campaign performance. Share specific metrics or outcomes that demonstrate your ability to turn client objectives into measurable results.
Demonstrate Leadership Skills: As a Digital Media Strategist, you'll need to balance hands-on work with leading a team. In your written application, mention any experience you have in managing or mentoring others. Show us how you can delegate effectively while still delivering high-quality results.
Keep It Relevant and Engaging: Make sure your application is tailored to the role. Use the job description as a guide to highlight your relevant skills and experiences. And remember, we appreciate a bit of personality, so let your passion for digital media shine through!
How to prepare for a job interview at Anything is Possible
â¨Know Your Numbers
Before the interview, brush up on your understanding of key performance indicators (KPIs) relevant to paid media. Be ready to discuss how you've set and achieved these in past roles, as this will show your strategic mindset and accountability.
â¨Showcase Your Campaign Success
Prepare specific examples of successful campaigns you've managed. Highlight the strategies you used, the results achieved, and how you adapted based on data insights. This will demonstrate your hands-on experience and ability to drive performance.
â¨Master the Platforms
Familiarise yourself with the latest updates and features of platforms like Google, Meta, and LinkedIn. Being able to discuss recent changes and how they can impact campaign performance will showcase your platform mastery and innovative thinking.
â¨Communicate Clearly
Practice simplifying complex data into clear narratives. During the interview, focus on how you would explain your strategies and results to clients. This will highlight your communication skills and ability to build trust with clients.