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- Tasks: Lead and optimise paid media strategies for diverse clients, driving measurable results.
- Company: Dynamic digital agency based in Brighton or Manchester, fostering innovation and collaboration.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Join a vibrant team with a focus on continuous learning and innovative solutions.
- Why this job: Make a real impact by transforming client goals into successful digital campaigns.
- Qualifications: Experience in paid media campaigns and strong analytical skills required.
The predicted salary is between 40000 - 50000 £ per year.
Own the day-to-day success of paid media across a portfolio of clients by setting clear strategy, delivering high-quality execution, and driving continuous performance improvement. This role is performance‑led by default, combining hands‑on campaign management with smart delegation, and using testing, data, and insight to turn client objectives into measurable results.
Responsibilities
- Strategic Leadership: Lead paid media strategy and execution across a portfolio of clients. Translate high‑level business goals into actionable digital media plans across search, social, programmatic, and video.
- Performance & Accountability: Own paid media performance with a focus on outcomes and efficiency. Set clear KPIs and ensure all activity is held accountable against client objectives.
- Campaign Lifecycle: Balance hands‑on delivery with strategic delegation, personally managing high‑priority activity while overseeing builds.
- Quality Assurance: Review and quality‑check Executive work to ensure alignment with platform best practices, agency standards, and the specific strategic direction of the account.
- Insightful Reporting: Provide performance updates that go beyond the "what" to explain the "why." Focus on storytelling within data to provide clients with clear recommendations and actionable next steps grounded in testing learnings.
- Innovation & Growth: Stay up to date with platform developments and proactively identify opportunities or emerging tools to improve efficiency and maintain a competitive edge for clients.
- Cross‑Team Collaboration: Work within a pod structure, collaborating closely with Client Partnerships and other service teams to deliver integrated solutions.
- New Business: Support pitch activity with strong, performance‑led thinking and innovative media planning.
Skills and Experience
- Agency Expertise: Proven experience planning, building, and optimizing paid media campaigns (Search, Social, Programmatic).
- Platform Mastery: Advanced knowledge of Google, Meta, LinkedIn, and emerging ad platforms.
- Strategic Mindset: A clear performance mindset with the ability to make fast, data‑driven decisions.
- Testing Rigor: Experience designing and running creative/audience testing frameworks.
- Leadership & Delegation: Experience balancing personal output with the management/mentorship of Digital Media Executives.
- Commercial Acumen: Confident managing budgets and commercial expectations.
- Communication: Ability to simplify complex data into clear, strategic narratives for clients.
Success Looks Like
- Target Achievement: Paid media activity consistently hits or exceeds performance targets.
- Operational Excellence: Work is delivered on time and to a high standard across the entire portfolio.
- Strategic Trust: Clients trust the performance logic behind recommendations, viewing the Strategist as a partner in their business growth.
- Continuous Learning: A clear "loop" of learning is established through creative testing, leading to measurable improvements in ad effectiveness.
- Scalable Delivery: Effective delegation to Analysts that allows for account growth without a drop in quality.
- Innovative Impact: Successful implementation of new tools, betas, or cross‑channel tactics that drive incremental gains.
Digital Media Strategist - Brighton or Manchester employer: Anything is Possible
Contact Detail:
Anything is Possible Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Media Strategist - Brighton or Manchester
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in digital media strategy. Use case studies to demonstrate how you’ve driven performance improvements and achieved client objectives. This will make you stand out when you apply through our website.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to paid media strategies. Be ready to discuss your approach to campaign management and how you use data to drive decisions. Confidence is key, so let your passion for digital media shine through!
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. Mention something specific from your conversation to show you were engaged and are genuinely interested in the role. Let’s land that job together!
We think you need these skills to ace Digital Media Strategist - Brighton or Manchester
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Digital Media Strategist role. Highlight your experience with paid media campaigns and how you've driven performance improvements in the past. We want to see how you can translate high-level goals into actionable plans!
Showcase Your Skills: Don’t just list your skills; demonstrate them! Use specific examples of how you've used platforms like Google, Meta, or LinkedIn to achieve results. We love seeing a strategic mindset in action, so share those data-driven decisions you've made.
Be Clear and Concise: When writing your application, keep it straightforward. Avoid jargon and focus on clear narratives that explain your achievements. Remember, we’re looking for someone who can simplify complex data into strategic insights for clients.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates. Plus, it shows you’re keen to join the StudySmarter team!
How to prepare for a job interview at Anything is Possible
✨Know Your Platforms Inside Out
Make sure you brush up on your knowledge of Google, Meta, LinkedIn, and any emerging ad platforms. Be ready to discuss how you've used these tools in past campaigns and how they can be leveraged for the role. Showing that you’re up-to-date with platform developments will impress the interviewers.
✨Showcase Your Strategic Mindset
Prepare to talk about how you translate high-level business goals into actionable digital media plans. Think of specific examples where your strategic thinking led to measurable results. This will demonstrate your ability to align with the company's performance-led approach.
✨Emphasise Your Leadership Skills
Be ready to discuss your experience in balancing hands-on campaign management with mentoring others. Share examples of how you've successfully delegated tasks while ensuring quality and performance. This will highlight your capability to lead a team effectively.
✨Tell a Story with Data
Practice explaining complex data in a simple, narrative format. Prepare to share how you've provided insightful reporting in the past, focusing on the 'why' behind the numbers. This skill is crucial for building trust with clients and showcasing your analytical abilities.