At a Glance
- Tasks: Manage social media channels, create engaging content, and track performance metrics.
- Company: Join Antler, a dynamic brand with over 110 years of innovation and global growth.
- Benefits: Enjoy 33 days annual leave, health cash plans, and exclusive discounts.
- Other info: This is a hybrid role based in London, offering flexibility and a supportive work environment.
- Why this job: Be part of a fast-paced team, driving creativity and community engagement in a vibrant culture.
- Qualifications: 2-4 years in social media marketing, with strong project management skills and a passion for lifestyle.
The predicted salary is between 36000 - 60000 £ per year.
Social Media & Content Coordinator (Maternity Cover, Fixed Term Contract)
6 days ago Be among the first 25 applicants
The Opportunity
It\'s an exciting time at Antler; we\'ve reimagined our 110-year-old brand and are growing globally, making our ambitions a reality as we continue to build momentum.
We\'re looking for a proactive and enthusiastic Social Media & Content Coordinator to join our UK team, to support and execute our social media and creator strategy while our Senior Social Media & Community Manager is on maternity leave. You\'ll be directly responsible for ensuring our content production, community management, and influencer partnerships continue seamlessly; working closely with the marketing team to track performance and bring fresh insights to the table.
Day To Day Responsibilities
We\'re fast-paced and opportunistic, meaning we\'re agile and comfortable in an entrepreneurial setting, where no two days are ever the same. But these are the things that will be core to your role and keep you busy.
- Social Channel Execution & Admin: Build and maintain a dynamic social media plan across all social media channels in line with Antler\'s social media strategy, focusing on planning, scheduling and reporting. Identify user-generated content (UGC) and leverage trends to keep content fresh. Customise content for each platform to maximise reach, engagement, and conversions.
- Content Creation: Work closely with our creative team to translate NPD launches into visually compelling and engaging content. Brief designers on platform-specific asset requirements, ensuring alignment with Antler\'s brand identity. Assist in ideating and producing engaging short-form video content, particularly for TikTok and Instagram Reels.
- Scale & Grow Creator Network: Develop and implement approaches to scale Antler\'s creator network, attracting high-quality creators. Identify, negotiate, and manage relationships with creators who can effectively showcase our brand through our in-house platform. Support and coordinate on brand ambassador partnerships with the wider team as and when needed.
- Community Management: Identify and execute innovative community management strategies to engage and grow our organic reach. Monitor and respond to comments, DMs, and tagged content to maintain a strong relationship with our audience. Identify and escalate any brand reputation risks or customer service issues to the appropriate teams.
- Performance Tracking & Reporting: Track key performance metrics (engagements, follower growth, traffic, virality) and compile weekly and monthly reports. Analyse campaign performance and provide key insights and actionable recommendations with the team. Use data and platform insights to refine content strategies and push boundaries with confidence.
- Team Collaboration: Closely partner with Marketing teams (Creative, Digital, Ecommerce) to ensure complete pull-through of social media and creator initiatives and visibility of content throughout the entire creative and marketing funnel. Ensure the organic social schedule works together with the PR/Events calendar, supporting in the content creation for events and press coverage.
- Analysis & Insights: Monitor social trends, competitor activity, and audience insights to inform future decisions and keep Antler relevant and exciting. Stay ahead of platform updates, proposing new ways to engage audiences through emerging features, tools, and formats.
The Essentials
- A full-time role based in our London HQ in Southwark, part of the Hoxton Working From.
- We\'re proud to be hybrid with our office days being Monday, Tuesday, and Thursday.
- This role is working for Antler, part of the ATR Brands Group.
Requirements
The Requirements
- 2 to 4 years\' experience in social media marketing, ideally within a DTC retail or lifestyle brand.
- Proven track record in implementing effective organic social and influencer marketing strategies, with the ability to translate insights into actionable tactics.
- Strong understanding of social media platforms, content best practices, and trends.
- Proficiency in using social media scheduling to streamline processes (i.e. Meltwater, Sprout Social, Later) and analytics tools to streamline processes and analyse performance metrics, with a focus on data-driven decision making.
- Experience in influencer management platforms (i.e. Tribe Dynamics, GRIN, Klear, Aspire).
- Strong project management and organisational skills to juggle multiple campaigns and deadlines.
- A proactive and detail-oriented approach, with a passion for lifestyle and travel.
Benefits
The Perks
- Lifestyle: 33 days annual leave, inclusive of UK Bank Holidays, Antler Flex.
- Health: Health cash plan provided by Medicash.
- Wealth: Life assurance, death in service, and discretionary company bonus.
- Family: Enhanced family leave for both primary and secondary carers.
- Benefits: Antler allowance and 40% discount, CharlieHR perks and cashback, Hoxton discounts through ‘Working From\' membership.
Seniority level
- Mid-Senior level
Employment type
- Contract
Job function
- Marketing
- Industries
- IT Services and IT Consulting
StudySmarter Expert Advice🤫
We think this is how you could land Social Media & Content Coordinator (Maternity Cover, Fixed Term Contract) in London
✨Tip Number 1
Familiarise yourself with Antler's brand identity and recent campaigns. Understanding their tone, style, and target audience will help you tailor your approach during interviews and discussions.
✨Tip Number 2
Showcase your knowledge of social media trends and tools relevant to the role. Be prepared to discuss how you've successfully used platforms like TikTok and Instagram in previous roles to drive engagement.
✨Tip Number 3
Network with current or former employees of Antler on platforms like LinkedIn. Engaging with them can provide insights into the company culture and expectations, which can be invaluable during your application process.
✨Tip Number 4
Prepare examples of your past work that demonstrate your ability to manage social media campaigns and influencer partnerships. Being able to discuss specific metrics and outcomes will set you apart from other candidates.
We think you need these skills to ace Social Media & Content Coordinator (Maternity Cover, Fixed Term Contract) in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights relevant experience in social media marketing, particularly within DTC retail or lifestyle brands. Emphasise any specific achievements related to content creation and community management.
Craft a Compelling Cover Letter:In your cover letter, express your enthusiasm for the role and the company. Mention how your skills align with their needs, particularly in executing social media strategies and managing influencer partnerships.
Showcase Your Creativity:If possible, include links to your previous work or a portfolio that demonstrates your ability to create engaging content, especially for platforms like TikTok and Instagram. Highlight any successful campaigns you've managed.
Highlight Data-Driven Insights:Discuss your experience with performance tracking and analytics tools. Provide examples of how you've used data to inform content strategies and improve engagement metrics in past roles.
How to prepare for a job interview at Antler
✨Showcase Your Social Media Savvy
Make sure to demonstrate your understanding of various social media platforms and their unique content requirements. Be prepared to discuss specific campaigns you've worked on and how you tailored content for different audiences.
✨Highlight Your Analytical Skills
Since performance tracking is a key part of the role, come ready to talk about how you've used data to inform your strategies. Share examples of metrics you've tracked and how they influenced your content decisions.
✨Emphasise Collaboration Experience
This role involves working closely with marketing teams, so be sure to highlight your experience in cross-functional collaboration. Discuss how you've partnered with creative or digital teams to achieve common goals.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving skills, especially regarding community management and influencer relationships. Think of scenarios where you've successfully navigated challenges and be ready to share those stories.
