At a Glance
- Tasks: Drive growth in digital marketing channels and manage external agencies.
- Company: Join Anthropologie, a unique brand with over 200 stores worldwide.
- Benefits: Competitive salary, creative work environment, and opportunities for professional growth.
- Why this job: Be part of a dynamic team shaping the future of digital marketing.
- Qualifications: Proven experience in digital marketing and strong analytical skills.
- Other info: Exciting opportunity to influence marketing strategies across Europe.
The predicted salary is between 36000 - 60000 £ per year.
This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.
About Us
Founded in 1992, Pennsylvania, USA, by current URBN chairman and president Dick Hayne, Anthropologie was named after his college major (with a decidedly French twist) Anthropologie, which now operates over 200 stores worldwide, has evolved into a leading one-of-a-kind destination for those seeking a curated mix of clothing, accessories, gifts and home décor to reflect their personal style. In 2009 the brand launched its first store in London and now has over 18 stores in the UK and Europe.
Role Summary
We are looking for a highly skilled Digital Marketing Manager with a proven track record of driving growth across Paid Search, Paid Social, Display, Affiliates and SEO in the UK and wider European markets. This is a pivotal role within the business for improving ROAS and growing all digital marketing channels in line with business goals.
What You’ll Be Doing
- Supporting the Head of Digital Marketing in the development, management and execution of the Anthropologie EU digital marketing strategy.
- Management of external digital marketing agencies, ensuring delivery of channel strategy and performance through challenging partners on performance.
Anthropologie - Digital Marketing Manager employer: Anthropologie
Contact Detail:
Anthropologie Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Anthropologie - Digital Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at Anthropologie or similar brands. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your digital marketing successes. Use real data and examples to demonstrate how you've driven growth in previous roles.
✨Tip Number 3
Prepare for the interview by researching Anthropologie's current digital marketing strategies. Be ready to discuss how you can improve their ROAS and grow their channels – they’ll love your proactive approach!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we’re always on the lookout for passionate candidates who fit our vibe.
We think you need these skills to ace Anthropologie - Digital Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Manager role. Highlight your experience with Paid Search, Paid Social, and SEO, as these are key areas for us. Use specific examples that showcase your achievements in driving growth.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for digital marketing and how it aligns with Anthropologie's unique brand. Don’t forget to mention why you’re excited about this opportunity and how you can contribute to our goals.
Showcase Your Results: When detailing your past experiences, focus on the results you've achieved. Use metrics to demonstrate how you've improved ROAS or driven growth in previous roles. Numbers speak volumes, and we love seeing tangible outcomes!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Anthropologie
✨Know Your Digital Marketing Stuff
Make sure you brush up on the latest trends in digital marketing, especially around Paid Search, Paid Social, and SEO. Be ready to discuss specific campaigns you've worked on and how they drove growth. This shows you're not just familiar with the theory but have practical experience too.
✨Understand Anthropologie's Brand
Dive deep into Anthropologie's brand identity and values. Familiarise yourself with their product range and target audience. When you can connect your marketing strategies to their unique style, it demonstrates that you’re genuinely interested in the role and the company.
✨Prepare for Performance Metrics Questions
Since this role focuses on improving ROAS and channel performance, be prepared to discuss how you've measured success in previous roles. Bring examples of KPIs you've tracked and how you’ve used data to optimise campaigns. This will show you understand the importance of analytics in digital marketing.
✨Showcase Your Team Management Skills
As you'll be managing external agencies, highlight your experience in collaborating with teams and partners. Share examples of how you've successfully led projects or navigated challenges with stakeholders. This will demonstrate your leadership skills and ability to drive results through teamwork.