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- Tasks: Lead digital marketing strategies and campaigns to enhance brand visibility.
- Company: Join a dynamic mid-sized international law firm with a strong reputation.
- Benefits: Enjoy hybrid working options and a supportive work environment.
- Why this job: Make an impact in a professional setting while developing your marketing skills.
- Qualifications: Experience in digital marketing within professional services is essential.
- Other info: This is a 12-month maternity cover contract based in London.
The predicted salary is between 42000 - 84000 £ per year.
Senior Digital Marketing Executive on a 12-month FTC in a mid-sized international law firm. London based, hybrid working. This mid-sized international law firm is looking for a senior digital marketing executive as maternity cover for 12 months. The role sits within the firm's BD and marketing function.
Key Duties include:
- Drive brand positioning through thought leadership
- Manage bulletin productions
- Create and implement the firm's digital strategy
- Deliver digital marketing campaigns to build brand visibility
Ideally, you must come from a professional services background and have experience in digital marketing at the senior executive level. You should be able to influence at all levels and have excellent communication skills.
Seniority level: Associate
Employment type: Contract
Job function: Marketing
Industries: Law Practice, Legal Services, and Professional Services
Senior Digital Marketing Executive employer: Anthem Consulting
Contact Detail:
Anthem Consulting Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital Marketing Executive
✨Tip Number 1
Familiarise yourself with the legal sector's digital marketing trends. Understanding how law firms position themselves online can give you an edge in discussions during interviews.
✨Tip Number 2
Network with professionals in the legal marketing field. Attend industry events or webinars to connect with potential colleagues and learn about the latest strategies being employed in law firm marketing.
✨Tip Number 3
Prepare to discuss specific digital campaigns you've led in the past. Be ready to share metrics and outcomes that demonstrate your ability to drive brand visibility and engagement.
✨Tip Number 4
Showcase your thought leadership skills by sharing insights on current digital marketing practices in professional services. This could be through social media posts or articles, which can impress hiring managers.
We think you need these skills to ace Senior Digital Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in digital marketing, particularly within professional services. Emphasise any relevant achievements and skills that align with the key duties mentioned in the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the law firm's brand and how you can drive their digital strategy. Mention specific examples of past campaigns you've managed and the impact they had on brand visibility.
Highlight Communication Skills: Since excellent communication skills are crucial for this role, provide examples in your application that demonstrate your ability to influence stakeholders at all levels. This could include successful collaborations or presentations you've led.
Showcase Thought Leadership: If you have experience in creating thought leadership content, make sure to mention it. Discuss any relevant publications or initiatives you've been involved in that contributed to brand positioning in your previous roles.
How to prepare for a job interview at Anthem Consulting
✨Showcase Your Digital Marketing Expertise
Be prepared to discuss your previous digital marketing campaigns in detail. Highlight specific strategies you implemented, the results achieved, and how they contributed to brand visibility. This will demonstrate your capability to drive brand positioning effectively.
✨Understand the Legal Sector
Familiarise yourself with the unique challenges and opportunities within the legal services industry. Being able to speak knowledgeably about how digital marketing can be tailored to this sector will set you apart from other candidates.
✨Prepare for Behavioural Questions
Expect questions that assess your ability to influence and communicate at all levels. Use the STAR method (Situation, Task, Action, Result) to structure your responses, showcasing your experience in managing teams and projects.
✨Demonstrate Your Strategic Thinking
Discuss how you would approach creating and implementing a digital strategy for the firm. Be ready to share ideas on thought leadership and bulletin production, showing that you can think strategically and align with the firm's goals.
