At a Glance
- Tasks: Create engaging content that simplifies complex tech for diverse audiences.
- Company: AntennaWare, a cutting-edge tech company from Queen’s University, Belfast.
- Benefits: Competitive salary, private healthcare, gym membership, and flexible working options.
- Why this job: Join a dynamic team and influence the success of innovative wireless technology.
- Qualifications: Experience in technical content creation and strong communication skills.
- Other info: Be part of a supportive team during an exciting growth phase.
The predicted salary is between 36000 - 60000 £ per year.
AntennaWare is a Northern-Ireland based technology company spun out of Queen’s University, Belfast, specializing in wireless antenna technology for wearables and other challenging platforms. Our technology enables the next generation of wireless products across market sectors including consumer and professional audio, medical devices, sports wearables and IoT. We are currently expanding our marketing team and looking for an experienced content marketer who can help us translate complex technical concepts into compelling commercial content.
Role Overview
As a Senior Content Marketer, you will work alongside our Marketing Manager and our technical SMEs to develop the content that delivers our marketing strategy. You’ll translate complex technical concepts into compelling commercial content, from case studies and whitepapers to sales enablement materials and campaign assets. This role suits an experienced technical content marketer with strong commercial instincts who is comfortable working with engineers and technical subject matter experts in a fast-growing environment.
Key Responsibilities
- Create a broad range of technical and commercial content including case studies, whitepapers, web copy, sales enablement and support materials for both technical and commercial decision-makers.
- Work with the Marketing Manager to create compelling campaign assets across our market sectors.
- Interview our SMEs and technical staff as the original source of technical expertise, producing compelling content and materials.
- Help position and promote our Co-founders and Engineering team as thought leaders in their fields.
- Translate complex technical specifications into clear value propositions that demonstrate ROI.
- Collaborate with the Marketing Manager in ideation and taking a creative approach to content generation.
- Balance strategic thinking with hands‑on content production across multiple channels.
Required Experience
- Proven experience creating technical and commercial content in B2B technology, engineering, or similar technical sectors.
- Strong ability to understand and communicate complex products or technical solutions.
- Demonstrated commercial awareness, understanding how content contributes to pipeline and revenue.
- Experience working with technical subject matter experts to develop content.
- Strong writing skills with ability to adapt tone and style for different audiences and formats.
- Understanding of how content supports complex B2B sales cycles.
- Ability to work independently, make editorial judgments, and manage multiple projects.
- Strong analytical and communication skills.
Desirable Skills – not necessary, but will be a strong advantage if you can demonstrate experience in any of these areas
- Proficiency in Canva or similar design tools.
- Basic video content production and editing skills.
- Experience in HubSpot or similar marketing automation platforms.
- Experience with working with CMS and content optimization principles.
- Experience in deep‑tech, IOT or electronics sectors.
- Knowledge of account‑based marketing approaches.
- PR experience.
What We Offer
- Opportunity to be the second person in our marketing function with real influence over company success.
- Supportive, hard‑working team environment at an exciting growth stage.
- Work with genuinely innovative technology and impressive customers across multiple sectors.
- Competitive salary and benefits package including private healthcare, gym membership and private car parking.
- This is a full‑time role, though we’re open to discussing flexible working arrangements including 3-4 days per week for the right candidate.
How to Apply
Send a CV along, with a few examples of relevant content you’ve created and with a brief note explaining what/who they were developed for, and what they achieved to: sara@antennaware.co.uk
Senior Content Marketer in Belfast employer: AntennaWare Limited
Contact Detail:
AntennaWare Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Content Marketer in Belfast
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend relevant events, and engage with professionals on platforms like LinkedIn. We can’t stress enough how personal connections can open doors that applications alone can’t.
✨Tip Number 2
Show off your expertise! Create a portfolio showcasing your best content pieces, especially those that translate complex concepts into engaging material. This will not only highlight your skills but also demonstrate your understanding of the role's requirements.
✨Tip Number 3
Prepare for interviews by researching AntennaWare and its technology. Understand their products and think about how your content can enhance their marketing strategy. We want to see you bring fresh ideas to the table!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows us you’re genuinely interested in being part of our team at AntennaWare. Don’t miss out on this opportunity!
We think you need these skills to ace Senior Content Marketer in Belfast
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Content Marketer role. Highlight your experience in creating technical and commercial content, and don’t forget to showcase your ability to work with technical SMEs. We want to see how you can translate complex concepts into compelling content!
Showcase Your Work: When you send us examples of your previous content, choose pieces that best demonstrate your skills in B2B technology or similar sectors. Include a brief note explaining the context behind each piece and the impact it had. This helps us understand your thought process and effectiveness!
Be Clear and Concise: In your application, clarity is key! Use straightforward language to explain your experience and achievements. Remember, we’re looking for someone who can simplify complex ideas, so show us you can do that right from the start.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way to ensure your application gets the attention it deserves. Plus, it shows us you’re keen on joining our team at AntennaWare!
How to prepare for a job interview at AntennaWare Limited
✨Know Your Stuff
Before the interview, dive deep into AntennaWare's technology and products. Familiarise yourself with their wireless antenna technology and how it applies to various sectors like medical devices and IoT. This will help you speak confidently about how your content can translate complex concepts into engaging material.
✨Showcase Your Portfolio
Bring along examples of your previous work that demonstrate your ability to create technical and commercial content. Highlight pieces that involved collaboration with technical experts or that successfully communicated complex ideas. This will show them you have the experience they’re looking for.
✨Prepare for Technical Conversations
Anticipate questions about how you would approach working with engineers and subject matter experts. Think about how you can effectively interview them to extract valuable insights. Be ready to discuss your process for turning technical specifications into clear value propositions.
✨Demonstrate Your Commercial Awareness
Be prepared to discuss how your content strategies have contributed to pipeline and revenue in past roles. Share specific examples of how your writing has driven engagement or sales, showing that you understand the business side of content marketing.