At a Glance
- Tasks: Lead global influencer campaigns and collaborate with brand marketing for impactful content.
- Company: Major Chinese-owned e-commerce site with a dynamic marketing team.
- Benefits: Generous remuneration, creative environment, and opportunities for professional growth.
- Why this job: Drive awareness and conversion through exciting influencer collaborations in a fast-paced setting.
- Qualifications: 5+ years in influencer marketing with strong knowledge of UK and European creator ecosystems.
- Other info: Office-based role in London, perfect for those passionate about e-commerce and social media.
The predicted salary is between 36000 - 60000 £ per year.
A major Chinese owned e-commerce site has an exciting opportunity for an Influencer Marketing Manager to lead their global influencer strategy across multiple key campaigns, including major shopping festivals, seasonal marketing moments, and ongoing content partnerships. This role will be instrumental in driving both awareness and conversion through creator collaborations, while managing internal governance and compliance.
Key Responsibilities
- Lead the end-to-end strategy and execution of global influencer campaigns (across UK, Europe, and international markets)
- Collaborate closely with our brand marketing team to support co-branded and product-focused influencer content
- Own the planning and implementation of influencer campaigns for high-impact promotions and hot-topic moments
- Oversee influencer sourcing, contract negotiation, campaign briefing, content approval, and performance tracking
- Build and maintain a qualified influencer database (including KOLs and long-tail creators)
- Work cross-functionally with content, legal, and data teams to ensure risk control and compliance
Qualifications & Requirements
- 5+ years in influencer marketing, ideally in e-commerce or consumer brands
- Strong knowledge of UK and European creator ecosystems across Instagram, TikTok, and YouTube
- Proven success in large-scale or cross-market campaigns
- Native English or professional fluency; Mandarin is a strong plus
- Highly organised, performance-driven, with strong creative sensibility
This is a London based role in the office 5 days per week with generous renumeration on offer.
Influencer Marketing Manager in London employer: Antal International Network
Contact Detail:
Antal International Network Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Influencer Marketing Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the influencer marketing space. Attend industry events, join relevant online communities, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past influencer campaigns and results. Use visuals and data to highlight your successes. This will give potential employers a clear idea of what you can bring to the table.
✨Tip Number 3
Tailor your approach! When reaching out to companies, make sure to customise your message to reflect their brand and values. Mention specific campaigns they’ve run that you admire and how you could contribute to their future success.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of exciting opportunities waiting for you. Keep an eye on our listings and make sure your application stands out by following the tips above!
We think you need these skills to ace Influencer Marketing Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Influencer Marketing Manager role. Highlight your experience in influencer marketing, especially in e-commerce or consumer brands, and showcase any successful campaigns you've led.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about influencer marketing and how your skills align with our needs. Don’t forget to mention your knowledge of the UK and European creator ecosystems!
Showcase Your Creativity: As an Influencer Marketing Manager, creativity is key! Include examples of innovative campaigns you've executed or ideas you have for future campaigns. This will help us see your creative sensibility in action.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better!
How to prepare for a job interview at Antal International Network
✨Know Your Influencer Landscape
Before the interview, dive deep into the UK and European creator ecosystems. Familiarise yourself with key influencers on platforms like Instagram, TikTok, and YouTube. Being able to discuss specific creators and their impact on campaigns will show your expertise and passion for influencer marketing.
✨Showcase Your Campaign Successes
Prepare to share examples of large-scale or cross-market campaigns you've successfully managed. Highlight your role in these projects, focusing on the strategies you implemented and the results achieved. This will demonstrate your hands-on experience and ability to drive awareness and conversion.
✨Understand Compliance and Governance
Since this role involves managing internal governance and compliance, brush up on relevant regulations and best practices in influencer marketing. Be ready to discuss how you've navigated these aspects in past roles, ensuring that campaigns are both effective and compliant.
✨Collaborate and Communicate
This position requires working closely with various teams, so be prepared to discuss your collaboration skills. Share examples of how you've worked cross-functionally with content, legal, and data teams in previous roles. Emphasising your ability to communicate effectively will highlight your fit for the role.