We are looking for a Paid Search Media Manager to join Annotate and support the delivery of paid search campaigns across our client portfolio.
This role is ideal for someone established in their paid search career who wants to develop strong platform expertise while also gaining exposure to the strategic, commercial and technical foundations behind high-performing paid media campaigns.
You will take responsibility for the activation and optimisation of paid search campaigns for our clients,
primarily across Google Ads and Microsoft Advertising, while helping ensure that the tracking, reporting and operational processes behind those campaigns are working effectively.
Alongside campaign management, you will support account and tracking audits, reporting
improvements, structured testing and knowledge sharing across the team.
While paid search will be your primary specialism, we want everyone at Annotate to develop a broader
understanding of paid media. You will therefore have opportunities to learn paid social, support paid
social accounts and provide cover for the wider team when needed.
Previous paid social experience is a bonus, but it is not essential. We are primarily looking for someone with strong paid search foundations and the curiosity to develop across both disciplines.
What We're Looking For
- A minimum of 2 years' experience managing paid search campaigns
- Hands-on experience using Google Ads
- Experience managing and optimising Search campaigns, including shopping, pmax, you tube and demand gen campaigns
- Good understanding of keywords, match types, search terms, bidding and campaign structures
- Understanding of conversion tracking and attribution
- Experience with Google Merchant Center
- Familiarity with GA4 and Google Tag Manager
- Experience working with e-commerce brands
- Experience with feed management and product-led search campaigns
- Analytical mindset and confidence working with performance data
- Strong attention to detail and organisational skills
- Interest in e-commerce, customer acquisition and digital growth
- Comfortable working directly with clients and communicating performance clearly
- Curious about how advertising platforms work and why performance changes
- Comfortable working in a collaborative and fast-moving environment
Nice to Have
- Experience with Microsoft Advertising
- Experience managing paid social campaigns, particularly Meta Ads
- An understanding of how paid search and paid social work together within a broader acquisition
- Paid social experience would be particularly useful, but we don't expect you to be an expert in both
- disciplines. Strong paid search experience is the priority.
Working at Annotate
Annotate is a remote-first company, giving our team flexibility in how and where they work.
However, the role will occasionally require:
- Working from client offices when needed
- Attending in-person client meetings or workshops
- Participating in periodic team meet-ups and internal working sessions
These moments are an important part of building strong relationships with both clients and colleagues.
What Makes Someone Successful in This Role
- Curious about why performance changes, not just what changed
- Proactive and eager to learn
- Enjoys solving problems and improving performance
- Comfortable getting into the detail of an account
- Commercially curious and interested in how marketing contributes to business growth
- Comfortable asking questions, challenging assumptions and sharing ideas
- Keen to develop beyond a single platform or channel
- Motivated by helping brands grow through well-executed, well-measured paid media
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