At a Glance
- Tasks: Lead sales and marketing teams to drive growth and develop innovative strategies.
- Company: Established B2B organisation with a focus on commercial success.
- Benefits: Competitive salary, bonus potential, and opportunities for professional development.
- Other info: Join a dynamic team and influence the company's future commercial strategy.
- Why this job: Make a real impact on business growth and brand development in a hands-on leadership role.
- Qualifications: Proven leadership experience in sales and marketing within a B2B environment.
Location: Cambridgeshire
Salary: £60,000 - £65,000 DOE + Bonus (OTE £80,000)
Are you an experienced commercial leader who thrives on growing sales, developing high-performing teams and delivering impactful marketing strategies? We're recruiting on behalf of an established and growing B2B organisation looking for an ambitious Sales & Marketing Manager to lead both sales and marketing functions, driving business growth while shaping the company's future commercial strategy. This is a rare opportunity to join a business where you'll have genuine influence over revenue growth, brand development, customer engagement and team performance.
The Opportunity
Reporting directly into the leadership team, you'll be responsible for aligning sales and marketing activity to maximise commercial success. You'll lead an established sales function while developing innovative marketing campaigns that generate qualified leads, strengthen brand awareness and support continued growth. This is a hands-on leadership role for someone who enjoys both strategic planning and rolling their sleeves up when required.
What You'll Be Doing
- Leading and developing Field Sales, Internal Sales and Business Development teams
- Creating and implementing commercial sales strategies
- Driving revenue growth, profitability and customer retention
- Developing and executing multi-channel marketing campaigns
- Managing digital marketing including SEO, PPC, website and email campaigns
- Leading a new website implementation project
- Launching new products and strengthening brand positioning
- Using CRM data and analytics to improve performance and conversion
- Working closely with senior stakeholders to identify new commercial opportunities
- Managing marketing agencies and external suppliers
- Reporting on KPIs and delivering commercial insight to the leadership team
About You
You'll already have experience leading commercial teams within a B2B environment and understand how successful sales and marketing functions work together. You'll bring:
- Proven leadership experience across Sales, Marketing or Commercial functions
- Experience managing and coaching high-performing teams
- Strong commercial awareness and strategic thinking
- Digital marketing knowledge including SEO, PPC, email marketing and social media
- Experience using CRM systems such as HubSpot or similar
- Excellent communication and stakeholder management skills
- Strong analytical skills with the ability to make data-driven decisions
- A proactive, hands-on leadership style
If you're an experienced Sales Manager, Commercial Manager, Head of Sales, Marketing Manager, Commercial Director, Business Development Manager or Sales & Marketing Manager looking for your next challenge, we'd love to hear from you. Apply today with your CV for a confidential discussion.
StudySmarter Expert Advice🤫
We think this is how you could land Sales and Marketing Manager in Kimbolton
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Anne Corder Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Anne Corder Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Anne Corder Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Anne Corder Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Sales and Marketing Manager in Kimbolton
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Anne Corder Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Anne Corder Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about Anne Corder Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Anne Corder Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Anne Corder Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Anne Corder Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.