At a Glance
- Tasks: Analyse media impact and optimise plans for top marketers using advanced data science.
- Company: Join Annalect, part of Omnicom Group, a leader in marketing analytics.
- Benefits: Enjoy flexible working, competitive salary, and opportunities for professional growth.
- Other info: Collaborate with a diverse team and access global resources in a dynamic environment.
- Why this job: Be at the forefront of media analytics and make a real difference for clients.
- Qualifications: Experience with R, EViews, or VBA Excel; strong analytical and presentation skills.
The predicted salary is between 36000 - 60000 £ per year.
Overview
Annalect is the Data, Technology and Analytics division of Omnicom Group. Operating as a ‘horizontal’ team of specialists, we work in a centralised role across Omnicom Media Group (OMG) developing and maintaining Omni: our marketing orchestration and insights platform. Our teams sit centrally and are embedded in OMG agency brands (OMD, PHD, Hearts & Science) as well as other Omnicom Group agencies to provide customization and applied solutions to clients through our Omni platform.
Role: Junior Marketing Science Analyst at Annalect.
Role Summary
The role is a rare opportunity to be at the forefront of media and brand analytics, leveraging a leading global platform and data science capabilities to aid the biggest marketers with game-changing solutions around the measurement, optimisation and planning of media.
You Will
- Impress clients: Work on client engagements, helping run analyses to understand media impact (e.g., MMM or Attribution) and on how to optimise media plans to maximise a client’s KPI.
- Facilitate best-in-class solutions: Be the expert on new regional data sets or a specific sub-capability to ensure our marketing solutions are supported and effective.
- Learn and share: Collaborate with a wide community of data scientists, marketing scientists and analysts across many markets.
Key Responsibilities
- Deliver analyses to clients across a variety of solutions, e.g. MMM, attribution and media plan optimisation.
- Become an expert on the above solutions, and train analysts and data scientists on these capabilities.
- Effectively communicate marketing science concepts and analysis results to internal and client teams.
- Attend training sessions, seminars and workshops to stay abreast of the latest in tracking, measurement, mar-tech and ad-tech space.
Profile
- Hands-on in analysis, understanding the marketing funnel and how it relates to KPIs and optimisation and planning processes.
- Keen eye for bringing analysis to life.
- Working experience with R, EViews, or VBA Excel; interest in broadening skills in R and Python.
- Strong grasp of statistical and optimisation techniques and the ability to bring value to clients.
- Familiar with Google suite of advertising tools (CM, GA360).
- Business acumen and ability to work in a changing environment.
- Experience servicing internal and/or external commercial clients.
- Strong presentation skills, both written and verbal; client and internal facing.
About Annalect EMEA
Omnicom Media Group Europe (OMG EMEA) is the media division of Omnicom Group Inc., headquartered in London with offices in Manchester and Newcastle. The Annalect EMEA team is the data, technology, and analytics division. We help CMOs and their teams harness data, technology, and advanced analytics to grow brands. We build and maintain the Omni platform, providing capabilities and integrating client data and technology with Omni. Our team is growing rapidly and based in over 80 countries, supported by global and regional hubs.
Flexible Working
Omnicom Media Group supports a hybrid working model (three days in the office, two remote). Our standard hours are 9:30–17:30, with core hours 10:30–16:30 and flexibility to adjust to individual needs.
Be Your Best
We make adjustments in the recruitment process to help you be your best. Please discuss any specific requirements with the Talent Team or email beyourbest@omnicommediagroup.com for confidential support.
Diversity, Equity & Inclusion
OMG is committed to a culture of equality, inclusion and belonging, where diverse voices and backgrounds are valued, heard, and represented. Your data may be processed in accordance with our Recruitment Privacy Notice, available at the Omnicom website.
Junior Marketing Science Analyst employer: Annalect
Annalect, as part of Omnicom Group, offers a dynamic and inclusive work environment where innovation thrives. With a strong focus on employee growth, you will have access to extensive training opportunities and the chance to collaborate with leading experts in data and marketing science. Located in London, Manchester, and Newcastle, we embrace a flexible working model that supports work-life balance, making it an excellent place for aspiring analysts to develop their careers while contributing to impactful client solutions.
StudySmarter Expert Advice🤫
We think this is how you could land Junior Marketing Science Analyst
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Annalect and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Annalect are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Annalect on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Annalect. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Junior Marketing Science Analyst
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Annalect. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Annalect:Show us that you’ve done your homework! In your application, briefly mention what you admire about Annalect’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Annalect
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Annalect will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Annalect, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
