At a Glance
- Tasks: Drive sales of construction machinery while building strong client relationships.
- Company: Join a growing organisation in the construction plant and equipment sector.
- Benefits: Earn up to £50,000 plus uncapped commission and enjoy a company vehicle.
- Other info: Field-based role with flexibility for events and travel.
- Why this job: Make an impact in a dynamic field with excellent career progression opportunities.
- Qualifications: 2+ years in sales, ideally within construction or machinery sectors.
The predicted salary is between 50000 - 50000 £ per year.
We are currently recruiting for an Area Sales Manager to join a well-established and growing organisation within the construction plant and equipment sector. This is a fantastic opportunity for a driven and relationship-focused individual to take ownership of a defined territory across Norfolk and the wider East Anglia region, developing new business while managing and growing an existing customer base. The role offers strong earning potential through an uncapped commission structure, alongside long-term career progression within a supportive and forward-thinking business.
As Area Sales Manager, you will be responsible for promoting and selling a range of construction machinery, including:
- Excavators
- Telehandlers
- Rollers
You will take a consultative approach, working closely with customers to understand their requirements and provide tailored equipment solutions (sale and/or hire). Key responsibilities include:
- Developing new business opportunities across your territory
- Building and maintaining strong client relationships
- Managing your own sales pipeline, forecasts, and CRM activity
- Conducting site visits, demonstrations, and customer meetings
- Achieving and exceeding sales targets and KPIs
- Ensuring accurate order processing and commercial awareness
- Attending industry shows, events, and occasional factory visits
- Working collaboratively with internal teams including sales support and aftermarket
- Promoting additional services and aftermarket solutions to maximise revenue
This role will report directly into the Sales Leadership Team.
What We're Looking For
- Previous experience in a sales role (minimum 2 years+)
- Ideally experience within construction plant, machinery, or related sectors
- Strong relationship-building and networking ability
- Commercially aware with a focus on profitability and growth
- Confident communicator with strong negotiation skills
- Self-motivated and able to manage a territory independently
- Comfortable using CRM systems and managing forecasts
- A proactive and driven approach to winning new business
What's on Offer
- Salary circa £50,000 (depending on experience)
- Uncapped commission (1% of turnover)
- Company vehicle or car allowance
- 22 days holiday + bank holidays
- Opportunity to attend industry shows and manufacturer visits
- Long-term progression within a growing business
Additional Information
- Field-based role covering Norfolk and surrounding areas
- Flexibility required to attend events and occasional travel
- Strong emphasis on relationship building, networking, and customer engagement
- Immediate start available
Please contact Emma at Anglian Recruitment for a Confidential Conversation.
Area Sales Manager Construction Machinery in Norfolk employer: Anglian Recruitment Limited
Join a dynamic and supportive organisation in the construction machinery sector, where your efforts as an Area Sales Manager will be rewarded with an attractive salary and uncapped commission potential. With a strong emphasis on relationship building and career progression, you'll have the opportunity to thrive in a collaborative work culture while managing your own territory across East Anglia. Enjoy the benefits of a company vehicle or car allowance, generous holiday entitlement, and the chance to attend industry events, all while contributing to a forward-thinking team dedicated to your success.
Contact Details:
Anglian Recruitment Limited Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Area Sales Manager Construction Machinery in Norfolk
✨Tip Number 1
Network like a pro! Attend industry events and shows to meet potential clients and other professionals. Building relationships is key in sales, so don’t be shy – get chatting!
✨Tip Number 2
Show your passion for construction machinery! When you’re out there meeting clients, let your enthusiasm shine through. People love working with someone who genuinely cares about what they’re selling.
✨Tip Number 3
Be proactive in following up with leads. After meetings or demos, drop them a quick message to thank them and remind them of how you can help. It keeps you top of mind and shows you’re keen!
✨Tip Number 4
Don’t forget to leverage our website for job applications! We’ve got loads of resources to help you stand out, so make sure you check it out and apply directly through us for the best chance at landing that role.
We think you need these skills to ace Area Sales Manager Construction Machinery in Norfolk
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Area Sales Manager. Highlight your experience in sales, especially within construction machinery or related sectors, and showcase your relationship-building skills.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific achievements in sales and how you can contribute to our growth in East Anglia.
Showcase Your Sales Achievements:When detailing your experience, don’t just list your duties. Share quantifiable results, like sales targets you've exceeded or new business opportunities you've developed. Numbers speak volumes!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates!
How to prepare for a job interview at Anglian Recruitment Limited
✨Know Your Machinery
Make sure you brush up on the specifics of the construction machinery you'll be selling, like excavators and telehandlers. Understanding the features, benefits, and common customer queries will help you demonstrate your expertise and build trust with the interviewer.
✨Showcase Your Sales Success
Prepare to discuss your previous sales achievements in detail. Bring examples of how you've developed new business and maintained client relationships. Use numbers to back up your claims—like sales targets you've exceeded or percentage growth you've achieved—to make a strong impression.
✨Demonstrate Relationship Building Skills
Since this role emphasises relationship-building, think of specific instances where you've successfully built rapport with clients. Be ready to share stories that highlight your networking abilities and how you've turned prospects into loyal customers.
✨Familiarise Yourself with CRM Systems
As the job requires managing a sales pipeline and forecasts, be prepared to discuss your experience with CRM systems. If you’ve used any specific tools, mention them and explain how they helped you stay organised and efficient in your sales process.