At a Glance
- Tasks: Lead and optimise Paid Social campaigns for major brands, focusing on ROI and lead quality.
- Company: Join the UK's largest home improvement organisation with a collaborative culture.
- Benefits: Competitive salary, 31 days holiday, hybrid working, and comprehensive health benefits.
- Other info: Opportunities for career development and continuous learning in a supportive team.
- Why this job: Manage large budgets and make a real impact in digital marketing.
- Qualifications: 2-4 years experience in managing Paid Social campaigns and strong analytical skills.
The predicted salary is between 36000 - 60000 £ per year.
Location: Norwich / Hybrid
ASHI Group is the UK's largest home improvement organisation, home to leading brands Anglian Home Improvements, Everest and Safestyle. With all products manufactured in our Norwich factory, we deliver premium windows, doors and conservatories to homeowners nationwide. We are now recruiting an experienced Biddable Manager to take ownership of our Meta Ads (Facebook & Instagram) activity in-house and support wider PPC and Performance Marketing across multiple national brands. This is a rare opportunity to manage large-scale budgets and drive high-quality lead generation at volume.
What you’ll be doing:
- Lead and optimise Paid Social campaigns across three national brands with a focus on ROI, CPA and lead quality.
- Work with significant eight-figure budgets across platforms including Meta, Google Ads and Microsoft Ads.
- Develop data-driven audience strategies, including first-party data, and guide creative best practice to scale performance.
- Collaborate with internal teams to brief and optimise bespoke landing pages for maximum conversion.
- Manage bids using automated bidding strategies tied to offline conversion events.
- Engage with digital agencies, tech providers and media owners (Google, Meta, Microsoft) to leverage cutting-edge tools and insights.
- Work hands-on with Google Marketing Platform (CM, SA360, DV360), GA4, Bing Ads, and other Martech solutions.
- Report to the Biddable Media Lead, ensuring all activity aligns with the wider paid media strategy.
- Partner with Digital, Marketing, Sales and NCCC teams to deliver lead targets and revenue.
- Stay ahead of industry trends through ongoing learning, conferences and training.
About you:
- 2–4 years' hands-on experience managing large Paid Social campaigns.
- Strong analytical skills and a proactive, results-driven approach.
- Digital marketing background (agency or client side).
- Highly organised, calm under pressure and confident communicating performance insights.
- Experience in lead generation, Google Ads/Microsoft Ads, GMP or Meta Blueprint is an advantage.
Why Join Us:
- Competitive Salary
- 31 days holiday, increasing to 33 days after 2 years of service plus have your birthday off
- Hybrid working, 2 days each week in the office and the rest working from home
- Paid time off annually to volunteer
- Comprehensive health & well-being benefits including cycle to work scheme, 24hr remote access to a doctor, heavily discounted gym memberships and free access to mental health first aiders
- Heavily discounted group discount scheme on all products
- Group Perks and freebies on days out, cinema, theatre, eating in and out, mobiles phones, a new car, food shopping and most major high street retailers
- Opportunity to work with a forward-thinking and supportive team.
- Career development and continuous learning opportunities.
Join us and be a part of our success story. Apply now to make an impact in the world of digital marketing!
Our Company is committed to monitoring & aligning its Policies with up-to-date Government guidance on reducing the spread of respiratory infections in the workplace. Through the Company’s value of Succeed Together we are committed to Equality, Diversity and Inclusion. We recruit the best person for the job regardless of any protected characteristics as defined by the Equality Act 2010 creating an inclusive working environment and culture for our employees.
Biddable Manager - Paid Social & PPC in Telford employer: Anglian Home Improvements
ASHI Group is an exceptional employer, offering a dynamic work environment in Norwich that fosters innovation and collaboration. With competitive salaries, generous holiday allowances, and a strong commitment to employee well-being, including health benefits and volunteer time off, we prioritise our team's growth and satisfaction. Join us to be part of a forward-thinking organisation that values diversity and provides ample opportunities for career development in the exciting field of digital marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Biddable Manager - Paid Social & PPC in Telford
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Anglian Home Improvements and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Anglian Home Improvements are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Anglian Home Improvements on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Anglian Home Improvements. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Biddable Manager - Paid Social & PPC in Telford
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Anglian Home Improvements. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Anglian Home Improvements:Show us that you’ve done your homework! In your application, briefly mention what you admire about Anglian Home Improvements’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Anglian Home Improvements
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Anglian Home Improvements will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Anglian Home Improvements, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
