At a Glance
- Tasks: Lead marketing strategies to attract students and enhance the Faculty's profile.
- Company: ARU, a global university known for innovative education and impactful research.
- Benefits: Generous holidays, pension schemes, training opportunities, and flexible working culture.
- Other info: Join a diverse team committed to transforming lives through education.
- Why this job: Make a real difference in student recruitment and community engagement.
- Qualifications: Degree and experience in successful marketing campaigns within education.
The predicted salary is between 46049 - 56535 £ per year.
About ARU
ARU is a global university transforming lives through innovative, inclusive and entrepreneurial education and research. ARU holds a Gold award for the quality of its education, awarded through the Teaching Excellence Framework (TEF). ARU's research institutes and four faculties bridge scientific, technical and creative fields. We deliver impactful research which tackles pressing issues and makes a real difference to our communities. Our academic excellence has been recognised by the UK's Higher Education funding bodies, with 16 of our research areas assessed as world leading. We are the largest provider of Nursing, Midwifery, Health and Social Care students in the East of England, and we are also among the UK's leading universities for degree apprenticeship provision, working with hundreds of employers across the UK.
About The Role
The Senior Faculty Marketing Manager for the Faculty of Science and Engineering (FSE) is responsible for developing, implementing and evaluating FSE's marketing, recruitment, outreach and communications plans to achieve recruitment targets and strengthen the Faculty external profile. They will be the trusted Marketing advisor for the Faculty and have in depth knowledge of the Faculty's education portfolio and research activity. They will build effective relationships with key stakeholders including the academic and student community and alumni.
They will be responsible for developing and implementing integrated Faculty marketing, recruitment and applicant conversion plans, including CRM communications, working with internal stakeholders (e.g., Marketing, International office and Faculty colleagues), to drive student applications and achieve recruitment targets.
The successful candidate will have a Degree with professional experience in delivering successful marketing campaigns and communications plans in a complex educational stakeholder environment. They should have experience in delivering effective cross channel marketing and CRM campaigns including offline, digital, and social media to generate leads, nurture and convert prospective future students to ARU. They will be proficient in using datasets to review marketing performance, creating dashboards to measure and report on KPIs and evaluate new markets and products.
We have an agile working culture and offer an extensive range of benefits:
- generous holiday entitlement
- occupational pension schemes
- training and development opportunities
- travel to work scheme
- a competitive relocation package
We are committed to safeguarding and promoting welfare of our staff and students and expect all staff and volunteers to share this commitment. Applicants should be aware that ARU will carry out online searches as part of the due diligence on shortlisted candidates. This appointment is subject to an enhanced level children's barred list disclosure from the Disclosure and Barring Service.
We value diversity at ARU and welcome applications from all sections of the community. We have a responsibility to ensure that all employees are eligible to live and work in the UK and will conduct Right to Work checks in line with UKVI's Right To Work Policy and our own institutional policy.
Committed to being inclusive and open to discuss flexible working. We reserve the right to close this vacancy once we have received sufficient applications.
Senior Faculty Marketing Manager (FSE) in Chelmsford employer: Anglia Ruskin University
Anglia Ruskin University is an excellent employer, offering a vibrant work culture that prioritises professional development and collaboration. Located in Peterborough, the university provides competitive salaries, generous holiday allowances, and robust pension schemes, ensuring a rewarding work-life balance for its staff. With a focus on delivering industry-ready degrees, employees have unique opportunities to engage with industry partners and contribute to shaping the future of computing education.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Faculty Marketing Manager (FSE) in Chelmsford
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Anglia Ruskin University and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Anglia Ruskin University are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Anglia Ruskin University on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Anglia Ruskin University. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Faculty Marketing Manager (FSE) in Chelmsford
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Anglia Ruskin University. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Anglia Ruskin University:Show us that you’ve done your homework! In your application, briefly mention what you admire about Anglia Ruskin University’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Anglia Ruskin University
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Anglia Ruskin University will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Anglia Ruskin University, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
