Field Sales Executive - Catering Supplies

This is a role for someone who genuinely enjoys the challenge of opening doors, not someone who's looking to manage relationships that already exist. There's no established territory to inherit, no marketing team feeding warm leads, and no well-known brand name doing the groundwork before you arrive.

What there is: a strong product at competitive pricing, a business with real momentum behind it, and a patch full of restaurants, cafés, and hospitality operators who need what we sell; they just haven't heard from us yet. If that sounds like a problem to you, this probably isn't the right fit. If it sounds like an opportunity, keep reading.

We are a specialist hospitality fit-out company, building restaurants, hotels, nightclubs, and coffee shops across the UK. We are now launching a dedicated catering supplies arm, offering smallwares, crockery, cutlery, glassware, and kitchen kit at trade pricing with next-day delivery. It grew naturally out of the supply chain already in place for our fit-out projects, and now it's ready to stand on its own. The infrastructure is in place, the pricing is competitive, and the website is live. We just need someone to go and drive it.

This is a field sales role in the truest sense. You’ll be boots on the ground walking into venues, building relationships with the people who run them, and owning the full sales cycle from first contact to closed order. You’ll generate your own leads and get yourself in front of decision makers. There’s no handoff and no committee. What there is: autonomy, a warm CRM of around 400 existing contacts to support your early conversations, and the backing of a well-established business with a credible name in the sector.

For the first three months, KPIs are activity-based meetings, touchpoints, and quotes. Revenue targets come once you’ve found your rhythm. After that, the ceiling is yours to set. Year 3 looks very different from Year 1. We’re growing new acquisitions, new verticals, and national expansion in the pipeline. If you come in now and perform, you’ll grow with us.

We’re looking for someone who:

• Is a natural communicator; people warm to you quickly and trust you easily.
• Is resilient; you take rejection in your stride and use it to refine your approach.
• Is self-sufficient; you find solutions, not reasons why something can’t be done.
• Is ambitious; you want to build something, not just fill a vacancy.
• Holds a full UK driving licence.

One honest note: if you’ve spent a decade working a comfortable book and are looking for somewhere to maintain rather than build, this likely won’t be the right environment. The reward here is real, but it requires someone who’s genuinely motivated by the challenge of new business development.

The package includes:

• Basic salary: £26,000 - £32,000 depending on experience.
• OTE Year 1: £45,000.
• OTE progression: +£7,000 - £7,500 per year.
• Commission structure: activity-based KPIs initially, then uncapped revenue commission.
• Expenses, laptop, and phone provided.
• 25 days holiday + bank holidays.
• 6-month probation period.
• No degree required.