At a Glance
- Tasks: Lead brand evolution and marketing strategy to boost guest demand and revenue.
- Company: Dynamic hospitality group based in beautiful Bath.
- Benefits: Full-time role with a vibrant team and stunning office environment.
- Other info: Collaborative culture with opportunities for professional growth.
- Why this job: Shape brand stories and make a real impact on guest experiences.
- Qualifications: Proven marketing leadership experience and excellent communication skills.
The predicted salary is between 60000 - 80000 € per year.
Location: This role is based at our Head Office in Bath.
Hours: Full time, Monday to Friday.
As Group Head of Marketing, you will lead the evolution of our brand, guest demand and commercial marketing strategy across the collection. Reporting to the CEO, you will shape how our stories are told, how our brands grow, and how marketing contributes to revenue, direct bookings and long-term brand equity. Working as part of the central support team for the group, operating from our stunning office in the heart of Bath, you will collaborate with the hotel central support team and our amazing properties.
What you'll be doing:
- Execute and optimise the existing brand strategy to support trading performance, guest growth and market penetration.
- Ensure exceptional brand consistency across all touchpoints, working closely with internal teams.
- Be brilliant at communicating our story and personality through all mediums.
Public Relations
Group Head of Marketing in Kent employer: Andrew Brownsword Hotels
As an employer, we pride ourselves on fostering a dynamic and collaborative work culture that encourages creativity and innovation. Located in the picturesque city of Bath, our stunning head office provides a vibrant environment where employees can thrive, with ample opportunities for professional growth and development. Join us to be part of a passionate team dedicated to shaping memorable guest experiences while enjoying a supportive atmosphere that values your contributions.
StudySmarter Expert Advice🤫
We think this is how you could land Group Head of Marketing in Kent
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Show off your personality! When you get the chance to meet hiring managers or team members, let your passion for marketing shine through. We want to see how you can bring our brand story to life!
✨Tip Number 3
Prepare for those tricky interview questions! Think about how you would execute and optimise a brand strategy. We love candidates who can think on their feet and provide real examples from their experience.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for talented individuals who are excited about shaping our brand and marketing strategies.
We think you need these skills to ace Group Head of Marketing in Kent
Some tips for your application 🫡
Show Your Passion for Marketing:When writing your application, let your enthusiasm for marketing shine through. We want to see how you can bring our brand's story to life and connect with our guests. Share examples of your past experiences that highlight your love for the industry!
Tailor Your Application:Make sure to customise your CV and cover letter for this role. We’re looking for someone who understands our brand and can articulate how they would enhance it. Use the job description as a guide to align your skills and experiences with what we’re after.
Be Clear and Concise:We appreciate clarity! When you’re writing your application, keep it straightforward and to the point. Avoid jargon and fluff; instead, focus on delivering your message effectively. Remember, we want to know how you can contribute to our marketing strategy!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Andrew Brownsword Hotels
✨Know the Brand Inside Out
Before your interview, dive deep into the company's brand and marketing strategies. Understand their current positioning, target audience, and recent campaigns. This will not only show your genuine interest but also help you discuss how you can enhance their brand narrative.
✨Prepare Your Success Stories
Think of specific examples from your past experiences that demonstrate your ability to lead marketing strategies and drive results. Be ready to share how you've executed successful campaigns or improved brand consistency, as these stories will highlight your fit for the role.
✨Showcase Your Communication Skills
As the Group Head of Marketing, communication is key. Practice articulating your thoughts clearly and confidently. You might even want to prepare a brief pitch about how you would tell the company’s story, showcasing your creativity and strategic thinking.
✨Ask Insightful Questions
Prepare thoughtful questions that reflect your understanding of the role and the company. Inquire about their future marketing goals or challenges they face in brand consistency. This shows you're not just interested in the position, but also in contributing to their success.
