At a Glance
- Tasks: Lead our North American sales strategy and drive revenue growth in a fast-paced SaaS environment.
- Company: Join a dynamic B2B SaaS company focused on innovation and market expansion.
- Benefits: Enjoy competitive salary, performance bonuses, equity, and flexible work options.
- Why this job: Shape the future of our sales strategy while building a high-performing team and culture.
- Qualifications: 10+ years in B2B sales with 5+ years leading SaaS sales teams required.
- Other info: Experience in fintech or HR tech is a plus; travel may be necessary.
The predicted salary is between 72000 - 108000 £ per year.
We are looking for an experienced and strategic Vice President of North American Sales to lead our B2B SaaS go-to-market efforts across the U.S. and Canada. This role is central to driving top-line growth, expanding market share, and building a world-class sales organization. The ideal candidate has a deep understanding of SaaS sales models, including enterprise, mid-market, and product-led growth motions, and has successfully scaled high-performance teams in a fast-paced, high-growth environment.
You’ll work closely with Marketing, Product, RevOps, and Customer Success to drive customer acquisition, expansion, and retention while ensuring our North American revenue engine is predictable, scalable, and aligned with our strategic objectives.
Key Responsibilities- Own the North American revenue number and drive consistent overachievement of ARR goals.
- Define, execute, and continuously refine a winning sales strategy across market segments (SMB, Mid-Market, Enterprise).
- Lead and grow a high-performing sales team including Sales Directors, Account Executives, and Sales Development Representatives (SDRs).
- Establish repeatable, data-driven sales processes from inbound/outbound to close.
- Forecast pipeline and revenue accurately using tools like Salesforce, Gong, and Clari.
- Build compensation models, territories, and quotas aligned with business objectives.
- Partner with Product and Marketing on market positioning, messaging, and GTM campaigns.
- Collaborate with Customer Success to ensure smooth handoff and maximize customer lifetime value.
- Drive strategic account planning and enterprise deal execution.
- Recruit, onboard, and coach top sales talent while fostering a high-performance, inclusive culture.
- Represent the voice of the customer and competitive intelligence across the business.
- 10+ years in B2B sales, with 5+ years leading sales teams in SaaS companies.
- Proven success scaling SaaS revenue from $10M+ to $100M+ ARR in North American markets.
- Deep expertise in SaaS sales cycles, including enterprise and/or product-led growth models.
- Strong track record of building and managing distributed, quota-carrying sales teams.
- Proficient in Salesforce, sales enablement tools, and forecasting platforms.
- Exceptional leadership, communication, and cross-functional collaboration skills.
- Experience working closely with product and engineering teams to shape customer-centric solutions.
- Strong analytical mindset; comfortable with KPIs, metrics, dashboards, and data-driven decision making.
- Willingness to travel to customer sites and team hubs across North America.
- [Preferred] Experience selling into [fintech / HR tech / dev tools / vertical SaaS] is a plus.
- Competitive base salary + performance-based bonus + equity.
- Full medical, dental, and vision benefits.
- 401(k) with employer match.
- Generous PTO and paid holidays.
- Paid parental leave.
- Learning & development stipends.
- Hybrid or remote work flexibility.
- A chance to shape the future of our GTM strategy in a leadership role.
VP, NA Sales employer: Andiamo
Contact Detail:
Andiamo Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land VP, NA Sales
✨Tip Number 1
Network with professionals in the SaaS industry, especially those who have experience in B2B sales. Attend industry conferences and events to connect with potential colleagues and learn about the latest trends in sales strategies.
✨Tip Number 2
Familiarise yourself with the specific sales tools mentioned in the job description, such as Salesforce, Gong, and Clari. Demonstrating your proficiency with these platforms during interviews can set you apart from other candidates.
✨Tip Number 3
Prepare to discuss your previous successes in scaling SaaS revenue, particularly how you achieved significant growth in North American markets. Use data and metrics to illustrate your impact and leadership style.
✨Tip Number 4
Research StudySmarter's current market positioning and recent initiatives. Being knowledgeable about our products and strategies will help you articulate how you can contribute to our goals and align with our vision.
We think you need these skills to ace VP, NA Sales
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in B2B sales and SaaS environments. Focus on quantifiable achievements, such as revenue growth and team scaling, to demonstrate your capability in leading high-performance sales teams.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the company. Discuss your strategic vision for North American sales and how your past experiences align with the responsibilities outlined in the job description.
Highlight Relevant Skills: Emphasise your expertise in sales cycles, forecasting tools like Salesforce, and your analytical mindset. Mention any experience you have with cross-functional collaboration, especially with marketing and product teams.
Showcase Leadership Experience: Detail your leadership style and successes in building and managing sales teams. Provide examples of how you've fostered an inclusive culture and driven performance in previous roles.
How to prepare for a job interview at Andiamo
✨Showcase Your SaaS Expertise
Make sure to highlight your deep understanding of SaaS sales models during the interview. Discuss specific strategies you've implemented in the past that led to significant revenue growth, especially in North American markets.
✨Demonstrate Leadership Skills
Prepare examples of how you've successfully built and managed high-performing sales teams. Be ready to discuss your approach to recruiting, onboarding, and coaching talent, as well as how you foster an inclusive culture.
✨Be Data-Driven
Familiarise yourself with key metrics and KPIs relevant to the role. During the interview, share how you've used data-driven decision-making to refine sales processes and forecast revenue accurately.
✨Collaborate Across Functions
Emphasise your experience working closely with marketing, product, and customer success teams. Prepare to discuss how these collaborations have helped drive customer acquisition and retention in your previous roles.