Marketing Manager (Digital Community-Led Growth) in London, Surrey
Marketing Manager (Digital Community-Led Growth)

Marketing Manager (Digital Community-Led Growth) in London, Surrey

London +1 Full-Time 40000 - 50000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead marketing strategies to build community and drive brand growth.
  • Company: Fast-growing RTD cocktail brand with a mission to innovate classic cocktails.
  • Benefits: Competitive salary, equity options, and real ownership from day one.
  • Why this job: Join a dynamic team and shape the future of a pioneering brand.
  • Qualifications: 3-4 years in marketing with a focus on community engagement.
  • Other info: Creative environment with direct access to founders and growth opportunities.

The predicted salary is between 40000 - 50000 £ per year.

Location: London (SW London hybrid)

Salary: £40,000-£50,000 base equity options

Reporting to: Co-Founders

Mixtons is a fast-growing, founder-led RTD cocktail brand on a mission to bring classic cocktails back with a twist. In just a few years, the business has built the largest events network of any RTD brand in the UK, launched into retailers including Whole Foods and WHSmith, and sold over 1 million cans — and this is only the beginning.

We are now looking for a Marketing Manager to take real ownership of how the brand shows up day to day and to build the engine behind community-led growth.

The role

This is not a brand-guardian role, and it is not a content-only position. As Marketing Manager, you will be responsible for turning Mixtons' vision into consistent, repeatable marketing output that builds familiarity, belonging and demand — both online and in real life — and ultimately supports commercial growth. You will be the person who makes sure things actually happen.

What you will be responsible for:

  • Turning the Mixtons brand world into clear, actionable marketing plans
  • Owning day-to-day execution across social, email, creators and community activity
  • Ensuring content ships consistently and on brand
  • Managing creators, UGC and freelance partners effectively
  • Using IRL events and moments to fuel digital momentum
  • Running email as a relationship and community channel, not just a sales blast
  • Tracking performance and using insight to improve what Mixtons does next
  • Working closely with founders, sales and operations to keep marketing aligned with business goals

Community matters here

At Mixtons, community does not mean follower counts or polished feeds. We are looking for someone who can demonstrate real experience of building or managing a community — online, in real life, or both. That could be something you have created yourself, a brand community you have helped grow, events you have run, or groups you have nurtured over time. What matters is that you understand:

  • How people choose to show up repeatedly
  • How shared identity and belonging are built
  • How community activity supports brand familiarity and conversion

About you

We would love for you to have:

  • 3-4 years' experience in marketing, brand or community-focused roles
  • Strong creative instincts paired with the ability to execute consistently
  • A clear understanding of FMCG, ideally within drinks
  • Confidence switching between planning, doing and analysing
  • Comfort being out at events and in rooms with people, as well as working behind the scenes
  • Evidence of something you have built, grown or owned outside of a job title
  • You are proactive, organised, commercially aware and not afraid to challenge the status quo.

Why join Mixtons

  • A genuinely pivotal role in a growing, ambitious brand
  • Real autonomy and ownership from day one
  • Equity participation, with the chance to grow alongside the business
  • A fast-paced environment where creativity is encouraged, not boxed in
  • Direct access to founders and the ability to shape how the brand grows

Locations

London Surrey

Marketing Manager (Digital Community-Led Growth) in London, Surrey employer: Anderson Cole Group Ltd

Mixtons is an exceptional employer that offers a dynamic and creative work environment in the heart of London, where you can truly make an impact as a Marketing Manager. With a focus on community-led growth, employees enjoy real autonomy, equity options, and direct access to the founders, fostering a culture of innovation and collaboration. The company prioritises personal and professional development, ensuring that every team member has the opportunity to grow alongside this ambitious brand.
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Contact Detail:

Anderson Cole Group Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Manager (Digital Community-Led Growth) in London, Surrey

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join online communities, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!

✨Tip Number 2

Show off your skills! Create a portfolio or a personal website that highlights your marketing projects, community-building efforts, and any cool campaigns you've run. This is your chance to shine and demonstrate what you can bring to the table.

✨Tip Number 3

Be proactive! If you see a company you love, don’t wait for them to post a job. Reach out directly and express your interest. Share how you can help them grow their community and brand presence. It shows initiative and could land you an interview!

✨Tip Number 4

Apply through our website! We want to see your application come through directly. It helps us keep track of candidates and gives you a better chance to stand out. Plus, we love seeing passionate applicants who are eager to join our mission!

We think you need these skills to ace Marketing Manager (Digital Community-Led Growth) in London, Surrey

Community Management
Marketing Strategy
Social Media Management
Email Marketing
Content Creation
Event Management
Performance Tracking
Data Analysis
Collaboration
Creativity
FMCG Knowledge
Project Management
Proactivity
Organisational Skills

Some tips for your application 🫡

Show Your Passion: When you're writing your application, let your enthusiasm for Mixtons and the role shine through. We want to see that you’re genuinely excited about community-led growth and how you can contribute to our mission.

Be Specific: Use concrete examples from your past experiences to illustrate your skills. Whether it’s a community you’ve built or a campaign you’ve executed, we love seeing real-life applications of your talents.

Tailor Your Application: Make sure to customise your application to reflect the job description. Highlight your experience in FMCG and community management, and show us how you can turn our vision into actionable marketing plans.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!

How to prepare for a job interview at Anderson Cole Group Ltd

✨Know the Brand Inside Out

Before your interview, dive deep into Mixtons' brand story and values. Understand their mission to bring classic cocktails back with a twist and how they engage with their community. This knowledge will help you articulate how your experience aligns with their vision.

✨Showcase Your Community Experience

Prepare specific examples of how you've built or managed communities in the past. Whether it's through events, social media, or other channels, be ready to discuss how these experiences can translate into driving community-led growth for Mixtons.

✨Demonstrate Your Creative Execution Skills

Think of a few marketing campaigns or projects you've executed that showcase your creative instincts and ability to deliver results. Be prepared to discuss the planning, execution, and analysis phases, as this role requires a hands-on approach.

✨Be Ready to Discuss Metrics

Since tracking performance is key for this role, come equipped with insights from your previous roles. Talk about how you've used data to inform your marketing strategies and improve outcomes, showing that you're not just about creativity but also about measurable success.

Marketing Manager (Digital Community-Led Growth) in London, Surrey
Anderson Cole Group Ltd
Location: London

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