Head of Sales (Brand)

ADI) is a global semiconductor leader that bridges the physical and digital worlds to enable breakthroughs at the Intelligent Edge. ADI combines analog, digital, AI, and software technologies into solutions that combat climate change, reliably connect humans and the world, and help drive advancements in automation and robotics, mobility, healthcare, energy and data centers. Sales DirectorTo lead Analog Devices' commercial growth strategy across the UK and Northern Europe, with responsibility for scaling revenues to 45m within the next three years. The role encompasses full ownership of the entire sales function, from pipeline generation and deal execution to tender management and framework awards. Success requires securing major DSO framework contracts across the UK and Northern European markets while building a scalable sales organisation capable of supporting rapid regional expansion. Requirements of the RoleProven track record in grid technology sales and partnerships, preferably in LV monitoring, smart grid devices, or related digitalisation technologies for DSOs. Deep knowledge of UK and European DSO procurement models (Ofgem, RIIO-ED2 context, ENA standards) and familiarity with Northern European and broader EU utility regulatory frameworks. Ability to design and lead high-performance sales processes (pipeline, CRM, forecasting).Strong experience in tender preparation, negotiation, and contract award processes. Capability to recruit, mentor, and manage sales and pre-sales teams across multiple countries and geographies. Expand Analog Devices' sales footprint across the UK and key Northern European markets. Strategic Account & DSO ManagementBuild and lead relationships with senior procurement, innovation, and operations teams at DSOs across the UK and Northern Europe. Secure a minimum of eight long-term framework agreements/contracts across the UK, Northern Europe, and the wider European market with DSOs and white-label partners. Position Analog Devices as a trusted partner in LV monitoring and grid digitalisation across the region.Sales Organisation & LeadershipStructure and lead a high-performing sales team across the UK and Northern Europe. Mentor pre-sales and business development staff to improve win rates and deal velocity. Support future expansion of regional sales resources as market opportunities develop.Tendering & Commercial ExecutionOversee tender qualification, response writing, commercial modelling, and negotiation activities across the UK and Northern European territories. Ensure alignment of technical solutions with DSO specifications and regional regulatory incentives. Lead final contract negotiations and framework onboarding.Market Intelligence & PositioningTrack regulatory changes across the UK, Northern Europe, and wider EU markets and adjust go-to-market strategies accordingly. PQ, fault location, digital substations, and grid digitalisation initiatives).Audit sales processes, pipeline tools, and team capability. Align messaging, sales collateral, and value proposition with Board revenue ambitions. Updated sales playbook. Establish weekly sales governance calls with CEO and Board stakeholders. Recruit or realign sales support resources to strengthen execution capability. Deliver Board presentation with confirmed pipeline, contract timelines, and projected revenues. Regional sales team plan. Fully functioning regional sales organisation with clear reporting and accountability. Analog Devices recognised as a leading supplier of LV monitoring solutions across the UK and Europe within three years. KPIs & Performance MilestonesFirst 6 Months (Foundation & Engagement)Establish a qualified pipeline with at least 10 active DSO engagements across the UK and Northern Europe. Deliver market intelligence reports covering competitive landscape, regulatory developments, and emerging opportunities. Implement CRM discipline with weekly reporting cadence. Establish Analog Devices as a preferred LV monitoring partner with leading DSOs across the region. For positions requiring access to technical data, Analog Devices, Inc. may have to obtain export licensing approval from the U.Department of Commerce - Bureau of Industry and Security and/or the U.As such, applicants for this position – except US Citizens, US Permanent Residents, and protected individuals as defined by 8 U.We foster a culture where everyone has an opportunity to succeed regardless of their race, color, religion, age, ancestry, national origin, social or ethnic origin, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, parental status, disability, medical condition, genetic information, military or veteran status, union membership, and political affiliation, or any other legally protected group. Job Req Type: ExperiencedRequired Travel: Yes, 10% of the timeShift Type: 1st Shift/DaysSummaryLocation: United Kingdom, Home OfficeType: Full time