At a Glance
- Tasks: Lead and optimise paid media strategies to drive revenue for a cutting-edge SaaS platform.
- Company: Join Amplify, a dynamic SaaS communications platform transforming US healthcare.
- Benefits: Enjoy full autonomy, direct access to leadership, and opportunities for career growth.
- Why this job: Make a real impact in a high-visibility role with ownership over paid acquisition.
- Qualifications: 7-12+ years in paid media, with proven SaaS experience and strong analytical skills.
- Other info: Work remotely in a fast-paced environment with a focus on performance and results.
The predicted salary is between 36000 - 60000 £ per year.
Amplify is a SaaS communications platform built for the US healthcare market. We unify HIPAA-compliant fax, eSignature, SMS, calling, and video into a single, secure, and easy-to-use platform. Amplify helps healthcare providers and service organizations streamline workflows, reduce compliance risk, and improve care delivery without disrupting existing systems. Trusted by thousands of providers, Amplify supports critical workflows such as referrals, intake management, and authorizations, ensuring sensitive communications and documents are exchanged securely and efficiently.
We are hiring a Head of Paid Media to own SaaS paid acquisition end-to-end. This is a hands-on, full-time remote role focused on designing, executing, and scaling paid acquisition across multiple channels. You will be responsible for building and optimizing campaigns, landing pages, and funnels that drive measurable outcomes: SQLs, customers, and revenue. You will operate with a high degree of autonomy, manage paid budgets directly, and use data and experimentation to continuously improve performance. This role works closely with leadership and cross-functional partners to ensure paid acquisition aligns with overall growth and go-to-market strategy.
Key Responsibilities
- Own paid acquisition strategy and execution across platforms such as Google Ads, LinkedIn, Meta, and other relevant channels
- Independently design, build, execute, and optimize paid acquisition campaigns end-to-end, including ads, landing pages, and supporting assets
- Use modern AI-powered tools to accelerate testing, creative iteration, and performance optimization
- Manage budgets, forecasting, and spend allocation to maximize efficiency and ROI
- Analyze campaign and funnel performance to identify opportunities for improvement
- Run structured experimentation across audiences, messaging, offers, and funnels
- Ensure paid efforts align with broader marketing and growth strategy
- Maintain brand consistency and compliance across all paid channels
Qualifications
- You have 7–12+ years of hands-on paid media / performance marketing experience
- Proven experience owning paid acquisition for a SaaS business
- Hands-on expertise across paid media platforms such as Google Ads, LinkedIn, and Meta
- Demonstrated ability to independently manage paid acquisition end-to-end (strategy, execution, landing pages, optimization)
- Strong understanding of campaign strategy, A/B testing, and conversion rate optimization
- Solid analytical skills, including metrics tracking, attribution, and ROI measurement
- Experience managing budgets, forecasts, and performance against revenue targets
- Comfortable working autonomously in a remote, fast-moving environment
- Strong written and verbal communication skills
Nice to have
- Experience marketing to the US healthcare market
- Familiarity with compliance-driven messaging (HIPAA, healthcare workflows)
KPIs & Success Metrics
This role is measured purely on revenue-driving outcomes, split across Sales-Led Growth (SLG) and Product-Led Growth (PLG).
Why Join Amplify
- Full ownership and autonomy - no micromanagement
- Direct access to leadership and real decision-making power
- Opportunity to build and own the entire paid growth engine
- High-impact role with visibility across the company
- Clear runway to expand scope and leadership over time
Head of Paid Media in Brighton employer: Amplify
Contact Detail:
Amplify Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Paid Media in Brighton
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those already working at Amplify. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past paid media campaigns. Highlight the results you achieved and how you tackled challenges. This will make you memorable!
✨Tip Number 3
Prepare for the interview by diving deep into Amplify's mission and values. Think about how your experience aligns with their goals in the healthcare market. Tailor your answers to show you're the perfect fit!
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining the Amplify team.
We think you need these skills to ace Head of Paid Media in Brighton
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Head of Paid Media role. Highlight your experience with SaaS paid acquisition and any relevant campaigns you've managed. We want to see how your skills align with our needs!
Showcase Your Results: When detailing your past experiences, focus on the measurable outcomes you've achieved. Use specific metrics to demonstrate how your strategies have driven revenue and improved performance. Numbers speak louder than words!
Be Authentic: Let your personality shine through in your application. We value strong communication skills, so don’t hesitate to express your passion for paid media and how you can contribute to our mission at Amplify.
Apply Through Our Website: We encourage you to submit your application directly through our website. This ensures it reaches us quickly and allows you to explore more about our culture and values while you're at it!
How to prepare for a job interview at Amplify
✨Know Your Numbers
Before the interview, brush up on your metrics and analytics skills. Be ready to discuss specific campaigns you've managed, including budgets, ROI, and conversion rates. This role is all about performance, so showcasing your ability to drive measurable outcomes will impress the interviewers.
✨Showcase Your Strategy Skills
Prepare to talk about your approach to paid acquisition strategy. Think about how you would design, execute, and optimise campaigns for a SaaS business like Amplify. Bring examples of how you've used A/B testing and data analysis to improve campaign performance in the past.
✨Familiarise Yourself with Compliance
Since Amplify operates in the healthcare sector, understanding HIPAA compliance and how it affects marketing strategies is crucial. Brush up on compliance-driven messaging and be ready to discuss how you would ensure brand consistency while adhering to regulations.
✨Demonstrate Autonomy and Collaboration
This role requires a balance of independence and teamwork. Prepare examples that highlight your ability to work autonomously while also collaborating with cross-functional teams. Discuss how you've successfully aligned paid acquisition efforts with broader marketing strategies in previous roles.