Sales Executive in Luton

Sales Executive in Luton

Luton Full-Time 25000 - 35000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Build relationships with retailers and drive Bacardi product visibility in stores.
  • Company: Join Amplify, a leader in retail marketing with a dynamic culture.
  • Benefits: Competitive salary, performance bonuses, flexible working, and career development opportunities.
  • Why this job: Be the face of Bacardi and make a real impact in your territory.
  • Qualifications: Full driving licence, relationship-building skills, and a proactive attitude.
  • Other info: Diverse and inclusive workplace committed to supporting all applicants.

The predicted salary is between 25000 - 35000 £ per year.

At Amplify, we don’t just support retail, we supercharge it. We blend decades of global FMCG expertise with data driven precision and bold thinking to deliver real results in store and on shelf. When brands want to cut through the noise, they come to Amplify!

We’re proud to announce our national field marketing partnership with Bacardi, one of the world’s most iconic spirits brands. We’re now looking for talented Field Sales Executives to join our growing team and deliver exceptional in-store execution across multiple UK territories.

This role offers the chance to be the face of Bacardi in your territory, building retailer relationships, driving product visibility, and ensuring this world-class portfolio stands out in every store you visit.

About the role

As a Field Sales Executive, you’ll visit a variety of retailers in your defined territory each day, representing Bacardi’s premium portfolio. You’ll build strong working relationships with key decision makers, identify in-store opportunities, and drive sales through excellent merchandising, promotional execution, and brand advocacy.

Your Key Responsibilities
  • Build and develop relationships with store managers and key decision makers in your territory.
  • Actively merchandise Bacardi products, ensuring prime shelf placement and promotional compliance.
  • Negotiate additional shelf space and identify opportunities for secondary displays.
  • Increase product distribution, visibility, and availability.
  • Provide actionable market feedback to your internal team.
  • Use sales data and insights to drive in-store activity.
  • Complete all reporting and administration promptly and accurately.
About You

As this is a driving role visiting numerous retail stores in a defined territory each day, you must have a full driving licence and use of your own vehicle. To support work-life balance, you should live within — or be able to easily travel within — the territory listed above. Previous experience in field sales, retail, or FMCG is beneficial but not essential. Strong relationship-building skills, with a professional and proactive approach. Self-motivated, organised, and results focused.

Location & Requirements

As this is a driving role visiting numerous retail stores in a defined territory each day, you must have a full driving licence and access to your own vehicle. Postcodes covered: LU, HP, MK, SG, EN, AL, NN, CB.

Why Join Amplify Retail Execution?

This is a rare opportunity to work in partnership with one of the most recognisable premium drink brands in the world. At Amplify, you will find:

  • A supportive, high-performance culture.
  • Competitive salary £25,000.
  • 10% performance bonus paid quarterly and benefits package.
  • Opportunities to develop your career within a fast-growing business.
  • We support flexible working and welcome conversations about what you need to succeed.
Everyone is Welcomed

We believe great teams are built through diversity, inclusion, and mutual respect. We welcome applicants from all backgrounds and are committed to making the process accessible for everyone. It is important everyone can be their brilliant self at interview, so if you have any additional requirements due to ill health or a disability, please let us know and we will make any reasonable adjustments to support.

Apply Now

Excited to take Bacardi to the next level in your region? Send us your CV and your home location, salary expectations and availability to start.

Sales Executive in Luton employer: Amplify Retail Execution

At Amplify, we pride ourselves on fostering a supportive and high-performance culture that empowers our employees to thrive. As a Field Sales Executive, you will enjoy competitive compensation, a performance bonus, and ample opportunities for career development within a fast-growing business. Our commitment to diversity and inclusion ensures that every team member feels valued and can bring their authentic self to work, making Amplify an exceptional employer in the dynamic FMCG sector.
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Contact Detail:

Amplify Retail Execution Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sales Executive in Luton

✨Tip Number 1

Get to know the company inside out! Research Amplify and Bacardi, their values, and recent projects. This will help you tailor your conversations and show that you're genuinely interested in being part of their team.

✨Tip Number 2

Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!

✨Tip Number 3

Prepare for the interview by practising common sales scenarios. Think about how you'd handle objections or negotiate shelf space. Being ready to showcase your skills will set you apart from the competition.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Amplify team and taking Bacardi to new heights!

We think you need these skills to ace Sales Executive in Luton

Relationship-Building Skills
Merchandising Skills
Negotiation Skills
Sales Data Analysis
Promotional Execution
Brand Advocacy
Self-Motivation
Organisational Skills
Results Focused
Driving Licence
Territory Management
Communication Skills
Proactive Approach
FMCG Knowledge

Some tips for your application 🫡

Tailor Your CV: Make sure your CV reflects the skills and experiences that match the Sales Executive role. Highlight any previous experience in field sales or retail, and don’t forget to mention your relationship-building skills!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to express your enthusiasm for the role and how you can contribute to Amplify’s mission. Be sure to mention why you’re excited about working with Bacardi.

Showcase Your Driving Experience: Since this role involves visiting multiple retailers, make sure to mention your driving licence and vehicle access clearly. It’s a key requirement, so don’t let it slip through the cracks!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows you’re proactive and keen to join our team!

How to prepare for a job interview at Amplify Retail Execution

✨Know Your Brands

Before the interview, make sure you research Bacardi and its product range. Understand their brand values and recent marketing campaigns. This will help you demonstrate your passion for the brand and show how you can effectively represent it in-store.

✨Showcase Your Relationship-Building Skills

Prepare examples of how you've successfully built relationships in previous roles. Think about specific instances where you’ve negotiated shelf space or improved product visibility. This will highlight your ability to connect with store managers and key decision makers.

✨Be Data-Driven

Familiarise yourself with sales data and market insights relevant to the FMCG sector. Be ready to discuss how you would use this information to drive in-store activity and improve sales performance. Showing that you can think analytically will impress your interviewers.

✨Demonstrate Your Proactivity

Think of ways you can go above and beyond in the role. Prepare to discuss how you would identify new opportunities for product displays or promotions. This proactive mindset is crucial for a Field Sales Executive and will set you apart from other candidates.

Sales Executive in Luton
Amplify Retail Execution
Location: Luton

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