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- Tasks: Craft impactful social media content and drive engagement for human rights campaigns.
- Company: Join Amnesty International UK, a leader in fighting for justice and equality.
- Benefits: Enjoy 27 days annual leave, flexible working, and generous family leave policies.
- Other info: Inclusive culture with a commitment to diversity and personal development.
- Why this job: Make a real difference by using your creativity to inspire action for human rights.
- Qualifications: Skilled in video/graphic design and storytelling with a strong grasp of social media.
The predicted salary is between 48559 - 48559 £ per year.
Contract Details: 1 Permanent & 1 Fixed‑Term until Dec 2026. Salary £48,559 (includes London Weighting). Weekly hours 35 with flexibility options. Location: Easton St, London WC1X 0DW. Application deadline: Monday, May 11, 2026. Interview dates: 21 & 22 May 2026.
Amnesty International UK (AIUK) is committed to ending human rights abuses. We campaign for justice, fairness, freedom and truth wherever they are denied. This position offers you the chance to use your skills and experience to help fight for human rights as a Social Media Specialist.
About the Role: The Communications Team leads strategic thinking around all levels of communication. It sets and delivers the organisation’s vision for digital engagement, video, strategy, design, brand and editorial. Focused on audience‑centred experiences, it supports changing attitudes to human rights, builds a powerful movement, wins victories and drives income generation. The Social Media Specialist delivers AIUK’s social media strategy, tells powerful stories optimised for social platforms, resonates with audiences, connects emotionally, shifts attitudes and inspires action.
Typical requirements include spending 2 days per week in the office or at a location for travel around the country.
The role may be for you if:
- You’re skilled in video and graphic design.
- You’re a brilliant storyteller and can craft people‑centred stories with impact.
- You understand how to tap into cultural moments authentically to drive brand relevance.
- You collaborate and positively contribute to an inclusive culture.
- You have good knowledge of social media platforms.
Our Commitment to You: Inclusion, Diversity, Equity and Anti‑Racism (IDEA) are at the core of our values. We tackle structural inequality and prejudice and are actively anti‑racist. We take a meaningful and equitable approach to support and develop you and others during your time with us.
Benefits: New colleagues receive 27 days annual leave (29 after five years), bank holidays (pro‑rated for part‑time) and three wellbeing days. 2‑5% employee pension contributions are matched at 6‑9% and we offer six months full pay for family leave. Flexible working such as compressed work patterns and job shares is available.
Equal Opportunity: We welcome applications from everyone and especially encourage applicants from ethnic minority backgrounds and people with disabilities to help us achieve balanced representation in our workforce, especially at senior grades.
Other Information: Offer of employment is subject to safer recruitment checks, including a criminal record check. We are a disability‑confident organisation and we support candidates throughout the process. Visit amnesty.org.uk/jobs for application guidance and information on benefits, recruitment inclusion and hybrid working.
Social Media Specialist employer: Amnesty International
Contact Detail:
Amnesty International Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Specialist
✨Tip Number 1
Get to know the company inside out! Research Amnesty International UK’s mission, values, and recent campaigns. This will help you tailor your conversations during interviews and show that you're genuinely passionate about their work.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend relevant events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for those interviews by practising common questions and showcasing your storytelling skills. Think of examples where you've made an impact through social media – this is your chance to shine!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Amnesty International UK.
We think you need these skills to ace Social Media Specialist
Some tips for your application 🫡
Show Your Passion for Human Rights: When writing your application, let your passion for human rights shine through. We want to see how your values align with our mission at Amnesty International UK. Share personal stories or experiences that highlight your commitment to justice and fairness.
Tailor Your Application: Make sure to customise your application for the Social Media Specialist role. Highlight your skills in video and graphic design, and showcase examples of storytelling that resonate with audiences. We love seeing how you can connect emotionally and inspire action!
Be Authentic and Creative: We’re looking for someone who can tap into cultural moments authentically. Don’t be afraid to show your creative side in your application. Use engaging language and maybe even a unique format to stand out from the crowd. Let us see your personality!
Apply Through Our Website: Remember to submit your application through our website! It’s the best way to ensure it gets to the right people. Plus, you’ll find all the details you need about the role and our commitment to inclusion and diversity there.
How to prepare for a job interview at Amnesty International
✨Know Your Audience
Before the interview, research Amnesty International UK and their mission. Understand their values around human rights and how they engage with their audience on social media. This will help you tailor your responses to show that you're aligned with their goals.
✨Showcase Your Storytelling Skills
Prepare examples of how you've crafted compelling stories for social media in the past. Be ready to discuss specific campaigns or posts that resonated with audiences and drove engagement. Highlight your ability to connect emotionally and inspire action through storytelling.
✨Demonstrate Your Design Skills
Since the role requires video and graphic design skills, bring along a portfolio showcasing your best work. Be prepared to discuss your creative process and how you ensure that your designs are audience-centred and impactful.
✨Emphasise Collaboration and Inclusion
Amnesty International values an inclusive culture, so be sure to share experiences where you've collaborated with diverse teams. Discuss how you contribute to an inclusive environment and how you can help foster this within their communications team.