Store Manager | London in Harrow

This key store leadership role will be responsible for supporting retail business objectives by achieving, maintaining, and driving the following:

• Sales Responsibilities
• Retail Operations
• Personnel Management
• Detail-Oriented in-Store Operations

The Store Manager will serve as a strong ambassador of the AMIRI brand and values, including compassionate leadership, strong business acumen, and enthusiastic ambition.

Responsibilities:

• Motivate staff to achieve all sales targets set by the Company, build a strong client base, and develop sales plans.
• Partner with the Regional Manager to analyse and interpret sales figures and CRM activity to develop employee and store goal targets.
• Develop and execute strategies for sales generation to meet goal targets.
• Oversee in-store promotional displays and customer events, liaising with visual merchandising and press department where necessary.
• Maintain awareness of local & luxury market trends and monitoring local competition activity.
• Build relationships with local and VIP clients; work closely with the PR department and coordinate events.
• Routinely demonstrate exemplary customer service, escalating issues to leadership team when appropriate.
• Thoroughly train team in line with AMIRI’s customer service best practices—from greeting customers, to closing sales, to handling challenging client issues in line with Company standards.
• In coordination with the Corporate team, complete visual merchandising directives as required in a timely manner.
• Stay up to date with local, industry, and luxury trends.
• Efficiently oversee the day-to-day operations of the store, minimising costs and risks.
• Partner with the Regional Manager to train team on loss prevention best practices.
• Complete regular Health, Safety, and Compliance audits for the HR & Facilities team.
• Serve as the health safety officer, completing local certification courses as well as administering health and safety-related guidelines at the store level to ensure safety of clients and staff.
• Partner with neighbours, property management, and landlords to ensure building/facilities are kept in prime condition.
• Train staff on common workplace injury prevention, specific to the store location.
• Maintain store in exceptionally clean, organised, and presentable condition. Create policies and systems to ensure staff is aware of the expectations for cleanliness, health, and safety.
• Motivate, guide, encourage, and support all store staff.
• Address basic/common personnel issues at the store level; completing required documentation for HR and following the rules, guidelines, and principles of AMIRI performance management.
• Lead the recruitment process in coordination with HR – from sourcing throughout new hire onboarding.
• Partner with Merchandising and Sales teams to complete regular product and/or promotional knowledge with each new collection with all staff.
• Partner with Human Resources to complete and administer 90-Day reviews, annual reviews, and employee development plans in line with Company values and benchmarks.
• Regularly update the staff on business performance, Company initiatives, and other relevant updates.
• Train staff on all required/essential duties of each position.
• Create and publish schedules weekly, in line with local guidelines and regulations.

Requirements:

• 5 years' progressively responsible luxury retail management, directly supervising a team.
• Strong familiarity with the AMIRI brand, aesthetic, and narrative.
• Experience working locally.
• Strong familiarity with labour law.
• Strong systems proficiency, including Microsoft Excel, Teams, and general CRM and POS.
• Additional language skills a plus.

Key Performance Indicators: Sales Performance, Team Performance, Operations Compliance.