At a Glance
- Tasks: Craft innovative marketing strategies and manage exciting projects with top brands.
- Company: Join American Express, a leader in the payments industry with a vibrant culture.
- Benefits: Gain hands-on experience, develop skills, and network with industry professionals.
- Other info: Dynamic internship with opportunities for growth and collaboration across teams.
- Why this job: Make a real impact on marketing campaigns while expanding your professional portfolio.
- Qualifications: Passion for marketing, strong communication skills, and knowledge of Microsoft Office.
The predicted salary is between 40500 - 49500 £ per year.
Global Merchant Services (GMS) Marketing aims to grow American Express acceptance & transaction volumes by deepening our existing relationships with merchants. GMS Marketing is responsible for developing and launching innovative, merchant-led marketing campaigns that aim to capture higher cardmember spend in already-accepting merchants. Examples could include running offers with well-known large merchants, merchant competitions across our small merchant base or ad-hoc campaigns delivered through some of our key partners. Throughout this internship, the successful candidate will have the opportunity to craft real life marketing strategies to help expand our diverse Amex network and contribute to the growth of the business. You could be engaging with top creative agencies, driving digital presence, or working on some of our most exciting product portfolios and partnerships trying to bring them to life with your own ideas. All of this will be done using market and consumer data from previous campaigns, evaluating the external landscape, and analyzing internal data to identify trends.
Responsibilities
- Analyse market and consumer data from previous campaigns to identify additional marketing opportunities & develop marketing strategies
- E2E ownership of marketing projects including definition and implementation management, launching marketing campaigns where applicable
- Managing stakeholders across multiple teams with the potential to engage with external merchants/partners/creative agencies
- Design and deliver regular project updates including presentations and data analyses
- A passion for customer facing marketing and customer insight, with an interest in the payments industry
- Ability to manage projects through from start to finish and balance workload across multiple deliverables
- Strong communication skills with the ability to present ideas in a compelling way
- Ability to build strong relationships with stakeholders and an effective collaborator that enjoys working as part of team
- A strategic thinker with the ability to analyse and interpret large amounts of data to identify trends and drive insights
- Ability to overcome challenges and apply skillset to drive results
Qualifications
- Knowledge of Microsoft Office with experience in Excel and PowerPoint
Campus - Internship Programme - Undergraduate GMNS Merchant Marketing - 2027 (UK) in London employer: American Express
American Express is an exceptional employer located in Burgess Hill, West Sussex, offering a dynamic hybrid work environment that fosters innovation and collaboration. With a strong focus on employee growth, mentorship, and cutting-edge technology, team members are empowered to develop their skills in AI and engineering while contributing to meaningful projects that shape the future of commerce. The inclusive work culture values every voice, ensuring that your contributions have a real impact on both customers and the community.
StudySmarter Expert Advice🤫
We think this is how you could land Campus - Internship Programme - Undergraduate GMNS Merchant Marketing - 2027 (UK) in London
✨Join Marketing Meetups and Workshops
Keep an eye out for local marketing meetups and workshops. These events are a goldmine for meeting professionals in the marketing-communications field and getting your face known. Plus, while you're there, don’t hesitate to ask questions or share your insights—being active can make you unforgettable!
✨Get Involved in University Projects
Leverage any marketing projects or initiatives at your university. This is a fantastic way to build real-world experience and show potential employers you’ve got the chops. Plus, it gives you great content for discussions during your interviews and a chance to build contacts in the industry.
✨Show Off Your Skills Online
Consider creating a portfolio website showcasing your marketing-communications work. Whether it’s a blog, social media campaigns, or digital content, having a visual representation of your skills can be really impactful. Make sure to share this on platforms like LinkedIn—and don’t forget to tag American Express when you apply!
✨Connect with Alumni in the Field
Reach out to alumni from your university who are in marketing-communications. They can provide insights into the industry and might even have tips about internship opportunities. Plus, they’ve been in your shoes, so they can offer advice on how to stand out in your applications, especially for positions like the one at American Express.
We think you need these skills to ace Campus - Internship Programme - Undergraduate GMNS Merchant Marketing - 2027 (UK) in London
Some tips for your application 🫡
Show Off Your Creativity!:In marketing communications, creativity is key, so don’t hold back! Consider including a creative element in your CV or cover letter, maybe a unique design or a marketing campaign you’ve conceptualised. This showcases not just your skills, but also your personality!
Demonstrate Your Passion:Since this is an internship, employers like American Express want to see your motivation to learn and grow in the field. In your cover letter, share what excites you about marketing and any related projects you’ve been part of. Highlight those experiences to showcase your enthusiasm for the role.
Engineered for Teamwork:Marketing is all about collaboration, so make sure to include examples in your application that demonstrate how you’ve successfully worked in a team. Talk about any group projects or campaigns you’ve worked on during your studies or previous roles; this will give a solid indication of your teamwork abilities to American Express.
Research and Reference:Don't forget to do a bit of homework on American Express! Mention something specific about their recent campaigns or values that resonate with you in your cover letter. Tailoring your application to reflect an understanding of their work shows your genuine interest and could really make your application stand out.
How to prepare for a job interview at American Express
✨Show off Your Creativity
In marketing communications, creativity is key! Be prepared to showcase examples of your past work, whether that’s social media campaigns, copywriting pieces, or even graphic designs. We can also think about sharing how you’d approach a fictional campaign related to American Express—this shows your innovative thinking and fits perfectly with the internship vibe.
✨Know Your Digital Tools
Familiarise yourself with the digital tools commonly used in marketing communications, like Google Analytics, Canva, or social media scheduling platforms. You might get some technical questions about how you would use these tools in a real-world situation, so let’s brush up on our knowledge and get comfortable discussing them!
✨Be Ready to Discuss Trends
Stay in the loop with the latest marketing trends and case studies. It might be beneficial to read up on recent successful campaigns relevant to American Express’s industry. Having these insights ready can help us impress the interviewers and demonstrate our enthusiasm and proactive approach to this internship.
✨Highlight Your Willingness to Learn
Since this is an internship, showing your eagerness to learn and grow is crucial. Prepare to talk about how you’ve tackled new challenges in the past and what skills you’re excited to develop during your time at American Express. Our mindset should be about building a relationship and showing that we’re enthusiastic team players!
