Global Advertising and Brand Management (GABM) creates marketplace demand and drives brand consideration for American Express products and services amongst premium customers and Small Business Owners through differentiated and innovative insights, marketing, and experiences.
The Global Sponsorships & Experiential Marketing team leads 40+ partnerships globally, delivering the best in ticket access, live event and digital experiences across Card Member passion points of sports, music and various other cultural interests. The Manager in this role will sit on the International vertical within the broader Experiential Marketing team. They will work across the strategy, activation development, execution and measurement of partnerships within the portfolio, reporting into a Director and collaborating with a 360° cross-functional team (internal and external) to launch fully integrated plans. Travel required (~15%) to execute onsite programs and visit event sites as needed. The role will also support the team’s Sponsorship Centre of Excellence, which works closely with Amex local market and business unit teams to drive value through Sponsorships and Experiences across the Amex Enterprise. Responsibilities
Core team member delivering the strategy and execution of International partnership activations, including access and benefits for Card Members, live activation planning and logistics, branding, partnership relations, utilization of contractual media and sponsorship assets and B2B hospitality programs.
Collaborate and lead a robust set of internal and agency partners to deliver best-in-class plans, including with Amex’s internal agency to fully design end-to-end event experience with partner.
Own and manage large scale budgets in partnership with the Finance team, ensuring close understanding of internal processes and ensuring project comes in at or under budget.
Develop relationships across the American Express enterprise to further business and brand goals in creative ways for both business and consumer customers.
Communicate regular planning updates as well as full activation plans in strategic, clear manner to American Express senior executives.
Represent American Express within the experiential marketing and motorsport industries to deepen relationships, knowledge, and development to continue to be on cutting edge of customer experience.
Qualifications
Strong work experience with focus area in sponsorship, large-scale events, and experiential marketing/partnerships
Proven track record in managing partners, cross-functional teams and agency partners
Proven track record in contributing towards positive team cultures
Must be able to balance strategic thinking with tactical execution
Ability to move projects forward and meet deadlines with limited oversight
Ability to work under pressure with compressed timelines
Maintain balance while managing various work streams while demonstrating composure
Strong communication skills (crafting/delivering presentations)
Focus on innovation and constant appetite to know and learn more about the industry – including experiential marketing, technology, payment innovations and competitive landscape
Strong measurement and analytical skills
Employment eligibility to work with American Express in UK is required as the company will not pursue visa sponsorship for these positions.
At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. From delivering differentiated products to providing world-class customer service, we operate with a strong risk mindset, ensuring we continue to uphold our brand promise of trust, security, and service. As part of Team Amex, you’ll experience our powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.
We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally: Competitive base salaries Bonus incentives Support for financial-well-being and retirement Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location) Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need Generous paid parental leave policies (depending on your location) Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) Free and confidential counseling support through our Healthy Minds program Career development and training opportunities Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.
Manager Global Sponsorship & Experiential Marketing in City of Westminster employer: American Express
American Express is an exceptional employer located in Burgess Hill, West Sussex, offering a dynamic hybrid work environment that fosters innovation and collaboration. With a strong focus on employee growth, mentorship, and cutting-edge technology, team members are empowered to develop their skills in AI and engineering while contributing to meaningful projects that shape the future of commerce. The inclusive work culture values every voice, ensuring that your contributions have a real impact on both customers and the community.
