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- Tasks: Lead marketing strategy for Europe, driving performance across B2C and B2B segments.
- Company: Join Paysafe, a leading payments platform with a global presence.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Why this job: Make an impact in a dynamic industry while collaborating with diverse teams.
- Qualifications: 5+ years in marketing strategy with strong analytical and communication skills.
- Other info: Be part of a supportive culture that values diversity and innovation.
The predicted salary is between 36000 - 60000 £ per year.
Paysafe is a leading payments platform with an extensive track record of serving merchants and consumers in the global entertainment sectors. Its core purpose is to enable businesses and consumers to connect and transact seamlessly through industry-leading capabilities in payment processing, digital wallet, and online cash solutions.
The Marketing Strategy Manager role for Europe is vital in maintaining our growth trajectory across B2C and B2B in this key strategic market. This role is highly commercial with a key requirement to translate external and internal factors into actionable marketing plans, aligned to our goals. You will be collaborating with various teams, including marketing, sales, and product teams to strategize and execute marketing communications, campaigns, create and update marketing materials, administrative support and more.
If you’re passionate about data-driven marketing and have a proven track record of delivering measurable results, we’d love to hear from you. This hybrid position is based in our London office and requires three days per week on-site.
Responsibilities- Lead regional marketing strategy for Europe across B2C and B2B segments driving marketing performance aligned to commercial goals.
- Translate the product roadmap and business priorities into actionable, commercially viable go-to-market strategies for Europe.
- In collaboration with Product and Sales teams forge commercial and strategic relationships with key partners for ongoing growth and co-marketing opportunities to drive brand awareness and equity and enhance campaign performance.
- Align marketing strategy with market demand, customer insights, and business objectives, identifying key value propositions, audience segments, and competitive dynamics.
- Partner closely with Product, Commercialisation, and Analytics teams to integrate internal and external data into strategic decision-making.
- Monitor market trends, competitor activity, and regional performance to identify opportunities and inform strategic direction.
- Provide strategic guidance to campaign teams and stakeholders, ensuring alignment of initiatives across multiple markets.
- Own regional marketing dashboards and reporting processes, ensuring insights are clear, actionable, and support business decisions.
- Act as a point of contact for internal and external stakeholders on marketing strategy, building trust and unifying priorities.
- Contribute to cross-functional projects and senior stakeholder discussions, delivering impactful recommendations based on analysis.
- Bachelor’s or educational degree in Marketing, Business, Communications, or related field, required; or additional experience in lieu of education, required.
- Minimum of 5 years’ experience in marketing strategy, with a strong focus on commercial outcomes in B2C and B2B sectors.
- Proven success in driving revenue growth and achieving measurable commercial results in Europe.
- Preferred previous experience in business consulting or strategic positions within FinTech sector.
- Knowledge of European gambling industry including sports betting, casino, lottery and sweepstakes.
- Strong analytical skills, with the ability to interpret complex data and make data-driven decisions.
- Excellent communication, negotiation, and stakeholder management skills.
- Solid understanding of digital marketing, account-based marketing (ABM), and channel marketing strategies.
- Excellent project management skills with the ability to manage multiple campaigns simultaneously.
- Ability to work independently as well as collaboratively within a team.
- Adaptability and willingness to learn new skills and technologies.
- Excellent written and verbal communication skills, with the ability to craft compelling messaging for various audiences.
- Fluent English (written & spoken) is a requirement. Any other fluent language will be considered a plus.
Paysafe provides equal employment opportunities to all employees, and applicants for employment, and prohibits discrimination of any type with regard to ethnicity, religion, age, sex, national origin, disability status, sexual orientation, gender identity or expression, or any other protected characteristics. This policy applies to all terms and conditions of recruitment and employment. If you need any reasonable adjustments please let us know. We will be happy to help and look forward to hearing from you.
Marketing Strategy Manager employer: Amed Commercial Refrigeration Equipment Co., Ltd
Contact Detail:
Amed Commercial Refrigeration Equipment Co., Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Strategy Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching Paysafe and its competitors. Understand their products and market position so you can speak confidently about how your skills align with their needs. Show them you’re not just another candidate!
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience in marketing strategy can drive results for both B2C and B2B segments. Tailor your examples to highlight your analytical skills and commercial outcomes.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining the team at Paysafe.
We think you need these skills to ace Marketing Strategy Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Strategy Manager role. Highlight your experience in B2C and B2B marketing, and don’t forget to showcase any data-driven results you've achieved. We want to see how you can drive growth!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how your skills align with our goals at Paysafe. Be sure to mention your understanding of the European market and any relevant industry experience.
Showcase Your Analytical Skills: Since this role requires strong analytical skills, make sure to include examples of how you've used data to inform marketing strategies in the past. We love candidates who can turn insights into action, so let us know how you've done that!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to hear from you!
How to prepare for a job interview at Amed Commercial Refrigeration Equipment Co., Ltd
✨Know Your Numbers
As a Marketing Strategy Manager, you'll need to demonstrate your understanding of data-driven marketing. Brush up on key metrics related to B2C and B2B performance, and be ready to discuss how you've used analytics to drive results in previous roles.
✨Showcase Your Collaboration Skills
This role involves working closely with various teams. Prepare examples of how you've successfully collaborated with product, sales, or analytics teams in the past. Highlight specific projects where teamwork led to successful outcomes.
✨Understand the Market Landscape
Familiarise yourself with the European gambling industry, especially trends in sports betting and online payments. Be prepared to discuss how these insights can inform marketing strategies and align with Paysafe's goals.
✨Craft Compelling Messaging
You'll need to create impactful marketing materials. Think about how you can convey complex ideas simply and effectively. Bring examples of your previous work that showcase your ability to craft compelling messaging for different audiences.
