Director Sales Analytics

Paysafe Limited (“Paysafe”) is a leading payments platform with an extensive track record of serving merchants and consumers in the global entertainment sectors. Its core purpose is to enable businesses and consumers to connect and transact seamlessly through industry-leading capabilities in payment processing, digital wallet, and online cash solutions.

As the Director, Sales Analytics at Paysafe, you will lead a team of Data analysts and data scientists focused on enabling data-driven decisions across our Sales and Relationship Management teams. Your work will inform our go-to-market strategy, deepen our understanding of merchant behaviour, and drive initiatives around acquisition, retention, and growth for our SMB segment. This role blends hands-on analytics, strategic thinking, and cross-functional collaboration to directly impact business outcomes, reporting into VP – AI and Analytics.

What Paysafe stands for: Being open and honest. Keeping focused. Operating with Courage. Pioneering the future. Our values and culture are driven by Equality, Development, Social Responsibility and Wellbeing.

How we work: We follow a hybrid working model, spending an average of three days per week at our office location. The office is located in Gresham Street next to St Paul’s cathedral with easy access and transport links.

The impact you will have:

• Develop AI-powered GTM strategies to boost the number of quality leads, conversion rate and scalability, specifically for SMB merchants.
• Conduct deep-dive analyses on merchant attrition to provide actionable insights to reduce attrition, uncover behavioural patterns, operational triggers, and segment-level trends that inform retention strategies.
• Design and lead go-to-market (GTM) analytics strategies that optimize sales funnel conversion rates for SMB merchants.
• Build and maintain dashboards that provide clear visibility into sales performance, pipeline metrics, and funnel conversion.
• Develop attrition models to identify early warning signals and drive interventions that reduce merchant churn.
• Collaborate with Sales and Relationship Management teams to create data-driven playbooks that enhance engagement and drive revenue outcomes.
• Ensure data integrity and consistent definitions across reporting platforms to enable trusted decision-making at all levels of the organization.
• Lead, mentor, and inspire a high-performing team of data scientists and data analysts.
• Foster a collaborative and innovative environment that encourages continuous learning and growth.

What we're looking for:

• 10+ years of experience in sales analytics, GTM strategy, or related fields, with a strong focus on supporting SMB-focused sales teams.
• Proven expertise in building and deploying predictive models and dashboards using tools like SQL, Python/R, Power BI.
• Deep understanding of sales and customer lifecycle metrics, including acquisition, engagement, retention, and churn analysis.
• Strong ability to translate business questions into analytical approaches and communicate findings clearly to non-technical audiences.
• Track record of influencing senior stakeholders and driving change through data insights and strategic recommendations.
• Experience leading a high-performing team, with excellent project management and cross-functional collaboration skills.
• Experience with global payment systems, e-commerce platforms, and financial technologies preferred.

A snippet of what you’ll get in return:

• Flexible working hours.
• Option to buy or sell your holiday and carry over up to 5 days into the next year.
• Social events on our roof top terrace with views onto St Pauls Cathedral.
• Fully equipped facilities include showers, hairdryers and straighteners and fresh towels.
• Free breakfast, fresh fruit and snacks.
• Dedicated wellbeing room.
• Enhanced paid family policies.
• £50 into each wallet upon joining.
• Discounts on memberships via vitality including gyms, leisure centres, yoga/Pilates.
• Support purchasing Apple and LG products via Stormfront technology.
• Join our six employee-led equality communities.
• Four paid charity days.
• Summer hours during June, July and August with a 3pm finish every Friday.
• Private health insurance & dental insurance, income protection, life assurance and more.

Paysafe is an equal opportunity employer. We value diversity and are committed to providing a work environment of mutual respect to everyone without regard to race, color, religion, national origin, age, gender identity or expression, or any other characteristic protected by applicable laws, regulations and ordinances.