About the role
If you are a CRM professional with solid experience in a legal or professional services environment and a genuine passion for data quality and platform adoption, this is a role worth exploring.Our client is a well-established, internationally recognised law firm with operations spanning multiple global regions. Their London-based Marketing and Business Development team is seeking a Senior CRM Executive to take a leading role in the day-to-day management of the firm's CRM and e-Marketing platforms.This is a position with real ownership and visibility. You will work closely with the CRM Manager to drive best practice, improve data integrity, and directly support how the firm tracks and grows its most important client relationships. What you'll be doing
Supporting the day-to-day management and operation of the firm's CRM and e-Marketing platforms
Acting as the primary point of contact for user queries, providing practical guidance that builds capability and promotes best practice
Taking a lead role in resolving data change management requests accurately and in a timely manner
Managing and delivering the CRM and e-Marketing training programme, including new starter inductions and group sessions
Advising on data quality, contact and relationship management, list creation, reporting, and campaign automation
Maintaining ownership of best practice guides and training materials for the CRM database and associated tools
Establishing and managing superuser and focus groups to gather feedback and identify system development opportunities
Building and maintaining accurate, segmented marketing lists, including proactively addressing deliverability issues
Managing target lists for key and strategic clients to support lead generation and tracking
Generating sector and regional data quality reports and supporting associated improvement initiatives
Overseeing data mapping and the importing of new data sets globally, including partner onboarding and joint event data
Contributing to strategies designed to improve the effectiveness of e-Marketing activity
Supporting the preparation of CRM and e-Marketing dashboards and performance reports
What we're looking for
Demonstrable hands-on experience with CRM a...
Senior CRM executive employer: Ambition Europe Limited Careers
Join a leading Big 4 Accountancy Practice in London, where you will thrive in a dynamic and supportive work culture that prioritises employee growth and development. With benefits like hybrid working, a generous holiday package, and private medical insurance, we ensure our team members enjoy a balanced and rewarding professional life while making a significant impact in the financial services sector.
Contact Details:
Ambition Europe Limited Careers Recruitment Team
