Founding Marketeer, Europe in London

Founding Marketeer, Europe in London

London Full-Time 60000 - 80000 £ / year (est.) No working from home possible
Amber Electric

At a Glance

  • Tasks: Lead B2B marketing strategy for a groundbreaking energy tech company in Europe.
  • Company: Join Amber, a leader in renewable energy technology and innovation.
  • Benefits: Flexible hours, competitive salary, remote work, and annual trips to Australia.
  • Other info: Work remotely in a high-trust environment with opportunities for growth.
  • Why this job: Shape the future of energy while making a real impact in a dynamic market.
  • Qualifications: 7+ years in marketing with experience in tech and enterprise sales.

The predicted salary is between 60000 - 80000 £ per year.

Amber is an entirely new way of thinking about buying, banking and selling energy where home energy technology works to put money back in customers' pockets and accelerate the renewable energy transition. We're an Australian headquartered company, where we are both an energy technology company and a utility providing energy directly to households and small businesses. In Australia, we've proven that the cheapest, fastest and most rewarding way to reach 100% renewables is to automate the growing wave of home batteries, EVs, and other smart energy devices. Customers get direct access to the real-time electricity prices and the technology to shift energy usage to the times when cheaper renewables are available in the grid and export to the grid at times when the price they can be paid for it is highest. We are a clear market leader in energy automation in Australia, and are now partnering with utilities across Europe to bring our technology to European markets and consumers.

Our Amber for Utilities team licenses our technology to energy retailers and utilities worldwide. Amber has cracked something genuinely rare - a technology that benefits consumers, utilities, and the grid all at once. Amber for Utilities Europe (A4U) is live, major utility partnerships are underway, and we've reached an inflection point. We're ready to scale - and this role is the signal of that ambition. The Australian-based CMO needs a trusted operator in the European timezone to be the founding marketer for Europe. You'll lead and drive our B2B marketing efforts, collaborating closely with both the local A4U teams and the Australian go-to-market team. The primary goals will be to solidify Amber's recognition as the world-leader in Vehicle-to-Grid technology and to drive trust with senior executives of European utilities, bolstering our licensing deals. This is an individual contributor role initially, with opportunity to build a team/agency bench. If you're energised by the idea of shaping the marketing function at a lean, high-stakes, category-defining business in one of the world's most complex and exciting energy markets, with the autonomy to do it your way, we'd love to speak with you.

Responsibilities

  • Own and build Amber's B2B marketing strategy for Europe from the ground up - everything from the plan, positioning, messaging, and channels.
  • Map industry leaders, publications and events calendar.
  • Make Amber the name European utilities trust when they think about Vehicle-to-Grid and home energy automation across battery, EV, and solar, working closely with the A4U sales team to support and accelerate licensing deals.
  • Run our PR, content, sales enablement, social, and events presence in region - hands-on at first, then building the external support around you as we grow.
  • Develop B2B brand guidelines (B2C exists).
  • Work with the Vehicle-to-Grid team in Australia to translate what we've proven there into compelling narratives for the European market.
  • Act as Amber's brand steward in Europe, keeping our positioning sharp and consistent across everything sales and marketing touches.
  • Advise utility clients on their own consumer-facing go-to-markets where needed, drawing on Amber's B2C experience in Australia.
  • Be the voice of the European market back to HQ - sharing what you're hearing from clients, prospects, and the broader industry to sharpen our thinking.

Key Requirements

  • 7+ years in marketing, comms, or go-to-market at a fast-growing tech company or scaleup - with a clear track record delivering real commercial outcomes.
  • Experience marketing to senior enterprise buyers, ideally in complex, multi-stakeholder, long sales cycle environments.
  • A strong generalist who knows how to prioritise across PR, content, events, and social - and can execute across all of them without a big team underneath you yet.
  • Comfortable owning strategy and getting hands-on with execution at the same time - this is a founding role, not a management-only role.
  • Sharp written and verbal communicator who can adapt across audiences, from a utility CEO to a journalist to a homeowner.
  • Someone who finds ambiguity motivating - you'll be building the playbook, not following one.

Benefits

  • Be part of a growing technology start-up shaping the future of household renewable energy use.
  • Part of a global team of over 200 people across energy, technology, marketing, and operations.
  • Flexible working hours & remote working.
  • Competitive salary within your local market.
  • Employee Share Options Plan.
  • Annual Learning & Development budget.
  • Annual company conference in Melbourne, Australia - flights & accommodation paid for.
  • External Employee Assistance Plan for mental health support.

How You Work

You'll work predominantly remotely within a high-trust environment. Core collaboration hours are 7am-12pm London time to enable meaningful overlap with the Australian team. We focus on outcomes over hours. Regular check-ins and transparent progress updates are how we maintain the balance of freedom and responsibility. We have a UK co-working hub you'll visit during onboarding and approximately every 2 months. You'll also be flown to Australia post-probation for 2 weeks, and to Melbourne annually for AmberCon.

How to Apply

Please include your resume. Our hiring process: Screening interview with our talent team, take-home case study, follow-up interview to discuss the case study, technical + culture interview, final conversation with 1-2 Executives. Full-time role, ideally based in UK/Ireland/Germany but open to anywhere in Europe. Open to 4-day week arrangements.

We know that no one ticks every single box in a job description, and that’s okay. If this role excites you and you feel you could bring value, we would love to hear from you even if your experience doesn’t line up 100% with the list above. At Amber, we believe diverse teams create the best ideas and outcomes. We welcome people from all walks of life and especially encourage applications from underrepresented groups. We are committed to creating an environment where everyone has equal opportunity to thrive regardless of race, religion, color, national origin, gender identity, sexual orientation, age, marital status, or disability. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Founding Marketeer, Europe in London employer: Amber Electric

Amber is an innovative energy technology company that offers a unique opportunity for the Founding Marketeer role in Europe, where you can shape the future of renewable energy. With a flexible working environment, competitive salary, and a strong focus on employee growth through learning and development budgets, Amber fosters a high-trust culture that values autonomy and collaboration. Join a global team dedicated to making a meaningful impact in the energy sector while enjoying the benefits of remote work and international travel opportunities.

Amber Electric

Contact Details:

Amber Electric Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Founding Marketeer, Europe in London

Tip Number 1

Network like a pro! Get out there and connect with industry leaders, attend events, and engage on social media. The more people you know in the energy sector, the better your chances of landing that Founding Marketeer role.

Tip Number 2

Show off your expertise! Create content that showcases your knowledge about Vehicle-to-Grid technology and home energy automation. Share it on LinkedIn or relevant forums to get noticed by potential employers like Amber.

Tip Number 3

Be proactive! Don’t just wait for job openings; reach out directly to companies you admire, like Amber. Express your interest and how you can contribute to their mission of revolutionising energy use in Europe.

Tip Number 4

Prepare for interviews by understanding Amber's unique value proposition. Be ready to discuss how your skills align with their goals and how you can help them solidify their position as a leader in the energy market.

We think you need these skills to ace Founding Marketeer, Europe in London

B2B Marketing Strategy
Brand Development
Public Relations
Content Creation
Sales Enablement
Event Management
Communication Skills

Some tips for your application 🫡

Show Your Passion for Energy:When writing your application, let your enthusiasm for renewable energy and technology shine through. We want to see how you connect with our mission at Amber and why you're excited about the role of Founding Marketeer in Europe.

Tailor Your Experience:Make sure to highlight your relevant experience in B2B marketing, especially in tech or complex sales environments. We’re looking for someone who can navigate the nuances of marketing to senior enterprise buyers, so be specific about your achievements!

Be Clear and Concise:Keep your application straightforward and to the point. We appreciate sharp written communication, so make sure your messaging is clear and reflects your ability to adapt across different audiences, from utility CEOs to journalists.

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to shape the future of energy marketing in Europe!

How to prepare for a job interview at Amber Electric

Know Your Stuff

Before the interview, dive deep into Amber's technology and its impact on the energy market. Understand Vehicle-to-Grid technology and how it benefits both consumers and utilities. This knowledge will help you speak confidently about how you can contribute to Amber's mission.

Tailor Your Experience

Highlight your experience in B2B marketing, especially in complex environments. Be ready to share specific examples of how you've successfully marketed to senior enterprise buyers. This will show that you understand the challenges and nuances of the role.

Showcase Your Strategy Skills

Prepare to discuss your approach to building a marketing strategy from scratch. Think about how you would position Amber in the European market and what channels you'd use to reach utilities. This will demonstrate your strategic thinking and hands-on execution capabilities.

Be Ready for Ambiguity

Amber is looking for someone who thrives in uncertain situations. Be prepared to discuss how you've navigated ambiguity in past roles and how you plan to build the marketing function at Amber. This will show that you're not just a follower but a leader who can create a playbook.