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- Tasks: Lead exciting marketing campaigns for Amazon's grocery business across Europe.
- Company: Join Amazon, a global leader in e-commerce and innovation.
- Benefits: Competitive salary, diverse work culture, and opportunities for growth.
- Why this job: Make a real impact in a fast-paced environment with innovative marketing strategies.
- Qualifications: Experience in marketing tools and strong project management skills required.
- Other info: Dynamic role with the chance to collaborate across multiple markets.
The predicted salary is between 36000 - 60000 ÂŁ per year.
This is a 12âmonth fixed term contract. Amazon's vision for UltraâFastâGrocery is to establish Amazon as the firstâchoice grocery store for our customers worldwide. We are seeking a highly motivated Marketing Manager / Campaign Manager with a strong customer focus and an innovative mindset to develop and execute marketing strategies for our European business.
As the Campaign Manager, you will be responsible for endâtoâend execution of traffic campaigns across Amazon's Owned & Operated (O&O) channels for the European grocery businesses, particularly outbound (email and push) channels. Working closely with the central Amazon Fresh International traffic strategy team, you will ensure timely, highâquality delivery of all marketing campaigns, driving strong customer engagement and topline performance. This is a unique opportunity to get involved with a rapidly developing Amazon business and make a wide-reaching impact.
An Ideal Candidate for the Campaign Manager Role- Marketing or program management professional who demonstrates strength in the Amazon leadership principles of Deliver Results, Ownership, Earn Trust, Insist on the Highest Standards, and Deep Dive.
- Experience leading the endâtoâend execution of traffic campaigns across Amazon's O&O channels, preferably within the eâcommerce or grocery industry.
- Previous experience managing customer journeys in email and push.
- Thrives in ambiguous environments, adept at leveraging automation tools and templates to streamline repetitive tasks and drive efficiency.
- Excellent project management and stakeholder management skills, able to serve as the main point of contact for local marketing teams, ensuring tight coordination on campaign details, copy, and creative.
- Strong technical aptitude, capable of monitoring campaign performance and making optimizations as needed to achieve target metrics.
- Prefers to work smart and efficiently, leveraging tools and processes to maximize productivity and impact.
- Set up and manage the deployment of all O&O traffic campaigns, including email, push notifications, onsite placements, and more.
- Set up and manage outbound customer journeys (email and push) across locales.
- Serve as the main point of contact for local marketing teams, ensuring tight coordination on campaign details, copy, and creative.
- Leverage automation tools and templates to streamline repetitive tasks and drive efficiency.
- Monitor campaign performance in real time and make optimizations as needed to hit target metrics.
- Collaborate with the central analytics team to generate reports and insights informing future campaign planning.
- Thoroughly review all campaign assets to ensure alignment with brand guidelines and standards, and conduct preâlaunch checks to identify and resolve technical issues or customer experience concerns.
- Serve as the local language and market expert, providing guidance and troubleshooting support to the central BMX team, and manage the scheduling and coordination of campaigns across multiple markets.
- Develop and oversee the implementation of comprehensive local messaging and targeting strategies to drive strong customer engagement and topline performance based on channel and creative guidance.
- Experience with marketing tools including email, web analytics, CRM, and marketing automation platforms.
- Experience with onsite marketing, lifecycle marketing, and digital advertising.
- Professional nonâinternship marketing experience.
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).
- Experience using data and metrics to measure impact and determine improvements.
- Bachelor's degree in management, business administration, economics, engineering, or marketing.
- Strong attention to detail and problemâsolving skills, with the ability to multitask and prioritize effectively.
- Knowledge of HTML, XML, and Excel.
- Fluency in other European languages.
Amazon is an equalâopportunity employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon.
Marketing Manager - Free Channels - 12 month Fixed Term, F3 Central Marketing in London employer: Amazon
Contact Detail:
Amazon Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Marketing Manager - Free Channels - 12 month Fixed Term, F3 Central Marketing in London
â¨Tip Number 1
Network like a pro! Reach out to folks in the industry, especially those already at Amazon. A friendly chat can open doors and give you insider info on what they're really looking for.
â¨Tip Number 2
Prepare for the interview by diving deep into Amazon's leadership principles. Think of examples from your past that showcase how you've delivered results and earned trust. We want to see you shine!
â¨Tip Number 3
Show off your creativity! When discussing your campaign management experience, highlight innovative strategies you've used. We love fresh ideas that drive customer engagement.
â¨Tip Number 4
Don't forget to apply through our website! Itâs the best way to ensure your application gets noticed. Plus, it shows you're serious about joining the team at Amazon.
We think you need these skills to ace Marketing Manager - Free Channels - 12 month Fixed Term, F3 Central Marketing in London
Some tips for your application đŤĄ
Show Your Passion: When writing your application, let your enthusiasm for marketing and the grocery industry shine through. We want to see that youâre genuinely excited about the role and how you can contribute to our mission at Amazon.
Tailor Your Experience: Make sure to highlight your relevant experience in managing traffic campaigns and customer journeys. We love seeing specific examples of how you've driven engagement and results in previous roles, so donât hold back!
Be Detail-Oriented: Pay close attention to the details in your application. We value high standards, so ensure your copy is clear, concise, and free from errors. This is your chance to demonstrate your project management skills right from the start!
Apply Through Our Website: We encourage you to apply directly through our website. Itâs the best way for us to receive your application and ensures youâre considered for the role. Plus, itâs super easy to do!
How to prepare for a job interview at Amazon
â¨Know Your Campaigns
Before the interview, dive deep into Amazon's marketing strategies, especially around traffic campaigns. Familiarise yourself with their email and push notification tactics, as well as any recent campaigns they've launched. This will show your genuine interest and understanding of the role.
â¨Demonstrate Data Savvy
Be prepared to discuss how you've used data to drive marketing decisions in the past. Bring examples of how you've monitored campaign performance and made optimisations based on metrics. Highlight your experience with tools like Excel or Tableau to showcase your analytical skills.
â¨Showcase Project Management Skills
Since this role requires excellent project management, think of specific instances where you successfully managed multiple campaigns or projects simultaneously. Be ready to explain how you coordinated with different teams and ensured timely delivery of high-quality work.
â¨Emphasise Customer Focus
Amazon values a strong customer focus, so prepare to share examples of how you've put customers at the heart of your marketing strategies. Discuss how you've tailored messaging and targeting to enhance customer engagement and drive results.
