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- Tasks: Create and localise engaging marketing content for the French market.
- Company: Join Amazon Business, a leader in e-commerce solutions for businesses.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and collaboration.
- Why this job: Be part of a creative team that impacts customer engagement across Europe.
- Qualifications: 5+ years in marketing, fluent in English and French, strong writing skills.
- Other info: This role is based in London and requires in-office presence 5 days a week.
The predicted salary is between 36000 - 60000 £ per year.
Content Marketing Manager (French Speaker), Amazon Business EU
Job ID: 2914677 | Amazon Business EU Sarl, UK Branch – P97
Amazon Business is seeking an enthusiastic and self-directed, Content Marketing Manager for France to work closely with Amazon Business stakeholders to create and localize marketing content (blogs, customer stories, videos, webinars, event messaging, etc.) designed to increase engagement with prospects and customers across the various stages of the buyer’s journey, including value propositions and key messaging frameworks by (sub)vertical/industry and solution. This role will work in a highly matrix organization, partnering with the EU marketing teams to identify and deliver actionable ways to increase adoption of solutions by various customer segments via multiple channels.
The ideal candidate is a strong writer, fluent in both English and French, earns trust through performance and relationship building, and thinks strategically and analytically about customer challenges and how to align our messaging. This individual will also assess content gaps and work to build assets to fill those gaps for the local French market. The right candidate should have a strong record of delivering results timely and effectively.
You will be part of the Amazon Business EU Marketing team, responsible for Amazon Business’ messaging in France and will work closely with product marketing and marketing partner teams including digital, field, and regional marketing.
This role will be located in London, UK and requires presence 5 days in the office.
Key job responsibilities
- Serve as the subject matter expert for the French market for our broader Amazon Business stakeholders, in addition to owning the management, deliverables, and reporting of marketing materials.
- Develop and align customer journeys with relevant content, campaigns, activities, and initiatives for each solution and ensure cross-functional Amazon Business teams are aligned to these journeys.
- Identify and package relevant marketing materials based on defined customer journey maps with the objective of helping new customers progress through their procurement lifecycle.
- Apply content and product marketing best practices for each customer segment and identify opportunities to improve the customer experience across multiple channels and teams.
- Ensure Amazon Business marketing partner teams are equipped with messaging, assets, and offerings to effectively engage customers and address their challenges.
- Build strong relationships across with Global and Geo (North America, Europe and Asia Pacific) Marketing teams to ensure efforts are aligned with other content strategies and objectives, including localizing Geo-relevant content.
- Provide clear, consistent, and frequent communication to stakeholders to ensure clarity on content activities, status, goals, and results.
- Deliver detailed updates via regular business reviews which showcase key metrics and KPIs reflecting content performance.
BASIC QUALIFICATIONS
- 5+ years of professional non-internship marketing experience
- Experience creating visual assets for digital, mobile, and social
- Experience building, executing and scaling cross-functional marketing programs
- Business fluent in English and French
PREFERRED QUALIFICATIONS
- Experience in multi-territory campaign management
- Experience in digital marketing and content production timelines and process
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience managing or working within cross-functional marketing and creative teams
- Basic knowledge of Salesforce and Pardot preferred
Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build.
Posted: February 28, 2025 (Updated 1 day ago)
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Content Marketing Manager (French Speaker), Amazon Business EU employer: Amazon
Contact Detail:
Amazon Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Marketing Manager (French Speaker), Amazon Business EU
✨Tip Number 1
Familiarise yourself with Amazon Business's current marketing strategies and content. Understanding their approach will help you tailor your discussions and demonstrate how your skills can enhance their existing efforts.
✨Tip Number 2
Network with current or former employees of Amazon Business, especially those in marketing roles. They can provide valuable insights into the company culture and expectations, which can be beneficial during interviews.
✨Tip Number 3
Prepare to discuss specific examples of your past marketing campaigns, particularly those that involved content creation and localisation for French-speaking audiences. This will showcase your relevant experience and strategic thinking.
✨Tip Number 4
Stay updated on the latest trends in digital marketing and content production, especially within the B2B sector. Being knowledgeable about current best practices will help you stand out as a candidate who is proactive and informed.
We think you need these skills to ace Content Marketing Manager (French Speaker), Amazon Business EU
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in content marketing, especially any work related to the French market. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for content marketing and your fluency in both English and French. Mention specific examples of how you've successfully created and localised marketing content in the past.
Showcase Your Writing Skills: Include samples of your writing or links to content you've created. This could be blogs, customer stories, or any other relevant materials that demonstrate your ability to engage audiences effectively.
Highlight Cross-Functional Experience: Emphasise any experience you have working with cross-functional teams. Discuss how you've collaborated with different departments to achieve marketing goals, as this is crucial for the role at Amazon Business.
How to prepare for a job interview at Amazon
✨Showcase Your Bilingual Skills
Since this role requires fluency in both English and French, be prepared to demonstrate your language skills during the interview. You might be asked to discuss your experience or even answer questions in both languages, so practice switching between them smoothly.
✨Understand the Buyer’s Journey
Familiarise yourself with the concept of the buyer's journey and how it applies to content marketing. Be ready to discuss how you would create and localise content for different stages of this journey, particularly for the French market.
✨Prepare Examples of Past Work
Have specific examples of your previous marketing campaigns ready to share. Highlight your role in creating visual assets and how you measured their success. This will demonstrate your hands-on experience and ability to deliver results.
✨Build Relationships in Your Answers
Since the role involves working closely with various teams, emphasise your relationship-building skills. Share examples of how you've successfully collaborated with cross-functional teams in the past to achieve marketing goals.
