At a Glance
- Tasks: Lead exciting marketing campaigns for blockbuster films and engage audiences across the UK.
- Company: Join Amazon MGM Studios, a leader in entertainment innovation.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Why this job: Shape the future of film marketing and make a real impact on box office success.
- Qualifications: Proven experience in theatrical marketing and strong leadership skills.
- Other info: Dynamic role with a chance to collaborate with industry leaders and drive creative strategies.
The predicted salary is between 48000 - 72000 £ per year.
Amazon MGM Studios is seeking a Head of UK Theatrical Marketing. The candidate will architect and execute large-scale marketing campaigns for our ambitious slate of theatrical releases in collaboration with US and global theatrical teams as well as key local territory colleagues and stakeholders. This role is responsible for developing and executing local marketing strategies that drive awareness, engagement and box office performance, in alignment with global campaign objectives. This role requires managing concurrent releases, and pivoting quickly in response to audience reception. You'll oversee budgets that leverage both traditional theatrical and digital channels to maximize impact. This role functions as the key point of contact for all aspects of theatrical marketing for Amazon MGM Studios within the UK. This position will report into the Head of International Theatrical Marketing.
Key job responsibilities:
- Develop and lead theatrical marketing campaigns in the UK that delight audiences and drive box office success for Amazon MGM Studios' films, specifically tailored to the territory while aligning to international and global film strategies.
- Implement tactics to drive experimentation through qualitative and quantitative campaign optimization, with a focus on real-time campaign refinement.
- Grow and maintain strategic relationships with key industry players in the UK market.
- Build marketing budget allocation and optimize spending across channels.
- Work closely with Publicity personnel to maximise this critical part of the overall marketing mix.
- Work closely with local and international Distribution leadership, especially around Exhibitor Marketing efforts and overall P&L scenarios.
- Lead and direct relevant internal and external agency support in territory to deliver these best-in-class marketing campaigns.
- Manage and mentor local marketing team and coordinate with regional and international teams.
BASIC QUALIFICATIONS:
- Experience using data and metrics to drive improvements.
- Experience communicating results to senior leadership.
- Experience driving direction and alignment with cross-functional teams.
- Deep knowledge and extensive experience in theatrical marketing within the UK.
- Proven track record in marketing leadership roles within a global media company.
- Deep understanding of the UK and digital landscape, consumer behavior and cultural trends.
- Excellent communication, presentation and organizational skills.
PREFERRED QUALIFICATIONS:
- Track record of launching successful theatrical releases in the UK market.
- Experience operating in fast-paced, ambiguous environments, with overlapping launch dates and priorities.
- Experience working with filmmakers, exhibitors and key influencers.
- Strong understanding of both traditional theatrical marketing and digital platforms.
- Bachelor's degree or industry-equivalent experience in Marketing, Business Administration, or related field.
Head of UK Theatrical Marketing, Amazon & MGM Studios Marketing in London employer: Amazon Digital UK Limited
Contact Detail:
Amazon Digital UK Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of UK Theatrical Marketing, Amazon & MGM Studios Marketing in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at events, screenings, or even online. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with potential employers, share your ideas for marketing campaigns. Let them see your passion and vision for theatrical marketing.
✨Tip Number 3
Stay on top of trends! Keep an eye on what's hot in the UK market and be ready to discuss how you can leverage those insights in your role. It shows you're proactive and in tune with the audience.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining us. Make sure to highlight your relevant experience and how you can contribute to our ambitious marketing goals.
We think you need these skills to ace Head of UK Theatrical Marketing, Amazon & MGM Studios Marketing in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Head of UK Theatrical Marketing. Highlight your experience in theatrical marketing and any successful campaigns you've led. We want to see how your skills align with our ambitious goals!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about theatrical marketing and how you can drive box office success for Amazon MGM Studios. Be sure to mention any relevant relationships you've built in the industry.
Showcase Your Data Skills: Since this role involves using data to drive improvements, make sure to include examples of how you've used metrics in past campaigns. We love seeing candidates who can demonstrate their analytical skills and how they’ve optimised campaigns in real-time.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Don’t miss out on this opportunity!
How to prepare for a job interview at Amazon Digital UK Limited
✨Know Your Audience
Before the interview, research Amazon MGM Studios and their recent theatrical releases. Understand their marketing strategies and how they resonate with UK audiences. This will help you tailor your responses and show that you're genuinely interested in the role.
✨Showcase Your Campaign Successes
Prepare specific examples of successful marketing campaigns you've led, especially those that align with the job description. Highlight your ability to pivot quickly based on audience feedback and how you used data to optimise campaign performance.
✨Build Relationships
Emphasise your experience in building strategic relationships within the industry. Be ready to discuss how you've collaborated with key stakeholders, filmmakers, and exhibitors to drive box office success. This shows you understand the importance of teamwork in marketing.
✨Be Ready for Rapid Changes
Given the fast-paced nature of the role, prepare to discuss how you've managed overlapping priorities and adapted to changes in a marketing environment. Share examples that demonstrate your agility and problem-solving skills in high-pressure situations.