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- Tasks: Lead innovative paid social and influencer strategies across Europe for Audible.
- Company: Join Audible, a leading audio entertainment brand with a creative culture.
- Benefits: Competitive salary, diverse team, and opportunities for personal growth.
- Why this job: Make a real impact in the audio storytelling industry while working with top brands.
- Qualifications: Experience in social media and influencer marketing across multiple European markets.
- Other info: Dynamic role with a focus on creativity and collaboration.
The predicted salary is between 43200 - 72000 ÂŁ per year.
Audible is seeking a paid social and influencer expert to join the European Awareness media team to drive awareness and consideration of Audible and Audible content via innovative strategies. As a forwardâlooking and wellâestablished media professional, you will lead on paid social and influencer activity which are the bedrock of Audible's plans. This role is a rare opportunity to develop highâprofile paid social and influencer activations for the leading audio entertainment brand across the UK, Germany, France, Spain and Italy. You will deliver robust measurement of the channels to prove the effectiveness of the activity, and also be responsible for the influencer agency across Europe, superâcharging the partnership through best in class agency and client initiatives.
Responsibilities
- Develop yearly and quarterly plans for paid social and influencer channels for both brand and content campaigns.
- Lead the influencer agency partnership across DE, UK, FR, IT, ES to deliver best in class operations and outcomes.
- Be the lead contact with agencies and key social platforms to understand best practice and new technologies, ensuring we are at the forefront of AI developments.
- Take ownership of operational processes such as budgeting, planning, optimization, testing and reporting for your channels.
- Work with data, including inâcampaign reports and PCAs, to evaluate and optimize activity's impact on brand demand, traffic and signâups.
- Build partnerships with multiple internal (Brand and Creative, as well as Organic Social) and external (creative and media agencies; as well as media vendors) stakeholders.
- Act as a paid social and influencer expert with a clear vision and a wellâinformed point of view.
- Identify opportunities to scale efficiently, as well as capitalize growth and optimization levers.
- Collaborate across the global team to share influencer best practice and ideas between teams, and drive global consistency where possible.
Qualifications
- Proven track record of working with established multiâmarket consumer brands across Europe, including leadingâ or coordinatingâplanning across EU5 markets with extensive knowledge of the German market in particular.
- Strong commercial mindset and seasoned social and influencer media professional.
- Experience using customer insights and data to deeply understand target customers and dive deep.
- Evidence in leading creative and innovative paid social and influencer strategies which elevate brand metrics and positioning.
- Experience working with multiple European markets (UK, Germany, France, Italy and Spain).
- Experience managing performance across relevant channels, with measurement informing ongoing optimisations.
- Experience building internal and agency partnerships.
Preferred Qualifications
- Experience in stakeholder management, dealing with multiple stakeholders at varied levels of the organization.
- Fluency in French, Spanish, German or Italian (speaking, writing, and reading).
- Experience building media and entertainment brands.
- Ambitious selfâstarter mentality and entrepreneurial spirit with a strong drive for excellence and delivery of results.
At Audible, we believe stories have the power to transform lives. It's why we work with some of the world's leading creators to produce and share audio storytelling with our millions of global listeners. We are dreamers and inventors who come from a wide range of backgrounds and experiences to empower and inspire each other. Imagine your future with us. Audible is the leading producer and provider of audio storytelling. We spark listeners' imaginations, offering immersive, cinematic experiences full of inspiration and insight to enrich our customers daily lives. We are a global company with an entrepreneurial spirit. We are dreamers and inventors who are passionate about the positive impact Audible can make for our customers and our neighbors. This spirit courses throughout Audible, supporting a culture of creativity and inclusion built on our People Principles and our mission to build more equitable communities in the cities we call home.
Equal Opportunity
Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice to know more about how we collect, use and transfer the personal data of our candidates.
Director Paid Social and Influencers, EU in Westminster employer: Amazon.com, Inc
Contact Detail:
Amazon.com, Inc Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Director Paid Social and Influencers, EU in Westminster
â¨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend relevant events. We all know that sometimes itâs not just what you know, but who you know that can land you that dream job.
â¨Tip Number 2
Show off your expertise! Create a portfolio or case studies showcasing your previous work in paid social and influencer campaigns. This will help us see your skills in action and how you can bring value to the team.
â¨Tip Number 3
Prepare for interviews by researching Audibleâs recent campaigns and trends in the audio entertainment space. We want to see your passion and knowledge about the industry, so come ready with ideas and insights!
â¨Tip Number 4
Donât forget to apply through our website! Itâs the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Director Paid Social and Influencers, EU in Westminster
Some tips for your application đŤĄ
Show Your Passion: When writing your application, let your enthusiasm for paid social and influencer marketing shine through. We want to see how your passion aligns with our mission at Audible, so donât hold back!
Tailor Your Experience: Make sure to highlight your relevant experience in managing multi-market campaigns, especially in the EU5 markets. Weâre looking for someone who can demonstrate a strong understanding of the German market, so be specific about your achievements!
Be Data-Driven: We love numbers! Use your application to showcase how youâve used data to inform your strategies and optimise campaigns. This will show us that you have the analytical mindset we need for this role.
Apply Through Our Website: Donât forget to submit your application through our website! Itâs the best way for us to receive your details and ensure youâre considered for this exciting opportunity at Audible.
How to prepare for a job interview at Amazon.com, Inc
â¨Know Your Stuff
Before the interview, dive deep into Audible's brand and its presence in the European market. Familiarise yourself with their recent campaigns, especially in paid social and influencer marketing. This will not only show your genuine interest but also help you discuss how your experience aligns with their goals.
â¨Showcase Your Data Skills
Be prepared to discuss how you've used data to drive decisions in past roles. Bring examples of how you've measured campaign effectiveness and optimised strategies based on insights. This is crucial for a role that requires robust measurement of channels.
â¨Demonstrate Stakeholder Management
Since this role involves working with multiple stakeholders, be ready to share specific examples of how you've successfully managed relationships with agencies and internal teams. Highlight your communication skills and how youâve navigated challenges in past collaborations.
â¨Bring Innovative Ideas
Audible is looking for someone who can lead creative and innovative strategies. Think about unique ideas or trends in paid social and influencer marketing that you could bring to the table. This will demonstrate your forward-thinking approach and passion for the industry.
