Full Time Marketing Executive in Leeds

Terms: Full Time, Permanent, in person

Salary: 27k + depending on experience

Location: Leeds (On-site /Occasional travel to London)

We’re looking for a dynamic Marketing Executive to lead the planning and delivery of campaigns across TESTBED’s programme of events, while also playing a key role in shaping and growing the venue’s brand and voice.

Event & Show Promotion

• Plan, manage and deliver marketing campaigns for TESTBED’s club nights and live shows, working closely with internal teams and external promoters to ensure timelines, creative assets and outputs are met.
• Act as a key point of contact for external promoters and partners, supporting them in building and executing effective marketing campaigns for their events at TESTBED.
• Monitor and report on campaign performance, linking digital (paid and organic) results with audience engagement and ticket sales data.
• Support ticketing setup and event listings, ensuring accuracy, optimisation and consistent presentation across platforms.
• Develop and execute integrated campaigns across digital, social, email, print and experiential channels to drive ticket sales and audience growth.
• Create and commission event-led content – including video, photography, copy and short-form storytelling – to promote upcoming shows.
• Manage marketing budgets and campaign spend for events, providing regular reports and insights to the senior team.
• Work closely with artists, promoters and partners to identify content and promotional opportunities that amplify each show.
• Attend and support events regularly, capturing content and gathering audience insights to inform future campaigns.

Venue Marketing & Brand

• Work closely with the Creative Director to shape and deliver TESTBED’s overall brand, voice and marketing strategy.
• Lead on venue marketing and brand development, positioning TESTBED as a key player in Leeds’ nightlife and creative community.
• Grow and manage TESTBED’s owned channels (Instagram, TikTok, Snapchat, email), curating engaging, platform-specific content that reflects the venue’s identity beyond individual events.
• Oversee website management, ensuring content is current, optimised and aligned with brand messaging and programming priorities.
• Develop and deliver always-on content and storytelling that builds TESTBED’s cultural identity and audience community.
• Identify and develop partnerships and collaborations with artists, brands, collectives, universities and local businesses to grow reach and relevance.
• Manage key agency relationships across PR, digital marketing, web and design, ensuring brand consistency and high-quality output across all channels.
• Oversee email marketing and CRM activity, building audience data, driving engagement and strengthening long-term audience relationships.
• Brief and coordinate designers, photographers and content creators to produce high-quality, on-brand materials for both campaigns and wider brand activity.
• Stay up to date with cultural trends and digital innovation, identifying opportunities to evolve TESTBED’s positioning and marketing approach.

Qualifications

• Minimum 2 years’ experience in a marketing or campaign management role within music, nightlife, or events.
• Proven experience delivering end-to-end marketing campaigns and reporting on performance.
• Confident managing PR, digital, web and creative agency relationships.
• Strong understanding of the Leeds music and club scene and how to communicate with those audiences.
• Experience managing paid and organic social media campaigns, linking them to ticket sales and engagement outcomes.
• Competent with design and content tools (e.g. Canva, Adobe Photoshop, or similar).
• Network of local photographers, videographers and content creators.
• Experience with email marketing platforms (Mailchimp, Substack) and ticketing systems (Resident Advisor, Skiddle, DICE).

Personal Qualities

• Passionate about nightlife, music, and youth culture.
• Creative and passionate for content.
• Proactive and resourceful, with a genuine enthusiasm for Leeds’ creative community.