At a Glance
- Tasks: Create engaging digital experiences that support people affected by dementia.
- Company: Join the UK's leading dementia charity making a real difference.
- Benefits: Flexible working, strong work-life balance, and professional development opportunities.
- Other info: Be part of a diverse team committed to inclusion and belonging.
- Why this job: Use your skills to improve lives and create positive change for those in need.
- Qualifications: Experience in digital content management and a passion for user-focused design.
The predicted salary is between 35000 - 45000 £ per year.
About The Role
Every day at Alzheimer's Society, people affected by dementia come to us for support, information and hope. Digital plays a huge part in helping people find what they need, when they need it most. We're looking for a Digital Campaigns and Optimisation Manager to help shape those experiences. This role is about making our digital channels feel clear, accessible and human. You'll help create better online journeys across campaigns, content and platforms, making it easier for people to access support, connect with our work and take action.
You’ll work closely with colleagues across fundraising, marketing and digital, bringing together creativity, insight and empathy to improve how we engage with people online. Whether you're designing a website journey, improving campaign performance or using data to spot opportunities, your work will help create digital experiences that genuinely make a difference. We're looking for someone who shares our values. Someone who cares about inclusion, believes in working together and wants to use digital to create positive change for people affected by dementia.
What you'll do
- Deliver and improve digital campaigns, content and user journeys across our platforms, including the Society's main website and fundraising platforms.
- Use insight, feedback and testing to understand what people need and improve their online experience.
- Work with teams across the organisation to support campaigns and digital projects from idea through to delivery.
- Use tools like Google Analytics 4 to track performance, spot opportunities and guide decisions.
- Help make sure our digital content is accessible, inclusive and user focused.
- Support a culture of continuous improvement, collaboration and learning within the team.
No two days will look the same. One day you might be improving a donation journey to help raise vital funds. The next, you could be helping make support content easier for someone with dementia or their family to find and understand.
About you
You're someone who cares about creating digital experiences that work well for real people. You enjoy solving problems, improving journeys and working with others to make things better. You will have experience in:
- Improving digital content, websites or user journeys to help people find what they need and take action.
- Supporting or managing people as part of a positive and collaborative team.
- Using CMS platforms such as Drupal, WordPress, Umbraco or similar systems to manage website content.
- Working in agile or flexible ways, with the ability to adapt and keep improving things over time.
- Using data and tools like Google Analytics 4 to understand what's working well and where digital experiences can be improved.
You’ll also bring strong communication and organisational skills, an understanding of accessible and inclusive digital content, and a genuine passion for creating great online experiences. At Alzheimer's Society, you'll be part of a team that is determined to make a difference where it matters most.
Interviews are provisionally scheduled to take place on the week commencing 22nd June via MS Teams.
About Alzheimer's Society
Dementia is the UK's biggest killer. One in three people born in the UK today will develop dementia in their lifetime. At Alzheimer's Society, we're the UK's leading dementia charity and the only one to tackle all aspects of dementia by giving help and hope to people living with dementia today and in the future. We give vital support to people facing the most frightening times of their lives, while also funding groundbreaking research and campaigning to make dementia the priority it should be.
Together with our supporters, we're working towards a world where dementia no longer devastates lives. Our values make sure that our focus is clear for the challenges and opportunities ahead and remind us of what we all stand for.
Our commitment to Equity, Diversity, Inclusion & Belonging
We need to ensure the voices around our table better reflect and understand the communities we exist to serve. We strongly encourage individuals to apply who have a disability, impairment or health condition or individuals who identify as Black, Asian or from another minority ethnic background, as these groups are currently under-represented at Alzheimer's Society. We want everyone we work with, as a colleague, volunteer, supporter, or someone we support, to feel included and that they belong at Alzheimer's Society.
Our Equity, Diversity and Inclusion Strategy here along with our internal employee forum and Employee Lived Experience network groups help us promote inclusion and belonging, becoming an engaged and inclusive organisation for all our people.
Our hiring process
During your recruitment process we want to make sure that you bring your whole self and can be at your best. We are working hard to ensure our recruitment process is as inclusive as possible, so please do inform us of your experience and anything you think we could do better by completing our candidate survey when you apply. Please also contact Alzheimer's Society Talent Acquisition Team for application support or any adjustments you might need.
To ensure fairness and consistency to select the best candidate for this role, all our applications are anonymised up until an interview has been confirmed. We recognise the benefits of AI, but if you're considering using it to submit your application, we encourage you to reflect on the value it truly adds. AI tools often lack the personal touch and authenticity that set candidates apart. We want to hear your unique perspective, experiences, and skills, so we encourage you to showcase them in your own voice.
We try to avoid closing roles early where possible, however if we receive a high volume of applications, we may close earlier than the advertised closing date. Should this occur, we will aim to provide you with at least 48 hours' notice.
We are committed to safer recruitment and ensuring the welfare of those we work with, due to the nature of some of our roles, we might need to carry out a Criminal Record Check at the relevant level.
Giving back to you
Our employees work hard every day to make a true difference in people's lives. We are proud to support them with a range of benefits, recognition and many options for working agilely, all contributing to a strong work life balance. We also have various learning programmes to support you in your development and help you grow to realise your potential and shape a career with Alzheimer's Society.
Digital Campaigns and Optimisations Manager in Northampton employer: Alzheimers Society
At Alzheimer's Society, we pride ourselves on being an exceptional employer dedicated to making a meaningful impact in the lives of those affected by dementia. Our inclusive work culture fosters collaboration and continuous improvement, while our commitment to employee development ensures that you have ample opportunities to grow your skills and advance your career. With a strong focus on work-life balance and a range of benefits, including agile working options, you'll find a supportive environment where your contributions truly matter.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Campaigns and Optimisations Manager in Northampton
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its values. Understand their mission and think about how your skills can help them achieve their goals. This will show you're genuinely interested and ready to contribute.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or family to get comfortable with common questions. The more you practice, the more confident you'll feel when it’s time to shine.
✨Tip Number 4
Don’t forget to follow up after interviews! A simple thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it keeps you on their radar as they make their decision.
We think you need these skills to ace Digital Campaigns and Optimisations Manager in Northampton
Some tips for your application 🫡
Be Authentic:When you're writing your application, let your personality shine through! We want to hear your unique perspective and experiences, so don't be afraid to show us who you are.
Tailor Your Application:Make sure to customise your application to highlight how your skills and experiences align with the role of Digital Campaigns and Optimisation Manager. Show us how you can make a difference in our digital channels!
Use Clear Language:Keep your language straightforward and easy to understand. We appreciate clarity, especially when it comes to explaining your past experiences and how they relate to improving user journeys.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us quickly and efficiently, plus you’ll find all the info you need about the role there!
How to prepare for a job interview at Alzheimers Society
✨Know the Mission
Before your interview, take some time to understand Alzheimer's Society's mission and values. Familiarise yourself with how digital campaigns can impact those affected by dementia. This will help you connect your skills to their goals during the conversation.
✨Showcase Your Experience
Be ready to discuss specific examples of your past work in digital campaigns and user journey improvements. Use metrics to demonstrate your success, like increased engagement or improved conversion rates. This will show that you can deliver results that align with their needs.
✨Prepare for Scenario Questions
Expect questions about how you would handle real-life scenarios related to digital content and user experience. Think about challenges you've faced in previous roles and how you overcame them. This will highlight your problem-solving skills and adaptability.
✨Ask Insightful Questions
Prepare thoughtful questions about the team dynamics, ongoing projects, and how they measure success in digital campaigns. This shows your genuine interest in the role and helps you assess if the organisation is the right fit for you.