Digital Campaigns and Optimisations Manager in London

Every day at Alzheimer's Society, people affected by dementia come to us for support, information and hope. Digital plays a huge part in helping people find what they need, when they need it most. We're looking for a Digital Campaigns and Optimisation Manager to help shape those experiences.

This role is about making our digital channels feel clear, accessible and human. You'll help create better online journeys across campaigns, content and platforms, making it easier for people to access support, connect with our work and take action. You'll work closely with colleagues across fundraising, marketing and digital, bringing together creativity, insight and empathy to improve how we engage with people online.

What you'll do:

• Deliver and improve digital campaigns, content and user journeys across our platforms, including the Society's main website and fundraising platforms.
• Use insight, feedback and testing to understand what people need and improve their online experience.
• Work with teams across the organisation to support campaigns and digital projects from idea through to delivery.
• Use tools like Google Analytics 4 to track performance, spot opportunities and guide decisions.
• Help make sure our digital content is accessible, inclusive and user focused.
• Support a culture of continuous improvement, collaboration and learning within the team.

No two days will look the same. One day you might be improving a donation journey to help raise vital funds. The next, you could be helping make support content easier for someone with dementia or their family to find and understand.

About you:

You're someone who cares about creating digital experiences that work well for real people. You enjoy solving problems, improving journeys and working with others to make things better. You will bring:

• Experience in improving digital content, websites or user journeys to help people find what they need and take action.
• Experience in supporting or managing people as part of a positive and collaborative team.
• Experience using CMS platforms such as Drupal, WordPress, Umbraco or similar systems to manage website content.
• Experience working in agile or flexible ways, with the ability to adapt and keep improving things over time.
• Experience using data and tools like Google Analytics 4 to understand what's working well and where digital experiences can be improved.

You'll also bring strong communication and organisational skills, an understanding of accessible and inclusive digital content, and a genuine passion for creating great online experiences.

At Alzheimer's Society, you'll be part of a team that is determined to make a difference where it matters most.

We need to ensure the voices around our table better reflect and understand the communities we exist to serve. We strongly encourage individuals to apply who have a disability, impairment or health condition or individuals who identify as Black, Asian or from another minority ethnic background, as these groups are currently under‐represented at Alzheimer's Society.

We want everyone we work with, as a colleague, volunteer, supporter, or someone we support, to feel included and that they belong at Alzheimer's Society.

Our hiring process aims to be as inclusive as possible, so please do inform us of your experience and anything you think we could do better by completing our candidate survey when you apply.

We are committed to safer recruitment and ensuring the welfare of those we work with. Due to the nature of some of our roles, we might need to carry out a Criminal Record Check at the relevant level.

Our employees work hard every day to make a true difference in people's lives. We are proud to support them with a range of benefits, recognition and many options for working agilely, all contributing to a strong work life balance.