Digital Campaigns and Optimisations Manager in Coventry

Digital Campaigns and Optimisations Manager in Coventry

Coventry Full-Time 35000 - 45000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Create engaging digital experiences that support people affected by dementia.
  • Company: Join the UK's leading dementia charity making a real difference.
  • Benefits: Flexible working, strong work-life balance, and professional development opportunities.
  • Other info: Be part of a diverse team committed to inclusion and belonging.
  • Why this job: Use your skills to improve lives and create positive change for those in need.
  • Qualifications: Experience in digital content management and a passion for user-focused design.

The predicted salary is between 35000 - 45000 £ per year.

About The Role

Every day at Alzheimer's Society, people affected by dementia come to us for support, information and hope. Digital plays a huge part in helping people find what they need, when they need it most. We're looking for a Digital Campaigns and Optimisation Manager to help shape those experiences. This role is about making our digital channels feel clear, accessible and human. You'll help create better online journeys across campaigns, content and platforms, making it easier for people to access support, connect with our work and take action.

You’ll work closely with colleagues across fundraising, marketing and digital, bringing together creativity, insight and empathy to improve how we engage with people online. Whether you're designing a website journey, improving campaign performance or using data to spot opportunities, your work will help create digital experiences that genuinely make a difference. We're looking for someone who shares our values. Someone who cares about inclusion, believes in working together and wants to use digital to create positive change for people affected by dementia.

What you'll do

  • Deliver and improve digital campaigns, content and user journeys across our platforms, including the Society's main website and fundraising platforms.
  • Use insight, feedback and testing to understand what people need and improve their online experience.
  • Work with teams across the organisation to support campaigns and digital projects from idea through to delivery.
  • Use tools like Google Analytics 4 to track performance, spot opportunities and guide decisions.
  • Help make sure our digital content is accessible, inclusive and user focused.
  • Support a culture of continuous improvement, collaboration and learning within the team.

No two days will look the same. One day you might be improving a donation journey to help raise vital funds. The next, you could be helping make support content easier for someone with dementia or their family to find and understand.

About you

You're someone who cares about creating digital experiences that work well for real people. You enjoy solving problems, improving journeys and working with others to make things better. You’ll also bring strong communication and organisational skills, an understanding of accessible and inclusive digital content, and a genuine passion for creating great online experiences.

At Alzheimer's Society, you'll be part of a team that is determined to make a difference where it matters most.

About Alzheimer's Society

Dementia is the UK's biggest killer. One in three people born in the UK today will develop dementia in their lifetime. At Alzheimer's Society, we're the UK's leading dementia charity and the only one to tackle all aspects of dementia by giving help and hope to people living with dementia today and in the future. Together with our supporters, we're working towards a world where dementia no longer devastates lives.

Our commitment to Equity, Diversity, Inclusion & Belonging

We need to ensure the voices around our table better reflect and understand the communities we exist to serve. We strongly encourage individuals to apply who have a disability, impairment or health condition or individuals who identify as Black, Asian or from another minority ethnic background, as these groups are currently under-represented at Alzheimer's Society.

We want everyone we work with, as a colleague, volunteer, supporter, or someone we support, to feel included and that they belong at Alzheimer's Society.

Our hiring process

During your recruitment process we want to make sure that you bring your whole self and can be at your best. We are working hard to ensure our recruitment process is as inclusive as possible, so please do inform us of your experience and anything you think we could do better by completing our candidate survey when you apply.

We are committed to safer recruitment and ensuring the welfare of those we work with, due to the nature of some of our roles, we might need to carry out a Criminal Record Check at the relevant level.

Giving back to you

Our employees work hard every day to make a true difference in people's lives. We are proud to support them with a range of benefits, recognition and many options for working agilely, all contributing to a strong work life balance.

Digital Campaigns and Optimisations Manager in Coventry employer: Alzheimers Society

At Alzheimer's Society, we pride ourselves on being an exceptional employer dedicated to making a meaningful impact in the lives of those affected by dementia. Our inclusive work culture fosters collaboration and continuous improvement, while our commitment to employee development ensures that you have ample opportunities to grow your skills and advance your career. Located in the heart of the UK, we offer a supportive environment where your contributions directly enhance the digital experiences of individuals seeking vital support and information.

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Contact Details:

Alzheimers Society Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Digital Campaigns and Optimisations Manager in Coventry

Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.

Tip Number 2

Prepare for interviews by researching the company and its values. Understand their mission and think about how your skills can help them achieve their goals. This will show you're genuinely interested and ready to contribute.

Tip Number 3

Practice makes perfect! Do mock interviews with friends or use online resources to get comfortable with common questions. The more you practice, the more confident you'll feel when it’s time to shine.

Tip Number 4

Don’t forget to follow up after interviews! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it keeps you on their radar as they make their decision.

We think you need these skills to ace Digital Campaigns and Optimisations Manager in Coventry

Digital Campaign Management
User Journey Optimisation
Data Analysis
Google Analytics 4
Content Management Systems (CMS)
Agile Methodologies
Collaboration Skills

Some tips for your application 🫡

Be Authentic:When you're writing your application, let your personality shine through! We want to hear your unique voice and experiences, so don’t be afraid to show us who you really are.

Tailor Your Application:Make sure to customise your application for the Digital Campaigns and Optimisations Manager role. Highlight your relevant skills and experiences that align with what we’re looking for, especially around digital content and user journeys.

Show Your Passion:We love candidates who are genuinely passionate about making a difference. Share why you care about creating accessible digital experiences and how you can contribute to our mission at Alzheimer's Society.

Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!

How to prepare for a job interview at Alzheimers Society

Know the Mission

Before your interview, take some time to understand the mission of Alzheimer's Society. Familiarise yourself with their work and how digital campaigns can make a difference for those affected by dementia. This will help you connect your skills to their goals during the conversation.

Showcase Your Experience

Be ready to discuss specific examples of how you've improved digital content or user journeys in the past. Use metrics and data to back up your claims, especially if you've used tools like Google Analytics 4. This will demonstrate your ability to drive results and optimise campaigns effectively.

Emphasise Collaboration

Since this role involves working closely with various teams, highlight your experience in collaborative environments. Share stories that showcase your ability to work with others, whether in fundraising, marketing, or digital projects. This will show that you're a team player who values input from different perspectives.

Prepare Questions

Have a few thoughtful questions ready to ask at the end of your interview. Inquire about their current digital strategies or how they measure success in their campaigns. This not only shows your interest in the role but also gives you insight into their operations and culture.