At a Glance
- Tasks: Plan and deliver exciting marketing campaigns to attract new supporters for life-changing dementia research.
- Company: Join the fastest growing medical research charity in the UK with a passionate team.
- Benefits: Flexible working, inclusive culture, and opportunities for personal growth.
- Other info: Work in an agile environment with a focus on collaboration and innovation.
- Why this job: Make a real difference while developing your marketing skills in a dynamic environment.
- Qualifications: Confident communicator with a passion for marketing and data analysis.
The predicted salary is between 30000 - 40000 € per year.
We are looking for a confident and driven marketer who is eager to join a hard-working and ambitious Individual Giving team. As the fastest growing medical research charity in the UK, we're proud that the Individual Giving team is continuing to produce highly successful campaigns, driving income and acquiring the most engaged new supporters.
Working with different teams across the charity, you'll be planning, managing and delivering direct marketing campaigns across a range of media including digital and print. You'll also work with external agencies on our campaigns. Activities in the acquisition portfolio are diverse; from developing the donor's online user journey to delivering motivational training to fundraisers across the country, your campaigns will drive income and attract new, engaged supporters to the charity.
As well as running the day-to-day campaign activity, the post holder will be responsible for compiling regular reports, across a range of financial and non-financial KPIs. Alongside this, they will ensure compliance and adherence to the most recent regulations and codes of practice is top of the agenda.
The successful candidate will have a desire to learn and develop, as well as the confidence to whole-heartedly launch themselves into an energetic team with ambitious goals. You'll be part of a team that works across a multitude of channels; speaking to a range of audiences with one theme in common – compelling people to support our work and bring about life-changing dementia treatments.
Key Responsibilities- Plan, manage and deliver successful campaigns across a range of channels including digital and print.
- Successful management of agencies and suppliers; ensuring relationships are effective and productive.
- Ensure compliance and adherence to regulation and codes of practice is considered in all campaign activities.
- Work closely with Data and Digital teams to ensure effective processes are worked to and full campaign evaluation is possible.
- Donation page monitoring, reporting and development, to include looking at ways in which to improve the donor's online user journey.
- Continuous improvement through test and learn principles across all activities.
- Integration of campaigns across the charity to drive maximum value.
- Development of compelling communications and materials to support all activities.
- KPI tracking, trend analysis and interrogation of results at all levels.
- Live programme optimisation to ensure targets are met.
- Input to annual planning and development of individual giving campaigns.
- Assist Supporter Acquisition Manager with compilation of detailed income and expenditure campaign budgets.
- Work with Supporter Acquisition Manager in developing the Acquisition programme and strategy.
- Input to monthly forecasting and regular reporting across a range of financial and non‑financial KPIs.
- Ensure daily campaign tracking and reporting.
- Routine end of campaign reviews and analysis.
- Ongoing reporting on long‑term success measures such as attrition and ROI.
- Invoice reconciliation and processing for timely payment.
- Non-financial KPI trend reporting – such as opt‑in rates and quality scoring.
- Reporting and ability to understand complex data sets.
- Understanding of compliance and best practice in fundraising and direct marketing.
- Campaign management.
- Briefing and working with external suppliers.
- Direct marketing across a range of media and routes to market.
- Copy writing and proofreading.
- Budget management.
- Good organisational skills and the ability to prioritise workload.
- Focus on results and continuous improvement.
- Excellent attention to detail.
- Excellent written and verbal communication skills and the confidence to communicate with people of all levels.
- Use of CRM or database systems.
- Strong team player and self‑motivator.
- Flexibility to work some unsocial hours and willingness to travel independently.
Ways of working: As part of our Agile ways of working you will be required to work approximately 2 days a week from the office, which is subject to the requirements of the role and the business needs. Flexibility on where you work can be split between working from home and our office.
Our Office: Our office is at 3 Riverside, Granta Park, Great Abington, Cambridge, CB21 6AD.
We value diversity and are committed to creating an inclusive culture where everyone can be themselves and reach their full potential. We actively encourage applications from people of all backgrounds and cultures, particularly from those in the global majority, those with disabilities, men and those from the LGBTQIA+ community. Any offer of employment is however subject to you having the right to work in the UK.
We are an inclusive employer and will handle your CV and application with the utmost confidentiality. Should you require any adjustments at either the application or interview stage, please contact us via our website.
Supporter Acquisition Officer employer: Alzheimer's Research UK
As the fastest growing medical research charity in the UK, we pride ourselves on fostering a dynamic and inclusive work environment that encourages personal and professional growth. Our Individual Giving team thrives on collaboration and creativity, offering employees the chance to engage in impactful campaigns while enjoying flexible working arrangements between home and our vibrant office in Cambridge. With a commitment to diversity and continuous improvement, we empower our staff to make a meaningful difference in the lives of those affected by dementia.
StudySmarter Expert Advice🤫
We think this is how you could land Supporter Acquisition Officer
✨Tip Number 1
Get to know the charity inside out! Research their campaigns, values, and recent achievements. This will not only help you tailor your approach but also show your genuine interest during interviews.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend relevant events. Building relationships can give you insider info and might even lead to a referral!
✨Tip Number 3
Prepare for interviews by practising common questions related to campaign management and compliance. Use the STAR method to structure your answers and highlight your achievements effectively.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email reiterating your enthusiasm for the role can leave a lasting impression. And remember, apply through our website for the best chance!
We think you need these skills to ace Supporter Acquisition Officer
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for the role shine through! We want to see that you're genuinely excited about joining our Individual Giving team and making a difference in the world of medical research.
Tailor Your CV:Make sure your CV is tailored to the Supporter Acquisition Officer role. Highlight relevant experience in campaign management, digital marketing, and any work with external agencies. We love seeing how your skills align with what we do!
Be Clear and Concise:Keep your application clear and to the point. Use bullet points where possible to make it easy for us to read. Remember, we’re looking for someone who can communicate effectively, so show us you can do that right from the start!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to be part of our community from the get-go!
How to prepare for a job interview at Alzheimer's Research UK
✨Know Your Campaigns
Before the interview, dive deep into the charity's recent campaigns. Understand what worked, what didn’t, and be ready to discuss how you could contribute to future campaigns. This shows your genuine interest and helps you stand out.
✨Showcase Your Data Skills
Since the role involves reporting and analysing KPIs, come prepared with examples of how you've successfully used data in past roles. Be ready to discuss specific metrics you tracked and how they influenced your campaign strategies.
✨Demonstrate Compliance Knowledge
Familiarise yourself with fundraising regulations and best practices. During the interview, highlight your understanding of compliance and how it impacts campaign management. This will show that you take these responsibilities seriously.
✨Be a Team Player
The role requires collaboration across various teams. Share examples of how you've worked effectively with others in the past, especially in high-pressure situations. Emphasising your teamwork skills will resonate well with the hiring team.
