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- Tasks: Lead social media strategy and create engaging content for top brands in film and entertainment.
- Company: Join Feref, an award-winning creative agency in Soho, London, with a legacy since 1968.
- Benefits: Enjoy training opportunities, an Employee Assistance Programme, and a vibrant team culture.
- Why this job: Shape the future of social content while working on exciting campaigns for iconic brands.
- Qualifications: 5+ years in social media, ideally in film/entertainment, with strong creative and analytical skills.
- Other info: Be part of a growing team that values innovation and collaboration.
The predicted salary is between 36000 - 60000 £ per year.
Ready to bring your social media magic to life? As our Social Media Content Manager, you'll be the mastermind behind executing a dynamic social strategy across a diverse range of exciting agency projects, especially in the film & entertainment world. We're looking for someone who can turn creative sparks into impactful, "social-first" content that helps brands connect with their audiences in fun, innovative ways. You’ll be working closely with the creative team, leading the charge on strategy, ideation, and producing top-tier social media content that wows. Plus, you'll build strong relationships with key clients and lead the charge in bringing fresh social innovation to Feref. As we grow our social team, you'll be at the forefront, shaping the future of our social content game!
The Role
The role of Social Media Content Manager will be to interpret and implement the social vision across a broad range of agency clients and projects particularly in the film & entertainment sector. An ideal candidate will understand how to use social media to connect brands to their audiences through impactful and innovative ‘social first’ content and storytelling. This role will sit within the creative team and day-to-day responsibilities will include strategy, ideation and creation of best-in-class social media content, relationship building with key clients and leading social innovation within Feref. We are currently expanding the social team, this person would play a key role championing and leading this growth.
Key Responsibilities
- Define, plan & implement social strategies that connect the business needs of our clients with social creative that will connect to their audience including content format and platform recommendations.
- Develop social media campaigns and strategies across TikTok, YouTube, IG, Meta, Twitter/X, Snap etc.
- Lead on campaign creative ideation and planning, decks, working closely with creative team members.
- Interpret client briefs and expectations with the creatives to get us all to the most effective campaigns.
- Understand what success looks like and make recommendations for KPI’s and results.
- Understand industry and consumer insights to lead clear strategic, creative propositions.
- Develop creative briefs while liaising with the creative team during creative ideation.
- Lead and develop talent ideas and junket recommendations for campaigns.
- Lead the social strategic needs of campaigns for existing clients as well as new business pitches.
- Present strategies back to client in meetings and be able to set out a clear strategic journey through slides in a presentation.
Day to Day:
- Work seamlessly within the creative department alongside CS.
- Management to support client and campaign needs.
- Ideate on social strategy and content - briefing in AV & design team to create assets.
- Be reactive and proactive with social ideas that could be applicable to our client base.
- Develop social briefs based on insights on platforms, audience and formats.
- Develop relationships with Meta, TikTok and X/Twitter.
- Develop test and learn social strategies for key clients.
- Measure success of all social campaigns.
- Monitor and suggest content improvements throughout campaigns.
- Define the most important social KPI’s for campaigns.
Internal:
- Lead strategy and content plan for Feref social channels.
- Lead training and development within social across the agency.
- Stay at the forefront of new trends and technologies, actively researching the latest in social media platforms.
- Creating and posting captivating and exciting content for Feref social media channels.
- Ensure tone of voice across social content is on brand for Feref.
Required Experience and Skills
- 5+ years in working in film & entertainment within a creative social media environment, ideally within family/entertainment brands.
- Experience liaising with cross functional teams to deliver on creative client briefs and planning of project delivery timescales.
- Experience in briefing and working with designers to create social content.
- Proven work experience as a Social Media Copywriter.
- Strong analytical mind that can spot cultural & creative trends and adapt accordingly.
- Personal qualities - ambitious, positive outlook, high energy, great team worker.
- A self-starter with the capacity to work under pressure and to strict deadlines.
- Experience working individually and as part of a small team.
Beneficial Skills
- Experience with editing content for social media and familiarity with editing tools such as Photoshop and Premiere Pro.
- Proven experience working with entertainment clients.
- Experience in interviewing talent up to director level.
Our Commitment to Equality Diversity and Inclusion
The Delta Group is an equal opportunities employer and welcome all applications from suitably qualified candidates regardless of disability, race, gender, age, religion/belief, sexual orientation or any other characteristic protected by law.
Social Media and Content Manager employer: Alt Marketing School
Contact Detail:
Alt Marketing School Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media and Content Manager
✨Tip Number 1
Familiarise yourself with the latest trends in social media, especially within the film and entertainment sectors. Follow industry leaders and engage with their content to understand what resonates with audiences.
✨Tip Number 2
Network with professionals in the creative and social media fields. Attend industry events or webinars where you can meet potential colleagues and clients, as building relationships is key for this role.
✨Tip Number 3
Showcase your creativity by developing a personal portfolio of social media campaigns or content that you've created. This will demonstrate your ability to produce engaging 'social-first' content.
✨Tip Number 4
Stay proactive by suggesting innovative ideas for social media strategies that could benefit Feref. This shows your enthusiasm and understanding of their brand, making you a standout candidate.
We think you need these skills to ace Social Media and Content Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media and content management, particularly within the film and entertainment sector. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for social media and creativity. Mention specific campaigns or projects you've worked on that align with Feref's focus on innovative content. Show how your skills can contribute to their team.
Showcase Your Work: If possible, include links to your portfolio or examples of social media campaigns you've managed. Highlight any successful strategies you've implemented and the results achieved, especially in the film and entertainment industry.
Research Feref: Familiarise yourself with Feref's recent projects and clients. Understanding their brand voice and the type of content they produce will help you tailor your application and demonstrate your enthusiasm for the role.
How to prepare for a job interview at Alt Marketing School
✨Showcase Your Creativity
As a Social Media Content Manager, creativity is key. Prepare examples of past campaigns you've worked on, especially those in the film and entertainment sector. Be ready to discuss your thought process behind each project and how you turned ideas into engaging content.
✨Know the Latest Trends
Stay updated on the latest social media trends and platforms. Research recent successful campaigns in the industry, particularly those involving major brands like Spotify or Disney. This will demonstrate your passion for the field and your ability to adapt to new trends.
✨Prepare for Client Interactions
Since you'll be building relationships with key clients, practice how you would present strategies and ideas. Think about how to communicate effectively and clearly, ensuring you can articulate your vision and respond to client feedback confidently.
✨Highlight Your Analytical Skills
The role requires a strong analytical mind to measure campaign success. Be prepared to discuss how you've used data to inform your strategies in the past. Bring examples of KPIs you've set and how you adjusted campaigns based on performance metrics.
