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- Tasks: Lead Gousto's SEO strategy and drive sustainable growth through innovative marketing.
- Company: Join Gousto, a fast-growing recipe box company on a mission to change how we eat dinner.
- Benefits: Flexible hybrid work, inclusive culture, and opportunities for personal and professional growth.
- Why this job: Be the driving force behind SEO innovation and connect with new customers.
- Qualifications: Expertise in SEO, strong collaboration skills, and a strategic mindset.
- Other info: Gousto values inclusivity and supports diverse backgrounds in a dynamic work environment.
The predicted salary is between 55000 - 65000 £ per year.
Company Description
Here at Gousto, we are on a mission to become the UK's most loved way to eat dinner, and for every meal to leave the planet better off. Gousto is changing how people shop, cook and eat food at home. It’s an incredibly exciting time to join our team - and we’re a friendly bunch!
We’re proud to be one of the fastest-growing companies in the UK. Powered by data and a love of food, we’re a recipe box company that’s disrupting the sector, and we’re passionate about our diverse team and our customers.
All of our people are responsible for the success of Gousto, and we’re passionate about creating an inclusive environment for all to thrive. Our guiding values - Dream, Deliver and Care - show our commitment to innovation, our ambition to hit goals at speed, and our deep respect for the people we work with.
Job Description
Based in our Acquisition division and reporting to the Head of Acquisition, you will join a team dedicated to sustainable growth and innovative marketing. The Acquisition team is a high-energy group that focuses on bringing the joy of Gousto to more households across the UK through data-led strategies and cross-functional collaboration.
As our Senior SEO Manager, you will be the driving force behind our organic search strategy. You will have the opportunity to own the SEO vision end-to-end, managing external agency partners and collaborating with Digital Product and Tech teams to deliver high-impact results. This is a unique chance to manage the SEO budget for the DTI channel and play a pivotal role in shaping how Gousto connects with new customers.
Core Responsibilities
- Create and lead the long-term vision and strategy for SEO to drive sustainable growth in sign-ups
- Manage and influence relationships with external SEO agencies and technical partners
- Lead the execution of SEO strategies by collaborating with Digital Product, Tech, and PR teams
- Oversee the SEO performance and budget for the DTI channel
- Effectively collaborate with other Acquisition Senior Managers to drive collective impact on the function and utilisation of junior team members' resources
- Act as a key collaborator with Analytics and Digital Product squads to influence roadmaps
- Model Gousto’s ownership principles to foster a positive team culture
- Navigate industry trends to ensure Gousto remains at the forefront of SEO innovation
Who You Are
- Expert knowledge of SEO levers and a deep understanding of current industry trends, for example, GEO/AIO.
- Ability to influence and engage a wide range of stakeholders, from technical teams to senior leadership
- Energetic and motivated professional who thrives in fast-paced environments
- Strategic thinker capable of turning SEO insights into actionable growth plans
- Strong collaborator who can work effectively across different functions like Analytics and PR
- Understanding of the broader acquisition channel mix beyond SEO
- Proactive problem solver comfortable with navigating ambiguity
- Committed to fostering an inclusive and supportive team environment
Additional Information
Whether it’s creating diversity in our recipes or building new teams, we care about our people and the opportunities they have at Gousto. Across our business, we lead with inclusivity and strive for equity in all we do; working hard to ensure Gousto is an environment where you can be totally yourself.
Everyone is welcome, and we’re looking for applications from people of all backgrounds and experiences.
For our roles outside of Operations, most of our people spend 1 or 2 days in our offices every week, combining the benefits of flexibility and time together with colleagues. We want to enable you to do your best work, and if you require additional flexibility, please talk to us about it.
If you have a disability that you’re worried will affect you during the interview process, please let us know and we will do our best to help you feel comfortable.
We’d love it if you could submit your application online. If you require an alternative method of applying, please let us know.
Senior SEO Manager (12M Fixed Term Contract) employer: Alt Marketing School
Contact Detail:
Alt Marketing School Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior SEO Manager (12M Fixed Term Contract)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Gousto or similar companies. A friendly chat can open doors and give you insights that might just help you land that Senior SEO Manager role.
✨Tip Number 2
Show off your skills! Prepare a mini-presentation or case study on a successful SEO project you've led. This will not only demonstrate your expertise but also your passion for driving growth through innovative strategies.
✨Tip Number 3
Be proactive! Follow Gousto on social media and engage with their content. Commenting on their posts or sharing relevant insights can get you noticed and show your genuine interest in the company.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're serious about joining the Gousto team and ready to contribute to our mission of making dinner better for everyone.
We think you need these skills to ace Senior SEO Manager (12M Fixed Term Contract)
Some tips for your application 🫡
Show Your Passion for SEO: When writing your application, let your enthusiasm for SEO shine through! Share specific examples of how you've driven organic growth in the past and what excites you about the future of SEO. We love seeing candidates who are genuinely passionate about their field.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your relevant experience and skills that align with our Senior SEO Manager role. Use keywords from the job description to demonstrate that you understand what we're looking for. It helps us see how you fit into our team!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and focus on your achievements and how they relate to the role. A well-structured application makes it easier for us to see your potential.
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows us you're keen to join our Gousto family!
How to prepare for a job interview at Alt Marketing School
✨Know Your SEO Stuff
Make sure you brush up on the latest SEO trends and techniques, especially those relevant to Gousto's mission. Be ready to discuss how you can leverage your expertise to drive sustainable growth in sign-ups.
✨Show Your Collaborative Spirit
Gousto values teamwork, so be prepared to share examples of how you've successfully collaborated with cross-functional teams in the past. Highlight your experience working with Digital Product, Tech, and PR teams to execute SEO strategies.
✨Be Data-Driven
Since Gousto is powered by data, come equipped with insights from your previous roles. Discuss how you've used analytics to inform your SEO strategies and how you plan to manage the SEO budget effectively.
✨Embrace Inclusivity
Gousto is committed to creating an inclusive environment. Be genuine about your values and how you can contribute to fostering a positive team culture. Share any experiences that demonstrate your commitment to inclusivity and support for diverse teams.