At a Glance
- Tasks: Plan and deliver exciting marketing campaigns for food testing services.
- Company: Join ALS, a global leader in scientific testing with a passion for a healthier future.
- Benefits: Enjoy 25+ days of annual leave, wellness perks, and a supportive work environment.
- Other info: Flexible hybrid working and opportunities for personal growth await you at ALS.
- Why this job: Make a real impact in the food industry while developing your marketing skills.
- Qualifications: Experience in marketing, strong digital skills, and a creative mindset are essential.
The predicted salary is between 30000 - 40000 £ per year.
At ALS, we encourage you to dream big. When you join us, you’ll be part of a global team harnessing the power of scientific testing and data-driven insights to build a healthier future.
As a Marketing Executive within the Food Division, you will support the planning and delivery of marketing activities that promote ALS's food testing and analytical services across the UK. Working closely with technical experts, sales teams and external suppliers, you will help communicate the value of our services to food manufacturers, retailers and industry stakeholders. Combining campaign management, content creation, digital marketing, event coordination and market analysis to strengthen brand awareness, you will generate leads and support commercial growth.
Day-to-Day Responsibilities
- Planning and delivering integrated marketing campaigns to promote food testing services.
- Creating and updating marketing collateral including brochures, case studies, email campaigns, presentations and website content.
- Managing social media content and monitoring engagement across relevant platforms.
- Supporting the organisation and promotion of industry exhibitions, conferences, webinars and customer events.
- Working with the sales team to develop marketing materials that support business development and lead generation.
- Liaising with external agencies, designers and printers to produce high-quality marketing assets.
- Monitoring campaign performance using analytics and reporting on key metrics such as website traffic, email engagement and lead generation.
- Conducting market research to identify customer trends, competitor activity and new opportunities within the food industry.
- Maintaining brand consistency across all communications and ensuring marketing materials remain compliant with company and industry standards.
- Managing multiple projects simultaneously while meeting deadlines and prioritising business needs.
Essential Criteria
- Experience in a marketing role, ideally within a B2B, scientific, technical or food-related environment.
- Strong understanding of digital marketing, including email marketing, website management and social media.
- Excellent written and verbal communication skills with the ability to tailor content for different audiences.
- Experience planning and delivering marketing campaigns from concept through to evaluation.
- Ability to analyse marketing performance data and make recommendations for improvement.
- Strong organisational skills with the ability to manage multiple projects and deadlines.
- Proficient in Microsoft Office, particularly PowerPoint and Excel.
- Experience using CRM systems and email marketing platforms would be advantageous.
- Creative mindset with strong attention to detail.
- Confident working collaboratively with internal stakeholders and external suppliers.
- Self-motivated with the ability to work independently while contributing effectively within a wider team.
Full right to work in the UK and willingness to travel occasionally to industry events where required.
Employee Benefits Include:
- Annual Leave commencing at 25 days (rising to 30) plus 8 public holidays (pro rata for part time)
- Ability to Buy annual leave.
- Enhanced Company Sick Pay Scheme
- Value Awards Recognition Scheme
- Perkbox membership providing access to discount vouchers and wellness hub.
- Learning/study support
- Group Personal Pension Plan
- Car Parking on-site
Please note there is NO visa or sponsorship support provided for this role.
Working at ALS
The ALS team is a diverse and dedicated community united by our passion to make a difference in the world. Our values are important to us, and shape how we work, how we treat each other and how we recognise excellence. At ALS, you’ll be supported to develop new skills and reach your full potential. We invest in our people with programs and opportunities that help you build a diverse career with us. We want everyone to have a safe, flexible and rewarding career that makes a positive impact on our people, the planet and our communities.
Everyone Matters
ALS is proud to be an equal opportunity employer and is committed to fostering an inclusive work environment where the strengths and perspectives of each employee are both recognised and valued. ALS also welcomes applications from people with all levels of ability. Reasonable adjustments to support candidates throughout the recruitment process are available upon request.
Eligibility
To be eligible to work at ALS you must be a Citizen or Permanent Resident of the country you are applying for, or either hold or be able to obtain, a valid working visa.
How to apply
Please apply on-line and provide a resume & cover letter that best demonstrate your motivation and ability to meet the requirements of this role.
Marketing Executive in Shrewsbury employer: ALS Global
At ALS, we pride ourselves on being an exceptional employer, offering a supportive and inclusive work environment in Prescot. Our commitment to employee growth is reflected in our comprehensive training programmes and diverse career opportunities, all while ensuring a safe and rewarding workplace. With attractive benefits such as a competitive salary, generous holiday allowance, and a strong focus on work-life balance, joining our team means becoming part of a community dedicated to making a positive impact through scientific excellence.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive in Shrewsbury
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for ALS Global and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like ALS Global are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with ALS Global on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at ALS Global. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Executive in Shrewsbury
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit ALS Global. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of ALS Global:Show us that you’ve done your homework! In your application, briefly mention what you admire about ALS Global’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at ALS Global
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at ALS Global will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At ALS Global, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
