Lead BI Business Analyst in Watford

Join our journey to create a new experience for The National Lottery and help us to power change for the greater good. We are Allwyn UK, part of the Allwyn Entertainment Group - a multi-national lottery operator with a market-leading presence across Europe. While the main contribution of The National Lottery to society is via funds for good causes, at Allwyn we put our purpose and values at the heart of everything we do. We invite you to join us on a once-in-a-lifetime transformation journey by creating a National Lottery that delivers more money to good causes.

What you'll be doing...

• Mentorship & Team Leadership – Provide guidance and coaching to reporting Business Analysts, establish best practices, troubleshoot complex reports, and standardize documentation. Foster a collaborative, growth‐oriented environment.
• Maintaining BI Roadmaps (Functional & Technical) – Define and own a roadmap for ongoing enhancements to dashboards, data transformations, and self‐service analytics. Align short‐term deliverables with long‐term initiatives.
• Hands‐On Reporting & Power BI Expertise – Serve as the go‐to authority for Power BI (or equivalent tools) for data modeling, DAX queries, and performance optimization. Partner with data engineers to design efficient data pipelines.
• Lottery‐Specific Business Analysis – Collaborate with marketing, finance and operations to capture requirements and translate them into reporting solutions while balancing regulatory mandates.
• Data Quality & Governance – Ensure robust data accuracy and access controls for all published reports, support and refine governance processes, and uphold lottery guidelines.
• Project Delivery & Stakeholder Engagement – Manage end‐to‐end analytics projects: scoping, backlog management, UAT and production rollout; coordinate cross‐functional teams and provide status updates.
• User Enablement & Self‐Service – Drive training programs, demos, lunch‐and‐learn sessions, promote self‐service BI adoption and streamline user permissions.

Key Measures of Success

• Timeliness & Quality of Deliverables – BI initiatives delivered on schedule with minimal post‐deployment rework.
• Stakeholder Satisfaction & Adoption – Positive feedback from lottery ops, finance, marketing and growth in self‐serve usage.
• Data Accuracy & Regulatory Alignment – Strict adherence to lottery regulations and no major data quality issues.
• Mentorship & Team Performance – Continuous improvement in reporting BA competencies and standardized best practices.
• Roadmap Progress & Innovation – Steady advancement of functional and technical items, delivery of new features such as AI visuals and incremental load strategies.

Key Skills and Experience

• 8+ Years in BI/Analytics – Proven track record in data analysis, dashboard development and stakeholder management within a regulated environment.
• Expertise in Reporting Tools (Power BI Preferred) – Hands‐on proficiency with data modeling, DAX, performance tuning and ability to mentor others.
• Project Delivery & Documentation – Experience leading BI projects end‐to‐end, producing user stories, acceptance criteria, backlog items.
• Leadership & Communication – Strong interpersonal skills to coach BAs, unify best practices and drive cross‐functional cooperation.
• Data Governance & Compliance – Awareness of regulatory constraints, ensuring solutions respect data privacy rules and compliance guidelines.
• Additional Qualifications – Microsoft Power BI certifications (DA‐100/PL‐300) highly preferred; lottery domain experience preferred; prior enterprise‐level BI implementation experience a plus.

About us

We've developed ground‐breaking technologies, built player protection frameworks, and have a proven track record of making lotteries better.

Benefits

• Company bonus scheme
• Matched pension contributions up to 8.5%
• 26 days annual leave + 2 Life Days (and bank holidays)
• Complimentary Private Medical
• Life Assurance
• Enhanced Maternity & Paternity leave
• £500 wellness allowance
• Access to nutritional advisor and personal trainers
• Discounted Health Assessments
• Complimentary Financial coaching

Allwyn is an Equal Opportunity Employer which prides itself in being diverse and inclusive. We do not tolerate discrimination, harassment or victimisation in the workplace. All employment decisions at Allwyn are based on the business needs, the job requirements and the individual qualifications. All employment decisions are made on a non‐discriminatory basis.