Allwyn UK is seeking a CRM Analyst to support targeted CRM campaigns by defining player audiences, developing data fields, and analysing performance. You will collaborate with the CRM Data, Decisioning and Governance teams to ensure accurate, compliant audience selections informed by player behaviour and insight.
The role involves building dashboards, automating reporting, and driving data-led improvements while upholding participant protection principles and strong stakeholder relationships.
#J-18808-LjbffrCRM Analyst: Audience & Campaign Insights in Watford employer: Allwyn UK
Allwyn UK in Watford is an excellent employer, offering a dynamic work culture that prioritises innovation and collaboration within the national lottery sector. Employees benefit from a competitive bonus scheme, matched pension contributions, and ample opportunities for professional growth, making it a rewarding place to advance your career in security testing.
