At a Glance
- Tasks: Design and execute innovative marketing strategies for events across EMEA.
- Company: Join Allspring, a dynamic leader in asset management with a collaborative culture.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Work in a vibrant environment with excellent career advancement opportunities.
- Why this job: Make an impact by elevating brand presence through exciting events and campaigns.
- Qualifications: 7+ years in marketing/events, strong Microsoft Office skills, and effective communication.
The predicted salary is between 56700 - 69300 £ per year.
Allspring is seeking an EMEA Marketing and Events Manager to support our growth strategy and elevate our marketing presence across various EMEA territories. This role will support in designing and leading execution of a comprehensive full-funnel and omni-channel marketing strategy, seamlessly blending marketing initiatives across digital and in-person channels to maximise sales and retention within Allspring’s target market. This role reports to the Head of International Channel Marketing (based in Allspring’s Milan office). We currently operate in a hybrid working model, whereby you will be required to work in-office 4 days per week.
Location(s): London, UK
Responsibilities
- Support in developing in-person and digital event strategies tailoring content and campaigns to regional needs and cultural nuances.
- Research, evaluate and provide market insights for industry events and sponsorship opportunities within the wholesale and institutional channels across EMEA to support business objectives and enhance brand visibility in the region.
- Lead in the planning and execution of all EMEA in-person events, including vendor coordination, logistics, hands-on onsite support and other administrative duties associated with event preparation.
- Organise and support proprietary and co-branded events and webinars, acting as the central coordinator across internal stakeholders and external partners.
- Partnering with the Global Social Media team, develop a coordinated EMEA social media content plan, aligned to event initiatives to elevate Allspring's market presence and strengthen brand awareness through regional events, award recognition, and key marketing initiatives.
- Deliver actionable campaign and event analytics, synthesising insights to inform sales engagement and client demand trends.
- Support localized marketing initiatives across priority EMEA markets, tailoring content and campaigns to regional needs and cultural nuances.
- Produce event and sponsorship performance reports, providing metrics, analytics and meaningful insights from Salesforce data to support future marketing and business decisions.
- Oversee compliance approvals for marketing materials, ensuring adherence across regional regulatory requirements.
- Any other tasks as may be reasonably required.
Qualifications
Required Qualifications
- 7+ years of marketing and event organisation experience, preferably within asset management/financial services.
- Strong proficiency in Microsoft Office (PowerPoint, Word, Excel).
- Remain in stationary position for prolonged periods of time.
- Operate computer programs and software.
- Ability to communicate effectively with audiences in person and in electronic formats.
- Day-to-day contact with others (co-workers and/or public).
- Ability to work in a collaborative business environment in close quarters with peers and varying interruptions.
Preferred Qualifications
- Business proficiency in a European language would be an advantage but is not required.
- Prior experience working in a global organization.
- Experience working with Salesforce Marketing Cloud and/or Stensul.
Compensation Disclosure
We are an Equal Opportunity/Affirmative Action Employer. We consider all qualified applicants for employment regardless of age, race, color, national origin, sex, religion, veteran status, disability, sexual orientation, gender identity, or any other protected status.
EMEA Marketing and Events Manager employer: Allspring Global Investments
Allspring Global Investments is an exceptional employer that prioritises a client-centric culture and offers a dynamic work environment in London. With a strong focus on employee growth, you will have the opportunity to enhance your skills while contributing to meaningful client transitions and operational improvements. The hybrid working model promotes work-life balance, making it an ideal place for those seeking a rewarding career in finance.
Contact Details:
Allspring Global Investments Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land EMEA Marketing and Events Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Allspring Global Investments and show them what you can bring to the table.
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Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Allspring Global Investments are looking for.
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✨Attend Industry Events
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We think you need these skills to ace EMEA Marketing and Events Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Allspring Global Investments. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
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Demonstrate Your Understanding of Allspring Global Investments:Show us that you’ve done your homework! In your application, briefly mention what you admire about Allspring Global Investments’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Allspring Global Investments
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Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Allspring Global Investments will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
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✨Be Ready for Scenario-Based Questions
At Allspring Global Investments, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
