At a Glance
- Tasks: Lead exciting marketing and events strategies across EMEA, blending digital and in-person initiatives.
- Company: Join Allspring, a dynamic company focused on growth and innovation in the financial services sector.
- Benefits: Enjoy a hybrid work model, competitive salary, and opportunities for professional development.
- Other info: Collaborative environment with a focus on cultural nuances and regional marketing strategies.
- Why this job: Make a real impact by enhancing brand visibility and engaging with diverse markets.
- Qualifications: 7+ years in marketing/events, strong Microsoft Office skills, and effective communication abilities.
The predicted salary is between 59400 - 72600 £ per year.
Allspring is seeking an EMEA Marketing and Events Manager to support our growth strategy and elevate our marketing presence across various EMEA territories. This role will support in designing and leading execution of a comprehensive full-funnel and omni-channel marketing strategy, seamlessly blending marketing initiatives across digital and in-person channels to maximise sales and retention within Allspring’s target market. This role reports to the Head of International Channel Marketing (based in Allspring’s Milan office). We currently operate in a hybrid working model, whereby you will be required to work in-office 4 days per week.
Location(s): London, UK
Responsibilities
- Support in developing in-person and digital event strategies tailoring content and campaigns to regional needs and cultural nuances.
- Research, evaluate and provide market insights for industry events and sponsorship opportunities within the wholesale and institutional channels across EMEA to support business objectives and enhance brand visibility in the region.
- Lead in the planning and execution of all EMEA in-person events, including vendor coordination, logistics, hands-on onsite support and other administrative duties associated with event preparation.
- Organise and support proprietary and co-branded events and webinars, acting as the central coordinator across internal stakeholders and external partners.
- Partnering with the Global Social Media team, develop a co-ordinated EMEA social media content plan, aligned to event initiatives to elevate Allspring's market presence and strengthen brand awareness through regional events, award recognition, and key marketing initiatives.
- Deliver actionable campaign and event analytics, synthesizing insights to inform sales engagement and client demand trends.
- Support localized marketing initiatives across priority EMEA markets, tailoring content and campaigns to regional needs and cultural nuances.
- Produce event and sponsorship performance reports, providing metrics, analytics and meaningful insights from Salesforce data to support future marketing and business decisions.
- Oversee compliance approvals for marketing materials, ensuring adherence across regional regulatory requirements.
- Any other tasks as may be reasonably required.
Qualifications
Required Qualifications
- 7+ years of marketing and event organisation experience, preferably within asset management/financial services.
- Strong proficiency in Microsoft Office (PowerPoint, Word, Excel).
- Remain in stationary position for prolonged periods of time.
- Operate computer programs and software.
- Ability to communicate effectively with audiences in person and in electronic formats.
- Day-to-day contact with others (co-workers and/or public).
- Ability to work in a collaborative business environment in close quarters with peers and varying interruptions.
Preferred Qualifications
- Business proficiency in a European language would be an advantage but is not required.
- Prior experience working in a global organization.
- Experience working with Salesforce Marketing Cloud and/or Stensul.
Compensation
#LI-BA1 #LI-Hybrid
Disclosure
We are an Equal Opportunity/Affirmative Action Employer. We consider all qualified applicants for employment regardless of age, race, color, national origin, sex, religion, veteran status, disability, sexual orientation, gender identity, or any other protected status.
EMEA Marketing and Events Manager in London employer: Allspring Global Investments Holdings
Allspring Global Investments is an exceptional employer that prioritises a client-centric culture and fosters a collaborative work environment in the heart of London. With a strong commitment to employee growth, we offer continuous improvement programmes and opportunities to engage with diverse teams across the asset management industry. Our hybrid working model allows for flexibility while ensuring that our team members are integral to delivering outstanding client experiences.
Contact Details:
Allspring Global Investments Holdings Recruitment Team
