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- Tasks: Create engaging content for investment products and collaborate with marketing and investment teams.
- Company: Join Allspring Global Investments, a leader in the financial services industry.
- Benefits: Hybrid working model, competitive salary, and opportunities for professional growth.
- Why this job: Showcase your storytelling skills while making an impact in the investment world.
- Qualifications: 5-10 years in product marketing or investment roles; strong communication and organisational skills.
- Other info: Dynamic team environment with a focus on innovation and collaboration.
The predicted salary is between 36000 - 60000 £ per year.
Allspring Global Investments’ Marketing & Communications Team is seeking a Product Marketer to join our International Marketing Team, working to develop content focused on our equity, fixed income, and systematic strategies. Working in partnership with the Marketing, Investment and Distribution teams, this person will create unique and insightful content that will highlight our investment capabilities, strategies and products, while continuing to elevate Allspring’s brand as a leader within its industry. In this role, you’ll have the opportunity to exhibit storytelling skills while applying your knowledge of investments in order to create pieces that will generate new opportunities for Allspring.
We currently operate in a hybrid working model, whereby you will be required to work in-office 4 days per week. Location(s): London, UK
Responsibilities
- Ideate and draft new investment product content, including but not limited to pitchbooks, sales sheets, primers, web content, podcast scripts, videos, brochures, etc.
- Analyze and organize data as needed to create compelling stories and unique positioning in marketing collateral. This includes leveraging performance data and charts, Morningstar Direct, and/or Bloomberg outputs.
- Leverage existing content to output engaging email marketing and social media posts.
- Partner closely with the Investment teams on content ideation and development, while ensuring content is engaged with and distributed by Channel Marketing team.
- Develop deep understanding on investment teams and products/strategies.
- Ensure content is written with the appropriate channel in mind.
- Examine existing materials, templates and usage of content to ensure content is relevant and useful to Distribution.
- Present new ideas to enhance team’s content, processes, strategy and output.
- Collaborate with Compliance to ensure content adheres to best practices and guidelines.
- Develop content in a timely manner, following project plans and meeting deadlines.
- Upkeep/update existing sales collaterals outside standard marketing materials based on focus strategies.
Qualifications
REQUIRED QUALIFICATIONS
- 5-10 years of experience from either Product Marketing, Investment Specialist or Product Specialist role within Financial Services.
- Demonstrated understanding of capital markets, asset classes (fixed income, equities, alternatives), capabilities, philosophies and processes.
- Deep knowledge of investment products/strategies.
- Ability to synthesize complex information and distill it down into simple terms for broad use.
- Exceptional organisational, multi-tasking, stakeholder management and prioritisation skills.
- Attention to detail, strong, clear, and concise written and oral communication skills.
- Ability to work independently as well as in groups.
- Personal interest in investments and financial markets.
PREFERRED QUALIFICATIONS
- Bachelor’s degree preferred.
International Investment Product Marketer employer: Allspring Global Investments Holdings, LLC
Contact Detail:
Allspring Global Investments Holdings, LLC Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land International Investment Product Marketer
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in investment marketing. Whether it’s pitchbooks or social media posts, having tangible examples can really set you apart.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Be ready to discuss how your experience aligns with their strategies and how you can contribute to their goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace International Investment Product Marketer
Some tips for your application 🫡
Show Off Your Storytelling Skills: Since this role is all about creating engaging content, make sure your application reflects your storytelling abilities. Use examples from your past experiences to demonstrate how you've crafted compelling narratives in the investment space.
Tailor Your Content: When applying, ensure that your written materials are tailored to the specific role and company. Highlight your understanding of capital markets and investment strategies, and show us how you can create content that resonates with our audience.
Be Clear and Concise: We love clear communication! Make sure your application is well-organised and free of jargon. Use simple terms to explain complex ideas, just like you would in your marketing collateral.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at Allspring Global Investments Holdings, LLC
✨Know Your Investment Products
Before the interview, make sure you have a solid understanding of the investment products and strategies mentioned in the job description. Brush up on your knowledge of fixed income, equities, and alternatives, as well as any recent trends in capital markets. This will help you speak confidently about how your experience aligns with the role.
✨Showcase Your Storytelling Skills
Since the role involves creating compelling content, prepare examples of how you've successfully communicated complex investment concepts in an engaging way. Think about specific projects where your storytelling made a difference, and be ready to discuss these during the interview.
✨Prepare for Collaboration Questions
This position requires working closely with various teams, so expect questions about your collaboration skills. Have examples ready that demonstrate how you've partnered with others, particularly in marketing or investment contexts, to create impactful content or strategies.
✨Be Ready to Discuss Data Analysis
The role involves analysing data to create compelling stories. Familiarise yourself with tools like Morningstar Direct and Bloomberg, and be prepared to discuss how you've used data in past roles to inform your marketing strategies or content creation.