Freelance PR

• Experience Level:
  Executive / Manager
• Company:
  allpoints )
• Reporting to:
  Megan Johnstone-Mackie, PR & Marketing Director
• Location:
  Primarily remote, with occasional in-person client meetings in London
• Fee:
  Dependent on experience
• Schedule:
  Part-time – 2-3 days a week
  (dependent on initial trial period & availability)

About allpoints

allpoints are agency growth specialists and Mergers & Acquisitions advisors, empowering business owners with the clarity, knowledge, and capabilities to realise and deliver the full potential of their business.

With over 250 years of collective experience, allpoints offers unmatched expertise in growth and M&A strategy for agency leaders. Acting as an agency growth \’Sherpa\’, we take a hands-on approach to guide businesses through the competitive landscape and help them reach new heights.

This role sits within the marketing and PR services arm of allpoints, where we bring our strategic thinking to life, helping clients fine-tune and deliver their marketing, social, and PR strategies. You\’ll play a vital role in content ideation and campaign development, generating fresh and impactful ideas and translating them into engaging content across PR, social media, and broader marketing activities. It\’s a collaborative and creative space designed for sharp thinkers who love bringing ideas to life.

Key Responsibilities

PR & Media Outreach

• Identify and recommend suitable media, press, speaking, and awards opportunities for clients
• Research and track editorial calendars, media lists, and PR opportunities
• Assist with drafting media pitches, client bios, and press materials
• Help create articles and thought leadership content
• Monitor platforms for real-time PR requests and respond appropriately

Awards & Recognition

• Track award deadlines, entry criteria, and costs
• Identify relevant awards for each client and manage the submission process
• Compile supporting documents, client metrics, and assist with drafting entries

General & Administrative Support

• Proofread and copyedit press releases, bios, and social media content
• Maintain shared documents, project calendars, and campaign timelines
• Attend brainstorms and team meetings; contribute creative and strategic ideas
• Provide day-to-day organisational support to the Marketing Director

What We\’re Looking For

• Organised, proactive, and detail-oriented, with strong time management skills
• Creative thinker with a flair for storytelling (both visual and written)
• Excellent writing and proofreading abilities
• Demonstrable experience managing social media content and accounts
• Strong understanding of digital tools (Canva, Buffer, Hootsuite, Later, etc.)
• Knowledge of SEO, analytics, and engagement tracking is a plus
• Adaptable, collaborative, and eager to learn
• Comfortable working independently and remotely

What We Offer

• Flexible freelance working structure
• Exposure to a diverse range of exciting clients and campaigns
• Opportunity to take ownership, contribute ideas, and grow with the agency
• Supportive team culture and collaborative environment