Media Executive (UK) in London

In business for over 30 years, Allied has built upon its roots in film advertising and publicity to become a global leader in entertainment, culture, and lifestyle marketing. Allied’s award-winning team of specialists, over 400 strong across 23 global offices, create campaigns that drive conversion for some of the world’s biggest brands in film, TV, sports, gaming, live entertainment, cultural institutions, hospitality, and consumer brands. Our teams provide best-in-class marketing solutions across a range of services including integrated paid, owned, and earned media, creative solutions, and strategic consulting.

Our London team works with a wide range of clients across entertainment, tourism, culture, and lifestyle brands, delivering data-driven media campaigns that drive real-world impact. As a Media Executive, you’ll support the execution of paid media campaigns across media platforms, learning how to translate client objectives into smart, effective media strategies. You’ll gain hands-on experience with key platforms, budgets, pacing, audience targeting, optimisation, and reporting — building a strong foundation for a long-term career in media.

Responsibilities

• Supporting the planning and day-to-day management of digital advertising campaigns across platforms such as Google Ads, Meta Ads Manager, TikTok Ads, and others.
• Assisting in audience research, budget management, campaign setup, pacing, and optimisation.
• Monitoring campaign performance and contributing to weekly and end-of-campaign reporting.
• Developing your analytical skill set by working with data, benchmarks, and performance insights.
• Collaborating with internal teams to ensure campaigns align with broader strategy and client objectives.
• Gaining exposure to emerging tools and AI-powered workflows used across the paid media team.

You’ll build hands-on, practical skills that position you for rapid professional growth — including progression into Media Planner/Buyer roles as you develop expertise.

Qualifications

• 1+ year of experience executing paid media campaigns in Meta Business Manager, Google Ads, Google Campaign Manager, or similar platforms is a must.
• Strong interest in applying analytics and data to solve real-world marketing challenges.
• Confident working with numbers and proficient in Excel/Google Sheets (pivot tables, v-lookups, etc.).
• Curiosity and enthusiasm for entertainment, culture, tourism, travel, or pop culture is a plus.
• Highly organised, proactive, and eager to learn in a fast-paced environment.

This will be a hybrid role with two mandatory days in our London Office (Soho) per week (Tuesdays and Thursdays).

Allied Global Marketing is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other status protected under federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.