Allied Bakeries are owned by Associated British Foods. ABF is a diversified international food, ingredients and retail group with sales of £20.1bn and 138,000 employees in 56 countries. It has significant businesses in Europe, Africa, the Americas, Asia and Australia. Our sister companies in ABF UK Grocery produce products under many market‑leading household brands, including Jordans, Ryvita, Pataks, Blue Dragon & Silver Spoon.
We are proud of our brands: we make top 10 UK grocery brand Kingsmill as well as Allinson’s and Sunblest. You’ll know us best through our white, wholemeal and seeded market‑leading loaves, as well as Kingsmill 50/50, the nation’s favourite Healthier White, and our delicious pancakes, crumpets, hot cross buns and other bakery products.
The success of our business depends on us having the right people on the team. We are incredibly passionate about our business, but it isn’t for the faint‑hearted – it’s pacey and demanding so our people need to have a positive attitude and to want to work inclusively. We take massive pride in what we do, not least in how colleagues based in our bakeries and depots have one of the best safety performance records in the industry.
Our Grocery Service Centre, based near Liverpool, is a hub for transactional activity across multiple ABF companies within the ABF Grocery division. Supporting some of our well‑known brands such as Kingsmill, Pataks, Blue Dragon, Jordans, Ryvita and Silver Spoon, amongst others. We deliver Shared Service activities across a wide range of disciplines including Customer Services, Consumer Care, Finance, Payroll, HR and IS.
If you’re looking to join a business that is passionate, encourages you to be the best you can be, and values its people, we’d love to hear from you.
Overview Of Role
Location: Maidenhead
Department: UK Sales
Contract: Permanent
Build relationships. Drive growth. Make an impact.
Looking to take the next step in your commercial career?
At Hovis Bakeries, we're looking for a motivated and commercially minded Customer Development Executive to join our UK Sales team, supporting one of our major strategic customers.
This is a fantastic opportunity to develop your career in customer account management, working with some of the UK's best‑loved bakery brands and helping deliver exciting opportunities across both Hovis branded and own‑label products.
You’ll work alongside experienced commercial colleagues, gaining hands‑on experience in customer planning, promotional activity, product launches and business development.
If you enjoy building relationships, working with data and turning ideas into results, we'd love to hear from you!
What You'll Be Doing
Working closely with our Senior Business Development Manager, you'll help manage and develop a key customer account, ensuring we deliver great service while identifying opportunities for growth.
- Building customer relationships – supporting day‑to‑day account activity and developing positive working relationships with key stakeholders.
- Bringing promotions to life – working with Category and Marketing teams to plan and deliver promotional campaigns.
- Supporting product launches – coordinating new product introductions, customer setup and product changes.
- Keeping customers supplied – partnering with Supply Chain teams to support product availability and customer service.
- Understanding performance – monitoring promotional spend, analysing sales performance and identifying opportunities to improve results.
- Working across the business – collaborating with Sales, Finance, Marketing and Supply Chain to deliver customer plans and commercial objectives.
- Identifying opportunities – using customer and market insights to support business growth and continuous improvement.
What We're Looking For
We're looking for someone who enjoys working with people, has a commercial mindset and is keen to develop their skills in customer account management.
- Experience in sales, business development, customer support, account coordination or a similar commercial role.
- An interest in understanding customer needs, building relationships and driving business growth.
- Good organisational skills, with the ability to manage competing priorities and meet deadlines.
- Strong communication and relationship‑building skills.
- Confidence working with numbers, sales data and commercial information.
- Working knowledge of Microsoft Office, particularly Excel.
- A proactive, collaborative approach and a willingness to learn.
You don't need to have managed a major customer account before.
We're interested in people with the right attitude, transferable skills and the ambition to develop their commercial career.
Why this role?
This is more than an opportunity to support a customer account. It's a chance to build your commercial knowledge, develop your confidence and gain valuable experience within a major UK food manufacturing business.
You’ll benefit from:
- Exposure to a major strategic customer, gaining insight into account management and commercial decision‑making.
- Hands‑on learning and development, working alongside experienced sales and commercial colleagues.
- Cross‑functional experience, building relationships across Sales, Marketing, Category, Finance and Supply Chain.
- Opportunities to grow, developing the skills and experience to take on greater responsibility as your career progresses.
What We Offer
We're proud to offer a competitive reward package and a culture that supports growth, wellbeing and development.
Our benefits include:
- Competitive salary.
- 6.6 weeks holiday entitlement.
- Career development and progression opportunities.
- Employee Recognition Programme celebrating safety and living our values.
- Pension scheme with employer contributions of up to 10%.
- Life Assurance.
- Bupa Private Healthcare, supporting your health and wellbeing.
- Simplyhealth cash plan, helping you cover the cost of everyday healthcare expenses, including dental, optical and physiotherapy treatments.
- Salary Finance, providing access to financial wellbeing tools, savings options and responsible borrowing solutions.
- Employee Assistance Programme, with 24/7 support, legal and financial advice, and access to the My Healthy Advantage wellbeing app.
- Electric Car Scheme.
- Cycle to Work Scheme.
- Extra Slice employee discount platform, offering savings at over 500 retailers.
Why join Hovis Bakeries?
At Hovis Bakeries, we're proud to bring together some of the UK's best‑known bakery brands, including Hovis, Kingsmill, Allinson's and Sunblest.
Our people are at the heart of everything we do. From creating great products to building strong customer partnerships, we work together to deliver quality, service and innovation every day.
We're committed to creating a workplace where people feel valued, supported and encouraged to grow.
Our values guide how we work:
Aim High | Work Together | I Do What I Say | Everybody Matters
Ready to take the next step?
If you're looking to develop your commercial career, build valuable customer relationships and make a real contribution to a growing business, we'd love to hear from you.
Apply today and join the UK Sales team at Hovis Bakeries!
Our Commitment to Inclusion
At Hovis Bakeries, we are committed to building a diverse and inclusive workplace where everyone feels valued, respected and able to be themselves.
We welcome applications from people of all backgrounds, experiences and perspectives and are dedicated to creating an environment where everyone can succeed.
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Customer Development Executive in Maidenhead employer: Allied Bakeries | part of Associated British Foods plc
Allied Bakeries is an exceptional employer, offering a dynamic and supportive work environment in Newcastle-under-Lyme. With a strong focus on safety and continuous improvement, employees benefit from extensive leadership development opportunities, competitive salaries, and a comprehensive benefits package including private healthcare and generous annual leave. Join a passionate team that values inclusivity and empowers you to make a meaningful impact in the fast-paced world of bakery production.
Contact Details:
Allied Bakeries | part of Associated British Foods plc Recruitment Team