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- Tasks: Drive marketing campaigns for pet insurance partnerships and engage with animal lovers.
- Company: Join Allianz, a leading global insurance brand with a focus on innovation.
- Benefits: Enjoy flexible working, competitive salary, and discounts on insurance products.
- Other info: Flexible work options and a commitment to diversity and inclusion.
- Why this job: Make a real impact in the pet industry while developing your marketing skills.
- Qualifications: Experience in digital marketing and a passion for pets are essential.
The predicted salary is between 35000 - 35000 £ per year.
Allianz Pet is now entering the next stage of development and is looking to achieve major growth across its portfolio of brands, including market leader Petplan. Identified for ‘unconstrained growth’, the business is increasing pet insurance distribution across all trading models including Partnerships.
The Partnerships Marketing Exec will support the delivery of B2B and B2B2C activity across breeder, charity and microchip channels. This role plays a key part in driving engagement, lead generation and brand advocacy through partner marketing, digital channels, promotional campaigns and operational excellence.
The role requires an experienced, detail-focused marketer who can confidently co-ordinate end-to-end delivery of campaigns, partner communications and digital optimisation, while working collaboratively with internal and external stakeholders. The role is a full-time, permanent position and will be based at Allianz Ditton Park, Datchet.
Salary Information
Circa £35,000. Pay is based on relevant experience, skills for the role, and location. Salary is only one part of our total reward package.
About You
- Partnerships Marketing Delivery
- Support marketing activity across breeder, charity and chip partnerships, ensuring consistency with Petplan brand and commercial objectives.
- Deliver partner marketing campaigns to drive awareness and acquisition.
- Digital & Optimisation
- Maintain and optimise partnership web pages, content hubs and landing pages.
- Use ContentSquare and other insight tools to analyse customer behaviour and improve engagement.
- Produce regular performance reporting, highlighting insights and recommendations.
- Support and execute advertising activity to amplify partnership campaigns where appropriate.
- Social Media & Content
- Plan and deliver social media activity supporting partnership campaigns, partners and key moments.
- Create engaging copy and content aligned to Petplan tone of voice and partner needs.
- Support the creation of training content and toolkits for partners and internal teams.
- Email & CRM
- Build and deploy email and newsletter campaigns for partners.
- Support segmentation, testing and optimisation to improve open rates, engagement and conversion.
- Ensure campaign communications align to regulatory and brand guidelines.
- Events & Partner Support
- Assist with partner events, including logistics and materials.
- Support on-the-day delivery and post-event follow-up activity.
- Operational & Commercial Support
- Manage invoicing and purchase orders for partnerships marketing activity.
- Oversee stock management for partner packs, collateral, merchandise and promotional materials.
- Liaise with agencies, suppliers and internal teams to ensure smooth campaign execution.
Essential Skills
- Demonstrated marketing experience.
- Hands-on experience across digital, social and email marketing.
- Strong analytical capability with experience using optimisation and insight tools (e.g. ContentSquare).
- Highly organised with an excellent attention to detail.
- Strong copywriting, proofreading and communication skills.
- Proven experience delivering end-to-end marketing campaigns.
- Collaborative, comfortable working cross-functionally and with external agencies or partners.
- Interest in pets, animal welfare or the veterinary sector.
Desirable Skills
- Responsible Artificial Intelligence usage.
- Experience working in the Insurance industry would be beneficial.
- Familiarity with CRM systems and Marketo.
What We Will Offer You
Recognised and rewarded for a job well done, we have a range of flexible benefits for you to choose from- so you can pick a package that’s perfect for you. We also offer flexible working options, global career opportunities across the wider Allianz Group, and fantastic career development and training. That’s on top of enjoying all the benefits you’d expect from the world’s number one insurance brand, including:
- Flexible buy/sell holiday options.
- Hybrid working.
- Annual performance related bonus.
- Contributory pension scheme.
- Development days.
- A discount up to 50% on a range of insurance products including car, home and pet.
- Retail discounts.
- Volunteering days.
Our Ways of Working
Do you need flexibility with the hours you work? Let us know as part of your application and if it’s right for our customers, our business and for you, then we’ll do everything we can to make it happen. Here at Allianz, we are signatories of the ABIs flexible working charter. We believe in supporting hybrid work patterns, which balance the needs of our customers, with your personal circumstances and our business requirements. Our aim with this is to help innovation, creativity, and you to thrive - Your work life balance is important to us.
Integrity, Fairness, Inclusion & Trust
At Allianz, we believe in fostering an inclusive workforce and are proud to be an equal opportunity employer. Our commitment to equal opportunities, gender equity, and balanced gender representation, is demonstrated by our numerous accreditations: EDGE certified for gender inclusion, Women in Finance Charter members, Disability Confident employer, Stonewall Diversity Champion, Business in the Community’s Race at Work Charter signatories, and Armed Forces Covenant gold standard employer.
We embrace neurodiversity and welcome applications from neurodivergent and disabled candidates, offering tailored adjustments to ensure your success. We encourage our employees to advocate for their needs, whether it’s assistive technology, ergonomic equipment, mentoring, coaching, or flexible work arrangements.
Accessible Application for All
As part of the Disability Confident Scheme, we support candidates with disabilities or long-term health conditions through the Offer an Interview Scheme, for those meeting the essential skills for the role. Contact our Resourcing team to opt into this scheme or for assistance with your application, including larger text, hard copies, or spoken applications.
For any inquiries or to submit your application, please contact: Conor McCourt.
Closing date: 17th May 2026. We reserve the right to close the advert early if we reach enough applications.
Join us - Let’s Care for Tomorrow.
Marketing Executive - Petplan New Partnerships Marketing employer: Allianz
Contact Detail:
Allianz Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive - Petplan New Partnerships Marketing
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Allianz or Petplan. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns, social media strategies, and any analytical work you've done. This is your chance to shine beyond the CV!
✨Tip Number 3
Prepare for the interview by researching Allianz and its values. Understand their approach to partnerships and be ready to discuss how your experience aligns with their goals. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Allianz.
We think you need these skills to ace Marketing Executive - Petplan New Partnerships Marketing
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in partnerships marketing. We want to see how your skills align with the role, so don’t hold back on showcasing your relevant achievements!
Show Off Your Analytical Skills: Since this role involves using tools like ContentSquare, it’s a good idea to mention any experience you have with analytics or optimisation tools. We love data-driven marketers, so let us know how you've used insights to improve campaigns!
Be Creative with Your Copy: As a Marketing Executive, strong copywriting is key. Use your application to demonstrate your writing style and ability to engage an audience. We’re looking for someone who can create content that resonates with our partners and customers alike!
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it’s super easy to do!
How to prepare for a job interview at Allianz
✨Know Your Stuff
Make sure you understand the ins and outs of the Partnerships Marketing role. Familiarise yourself with Petplan's brand values and their approach to B2B marketing. This will help you demonstrate your knowledge and show how you can contribute to their growth.
✨Showcase Your Experience
Prepare specific examples from your past marketing campaigns that highlight your skills in digital, social, and email marketing. Be ready to discuss how you've used tools like ContentSquare to optimise campaigns and improve engagement. This will prove you're not just a talker but a doer.
✨Be Collaborative
Since this role involves working with various stakeholders, emphasise your ability to collaborate effectively. Share experiences where you’ve successfully worked cross-functionally or with external partners. This will show that you’re a team player who can drive results together.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's future plans for partnerships and how they measure success in their marketing efforts. This shows your genuine interest in the role and helps you gauge if it’s the right fit for you too.