At a Glance
- Tasks: Drive marketing campaigns for pet insurance partnerships and engage with animal lovers.
- Company: Join Allianz, a leading global insurance brand with a focus on innovation.
- Benefits: Enjoy flexible working, competitive salary, and discounts on insurance products.
- Other info: Flexible work options and a commitment to diversity and inclusion.
- Why this job: Make a real impact in the pet industry while developing your marketing skills.
- Qualifications: Experience in digital marketing and a passion for pets are essential.
The predicted salary is between 35000 - 35000 £ per year.
Allianz Pet is now entering the next stage of development and is looking to achieve major growth across its portfolio of brands, including market leader Petplan. Identified for ‘unconstrained growth’, the business is increasing pet insurance distribution across all trading models including Partnerships.
The Partnerships Marketing Exec will support the delivery of B2B and B2B2C activity across breeder, charity and microchip channels. This role plays a key part in driving engagement, lead generation and brand advocacy through partner marketing, digital channels, promotional campaigns and operational excellence.
The role requires an experienced, detail-focused marketer who can confidently co-ordinate end-to-end delivery of campaigns, partner communications and digital optimisation, while working collaboratively with internal and external stakeholders. The role is a full-time, permanent position and will be based at Allianz Ditton Park, Datchet.
Salary Information
Circa £35,000. Pay is based on relevant experience, skills for the role, and location. Salary is only one part of our total reward package.
About You
- Partnerships Marketing Delivery
- Support marketing activity across breeder, charity and chip partnerships, ensuring consistency with Petplan brand and commercial objectives.
- Deliver partner marketing campaigns to drive awareness and acquisition.
- Digital & Optimisation
- Maintain and optimise partnership web pages, content hubs and landing pages.
- Use ContentSquare and other insight tools to analyse customer behaviour and improve engagement.
- Produce regular performance reporting, highlighting insights and recommendations.
- Support and execute advertising activity to amplify partnership campaigns where appropriate.
- Social Media & Content
- Plan and deliver social media activity supporting partnership campaigns, partners and key moments.
- Create engaging copy and content aligned to Petplan tone of voice and partner needs.
- Support the creation of training content and toolkits for partners and internal teams.
- Email & CRM
- Build and deploy email and newsletter campaigns for partners.
- Support segmentation, testing and optimisation to improve open rates, engagement and conversion.
- Ensure campaign communications align to regulatory and brand guidelines.
- Events & Partner Support
- Assist with partner events, including logistics and materials.
- Support on-the-day delivery and post-event follow-up activity.
- Operational & Commercial Support
- Manage invoicing and purchase orders for partnerships marketing activity.
- Oversee stock management for partner packs, collateral, merchandise and promotional materials.
- Liaise with agencies, suppliers and internal teams to ensure smooth campaign execution.
Essential Skills
- Demonstrated marketing experience.
- Hands-on experience across digital, social and email marketing.
- Strong analytical capability with experience using optimisation and insight tools (e.g. ContentSquare).
- Highly organised with an excellent attention to detail.
- Strong copywriting, proofreading and communication skills.
- Proven experience delivering end-to-end marketing campaigns.
- Collaborative, comfortable working cross-functionally and with external agencies or partners.
- Interest in pets, animal welfare or the veterinary sector.
Desirable Skills
- Responsible Artificial Intelligence usage.
- Experience working in the Insurance industry would be beneficial.
- Familiarity with CRM systems and Marketo.
What We Will Offer You
Recognised and rewarded for a job well done, we have a range of flexible benefits for you to choose from- so you can pick a package that’s perfect for you. We also offer flexible working options, global career opportunities across the wider Allianz Group, and fantastic career development and training. That’s on top of enjoying all the benefits you’d expect from the world’s number one insurance brand, including:
- Flexible buy/sell holiday options.
- Hybrid working.
- Annual performance related bonus.
- Contributory pension scheme.
- Development days.
- A discount up to 50% on a range of insurance products including car, home and pet.
- Retail discounts.
- Volunteering days.
Our Ways of Working
Do you need flexibility with the hours you work? Let us know as part of your application and if it’s right for our customers, our business and for you, then we’ll do everything we can to make it happen. Here at Allianz, we are signatories of the ABIs flexible working charter. We believe in supporting hybrid work patterns, which balance the needs of our customers, with your personal circumstances and our business requirements. Our aim with this is to help innovation, creativity, and you to thrive - Your work life balance is important to us.
Integrity, Fairness, Inclusion & Trust
At Allianz, we believe in fostering an inclusive workforce and are proud to be an equal opportunity employer. Our commitment to equal opportunities, gender equity, and balanced gender representation, is demonstrated by our numerous accreditations: EDGE certified for gender inclusion, Women in Finance Charter members, Disability Confident employer, Stonewall Diversity Champion, Business in the Community’s Race at Work Charter signatories, and Armed Forces Covenant gold standard employer.
We embrace neurodiversity and welcome applications from neurodivergent and disabled candidates, offering tailored adjustments to ensure your success. We encourage our employees to advocate for their needs, whether it’s assistive technology, ergonomic equipment, mentoring, coaching, or flexible work arrangements.
Accessible Application for All
As part of the Disability Confident Scheme, we support candidates with disabilities or long-term health conditions through the Offer an Interview Scheme, for those meeting the essential skills for the role. Contact our Resourcing team to opt into this scheme or for assistance with your application, including larger text, hard copies, or spoken applications.
For any inquiries or to submit your application, please contact: Conor McCourt.
Closing date: 17th May 2026. We reserve the right to close the advert early if we reach enough applications.
Join us - Let’s Care for Tomorrow.
Marketing Executive - Petplan New Partnerships Marketing employer: Allianz
Allianz Pet is an exceptional employer, offering a dynamic work environment at our Ditton Park location in Datchet, where you can thrive as a Marketing Executive. With a strong focus on employee growth, we provide flexible working options, comprehensive benefits, and opportunities for career development within the global Allianz Group. Our commitment to inclusivity and support for work-life balance ensures that every team member can contribute meaningfully while enjoying a rewarding career in the pet insurance sector.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive - Petplan New Partnerships Marketing
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Allianz and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Allianz are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Allianz on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Allianz. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Executive - Petplan New Partnerships Marketing
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Allianz. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Allianz:Show us that you’ve done your homework! In your application, briefly mention what you admire about Allianz’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Allianz
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Allianz will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Allianz, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
