At a Glance
- Tasks: Drive B2B marketing campaigns and engage partners in the pet insurance sector.
- Company: Join Allianz Pet, a leader in pet insurance with a focus on growth and innovation.
- Benefits: Enjoy flexible working, performance bonuses, and discounts on insurance products.
- Other info: Hybrid work environment with excellent career development opportunities.
- Why this job: Make a real impact in the pet industry while developing your marketing skills.
- Qualifications: Experience in marketing, strong analytical skills, and a passion for pets.
The predicted salary is between 33000 - 37000 € per year.
Allianz Pet is now entering the next stage of development and is looking to achieve major growth across its portfolio of brands, including market leader Petplan. Identified for "unconstrained growth", the business is increasing pet insurance distribution across all trading models including Partnerships. The Partnerships Marketing Exec will support the delivery of B2B and B2B2C activity across breeder, charity and microchip channels. This role plays a key part in driving engagement, lead generation and brand advocacy through partner marketing, digital channels, promotional campaigns and operational excellence.
The role requires an experienced, detail‑focused marketer who can confidently coordinate end‑to‑end delivery of campaigns, partner communications and digital optimisation, working collaboratively with internal and external stakeholders.
Salary Information
Circa £35,000. Pay is based on relevant experience, skills for the role, and location. Salary is only one part of our total reward package.
Responsibilities
- Partnerships Marketing Delivery
- Support marketing activity across breeder, charity and chip partnerships, ensuring consistency with Petplan brand and commercial objectives
- Deliver partner marketing campaigns to drive awareness and acquisition
- Digital & Optimisation
- Maintain and optimise partnership web pages, content hubs and landing pages
- Use ContentSquare and other insight tools to analyse customer behaviour and improve engagement
- Produce regular performance reporting, highlighting insights and recommendations
- Support and execute advertising activity to amplify partnership campaigns where appropriate
- Social Media & Content
- Plan and deliver social media activity supporting partnership campaigns, partners and key moments
- Create engaging copy and content aligned to Petplan tone of voice and partner needs
- Support the creation of training content and toolkits for partners and internal teams
- Email & CRM
- Build and deploy email and newsletter campaigns for partners
- Support segmentation, testing and optimisation to improve open rates, engagement and conversion
- Ensure campaign communications align to regulatory and brand guidelines
- Events & Partner Support
- Assist with partner events, including logistics and materials
- Support on‑the‑day delivery and post‑event follow‑up activity
- Operational & Commercial Support
- Manage invoicing and purchase orders for partnerships marketing activity
- Oversee stock management for partner packs, collateral, merchandise and promotional materials
- Liaise with agencies, suppliers and internal teams to ensure smooth campaign execution
Essential Skills
- Demonstrated marketing experience
- Hands‑on experience across digital, social and email marketing
- Strong analytical capability with experience using optimisation and insight tools (e.g. ContentSquare)
- Highly organised with an excellent attention to detail
- Strong copywriting, proofreading and communication skills
- Proven experience delivering end‑to‑end marketing campaigns
- Collaborative, comfortable working cross‑functionally and with external agencies or partners
- Interest in pets, animal welfare or the veterinary sector
Desirable Skills
- Responsible Artificial Intelligence usage
- Experience working in the Insurance industry would be beneficial
- Familiarity with CRM systems and Marketo
What We Will Offer You
- Flexible buy/sell holiday options
- Hybrid working
- Annual performance related bonus
- Contributory pension scheme
- Development days
- A discount up to 50% on a range of insurance products including car, home and pet
- Retail discounts
- Volunteering days
Our Ways of Working
We believe in supporting hybrid work patterns, which balance the needs of our customers, with your personal circumstances and our business requirements. Our aim is to help innovation, creativity, and you to thrive. Your work‑life balance is important to us.
Integrity, Fairness, Inclusion & Trust
At Allianz, we believe in fostering an inclusive workforce and are proud to be an equal opportunity employer. Our commitment to equal opportunities, gender equity and balanced gender representation is demonstrated by our numerous accreditations: EDGE certified for gender inclusion, Women in Finance Charter members, Disability Confident employer, Stonewall Diversity Champion, Business in the Community’s Race at Work Charter signatories, and Armed Forces Covenant gold standard employer. We embrace neurodiversity and welcome applications from neurodivergent and disabled candidates, offering tailored adjustments to ensure your success.
Closing date 17th May 2026
Marketing Executive - Petplan New Partnerships Marketing in Datchet employer: Allianz UK
Allianz Pet is an exceptional employer that prioritises employee well-being and professional growth, offering a flexible hybrid working model and a comprehensive benefits package including performance bonuses and generous discounts on insurance products. With a strong commitment to diversity and inclusion, employees are encouraged to thrive in a supportive environment that values integrity and collaboration, making it an ideal place for passionate marketers looking to make a meaningful impact in the pet insurance sector.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive - Petplan New Partnerships Marketing in Datchet
✨Tip Number 1
Network like a pro! Reach out to people in the pet insurance and marketing sectors. Attend industry events, join relevant online groups, and don’t be shy about asking for informational interviews. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best marketing campaigns, especially those related to digital and social media. Use this as a conversation starter during interviews to demonstrate your hands-on experience and analytical capabilities.
✨Tip Number 3
Tailor your approach! When you apply through our website, make sure to customise your application to reflect how your experience aligns with the Partnerships Marketing role. Highlight your attention to detail and collaborative spirit to stand out from the crowd.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way. Use this opportunity to reiterate your enthusiasm for the role and mention something specific from the interview that resonated with you. It shows you’re genuinely interested and keeps you top of mind!
We think you need these skills to ace Marketing Executive - Petplan New Partnerships Marketing in Datchet
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Executive role. Highlight your experience in B2B and B2B2C marketing, especially if you've worked with partnerships before. We want to see how your skills align with our goals at Petplan!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your passion for pets and animal welfare, and explain why you're the perfect fit for our team. Don’t forget to mention any relevant campaigns you’ve delivered in the past.
Show Off Your Analytical Skills:Since we love data-driven decisions, make sure to highlight your analytical capabilities. Mention any tools you've used, like ContentSquare, and how you've leveraged insights to improve campaign performance. We’re all about optimisation!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to keep track of your application and ensure you don’t miss out on any updates. Let’s get started on this journey together!
How to prepare for a job interview at Allianz UK
✨Know Your Stuff
Before the interview, dive deep into Petplan's brand values and recent marketing campaigns. Familiarise yourself with their partnerships and how they engage with breeders, charities, and microchip channels. This will show your genuine interest and help you speak confidently about how you can contribute.
✨Showcase Your Analytical Skills
Be prepared to discuss your experience with optimisation tools like ContentSquare. Bring examples of how you've used data to drive marketing decisions in the past. This role requires a strong analytical mindset, so demonstrating your ability to interpret data will set you apart.
✨Craft Engaging Copy
Since strong copywriting is essential for this position, think of a few examples where your writing made an impact. Whether it’s social media posts or email campaigns, be ready to share how you tailored your content to resonate with different audiences while maintaining brand voice.
✨Collaboration is Key
This role involves working with various stakeholders, so highlight your teamwork skills. Share experiences where you successfully collaborated with internal teams or external partners to deliver a project. Emphasising your ability to work cross-functionally will demonstrate that you're a great fit for their culture.
